Bonde: Social marketing tech will see another frothy M&A cycle
Alan Bonde · 1153 We just passed $4m in ARR, considering a raise for CPG CRM tool · Sep 20, 2018 · at 3:30
Alan Bonde, co-founder of OfferPop, explains to Nathan Latka why passing on early acquisition offers in 2012 will still yield opportunities in future market cycles.
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“I also am a big believer in cycles in business, so I'm hoping that there's another cycle when social marketing gets frothy again, and you're right, the companies you mentioned, most of them had exits, you know, people like Adobe and Microsoft and others, and I'm hoping that that comes back around, so it's not like we missed the boat, there's gonna be another boat.”
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“There's three different tiers starting at about 30 bucks up to about 60 bucks bucks per month, and our average customer is paying us probably around 350 dollars per month.”
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“And we just crossed a bit of a milestone where we just signed our 1000th customer, which was another pretty big brand in Vitacoco in the beverage space.”