Todd Fisher

8 statements across 1 episodes · 2 bullish · 0 bearish · 1 people on the record · first statement Oct 7, 2017 by Todd Fisher · said 1 times in 1 episodes since 2018 · across every show →

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Mentions by year

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2018 1 mention in 1 episode

1126 How Gong Hit $1m+ in ARR in 1st Year Aug 24, 2018 · 1 mention · from 22:03
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Everything said about Todd Fisher, oldest first

Oct 7, 2017 bullish

Disclosure

Fisher: Call Tracking Metrics generates $1.2M in monthly recurring revenue

“Actually it's 1.2.”

Todd Fisher Oct 7, 2017 ▶ 14:15 805: SaaS: 30,000 Customers Make Him King of Call Tracking and Attribution

Oct 7, 2017

Disclosure

Fisher: Call Tracking Metrics employs 23 people, majority in support

“Three, three sales team members, so three people on team are sales. Two are marketing. Most are support and then four and five engineers.”

Todd Fisher Oct 7, 2017 ▶ 15:43 805: SaaS: 30,000 Customers Make Him King of Call Tracking and Attribution

Oct 7, 2017

Disclosure

Fisher: Low-tier SaaS customers consume 80% of support time

“The more valuable customers are about 20% and they consume about 20% of the time. And the less expensive customers, which are about 80% of us use 80% of our time.”

Todd Fisher Oct 7, 2017 ▶ 12:54 805: SaaS: 30,000 Customers Make Him King of Call Tracking and Attribution

Oct 7, 2017

Disclosure

Fisher: Call Tracking Metrics sees roughly 6% monthly customer churn

“I think monthly, but so it would be if somebody signed up in April maybe they would not be a customer. Six percent of those signups in April may not be customers in May.”

Todd Fisher Oct 7, 2017 ▶ 15:26 805: SaaS: 30,000 Customers Make Him King of Call Tracking and Attribution

Oct 7, 2017 bullish

Assertion Not checkable as stated

Fisher: Call Tracking Metrics scaled from 1,700 customers in 2012 to over 30,000

“In terms of customer base, 2012, we had around 1700 customers. Which by 2013, we had over doubled that to 5000 almost 6000, and then onwards, and by end of 20 16, we were up to 22,000, and now, like you said, we're approaching, or just passing 30,000, so yeah.”

Todd Fisher Oct 7, 2017 ▶ 6:24 805: SaaS: 30,000 Customers Make Him King of Call Tracking and Attribution

Oct 7, 2017

Disclosure

Fisher: Call Tracking Metrics CAC ranges from $60 to $600

“I want to say around 60 bucks maybe to 600 bucks. It depends on the customer. So we go for enterprise customers. Yeah, it's way more expensive because enterprise customers can take six to nine months to acquire.”

Todd Fisher Oct 7, 2017 ▶ 10:47 805: SaaS: 30,000 Customers Make Him King of Call Tracking and Attribution

Oct 7, 2017

Insight

Fisher: Call tracking software should cost under 10% of ad spend

“I've always felt that they shouldn't be spending more than maybe 10% of that advertising budget on call tracking. Call tracking should really be a enhancer, right? So hopefully that's gaining 10 to 20% efficiencies in their advertising campaigns.”

Todd Fisher Oct 7, 2017 ▶ 11:29 805: SaaS: 30,000 Customers Make Him King of Call Tracking and Attribution

Oct 7, 2017 neutral

Assertion Not checkable as stated

Fisher estimates Call Tracking Metrics spends ~40% of revenue on paid ads

“I think it's probably closer to 40%. Maybe my numbers are exaggerating.”

Todd Fisher Oct 7, 2017 ▶ 20:45 805: SaaS: 30,000 Customers Make Him King of Call Tracking and Attribution

Todd Fisher

Mentions by year

Everything said about Todd Fisher, oldest first

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