SaaS metrics
1 statements across 1 episodes · 0 bullish · 1 bearish · 1 people on the record · first statement Jun 3, 2016 by Ryan Urban · said 3 times in 1 episodes since 2020 · across every show →
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2020 3 mentions in 1 episode
Everything said about SaaS metrics, oldest first
Jun 3, 2016 negative
Urban: Projecting SaaS LTV via Churn Formulas Is Meaningless Nonsense
“When that number one divided by your churn projects like your L, it will project your LTV at like, oh, you're three and a half years or four years.
Meanwhile, every year your business changes, your contract values change your contract lengths change, your pro…”