rfactr

14 statements across 1 episodes · 2 bullish · 0 bearish · 1 people on the record · first statement Apr 8, 2017 by Richard Brasser · said 20 times in 1 episodes since 2017 · across every show →

Mentions by year

brought up most by Nathan Latka (14), Richard Brasser (6)

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Everything said about rfactr, oldest first

Apr 8, 2017
Assertion Not checkable as stated
Founders sold a previous community product spin-off for over $5M
“It was for more.”
Richard Brasser Apr 8, 2017 ▶ 9:04 EP 623: rfactr Raises $9m, $900k MRR Helping 220 Customers With Social Selling With CEO Richard Brasser
Apr 8, 2017
Disclosure
rfactr is approaching $1M in monthly recurring revenue
“Not actually not quite, but it's, yeah, I'm close. We're close.”
Richard Brasser Apr 8, 2017 ▶ 10:04 EP 623: rfactr Raises $9m, $900k MRR Helping 220 Customers With Social Selling With CEO Richard Brasser
Apr 8, 2017
Assertion Not checkable as stated
rfactr's typical starting contract price is roughly $5,000 per month
“Our kind of, our typical, unless you're part of another organization, our typical starting point is about five grand a month.”
Richard Brasser Apr 8, 2017 ▶ 4:36 EP 623: rfactr Raises $9m, $900k MRR Helping 220 Customers With Social Selling With CEO Richard Brasser
Apr 8, 2017 positive
Assertion Supported
rfactr integrates with CRMs to track social selling revenue
“It's directly plugged in typically to their CRM system so they can see the exact amount of dollars that are resulting from activity and social.”
Richard Brasser Apr 8, 2017 ▶ 3:31 EP 623: rfactr Raises $9m, $900k MRR Helping 220 Customers With Social Selling With CEO Richard Brasser
Apr 8, 2017
Assertion Not checkable as stated
rfactr deployed $9M across seed funding and founder capital
“I risked about nine million dollars.”
Richard Brasser Apr 8, 2017 ▶ 5:18 EP 623: rfactr Raises $9m, $900k MRR Helping 220 Customers With Social Selling With CEO Richard Brasser
Apr 8, 2017
Disclosure
Founders reinvested entire $5M spin-off proceeds back into rfactr
“I would love to say that we went and bought Ferraris and things like that, but we poured it straight back into the company.”
Richard Brasser Apr 8, 2017 ▶ 9:11 EP 623: rfactr Raises $9m, $900k MRR Helping 220 Customers With Social Selling With CEO Richard Brasser
Apr 8, 2017
Disclosure
rfactr targets $7M to $10M for its upcoming Series A
“Probably in the seven to 10 range.”
Richard Brasser Apr 8, 2017 ▶ 7:27 EP 623: rfactr Raises $9m, $900k MRR Helping 220 Customers With Social Selling With CEO Richard Brasser
Apr 8, 2017
Disclosure
rfactr's revenue is heavily concentrated in 10 large enterprise customers
“So we've got eight, eight to 10 customers that are you know, very, very large customer very large companies.”
Richard Brasser Apr 8, 2017 ▶ 9:54 EP 623: rfactr Raises $9m, $900k MRR Helping 220 Customers With Social Selling With CEO Richard Brasser
Apr 8, 2017
Assertion Not checkable as stated
rfactr co-developed its platform with Microsoft, Oracle, and SAP
“We started with the top of the enterprise, so we cut this solution and developed it in conjunction with companies like Microsoft, Oracle, SAP you know, and a lot of others, and now we're coming down market.”
Richard Brasser Apr 8, 2017 ▶ 3:59 EP 623: rfactr Raises $9m, $900k MRR Helping 220 Customers With Social Selling With CEO Richard Brasser
Apr 8, 2017
Disclosure
rfactr reached nearly $1M MRR with zero paid acquisition spend
“We do not.”
Richard Brasser Apr 8, 2017 ▶ 12:12 EP 623: rfactr Raises $9m, $900k MRR Helping 220 Customers With Social Selling With CEO Richard Brasser
Apr 8, 2017
Disclosure
rfactr manages 220 enterprise clients with an 18-person team
“So very small 18 folks servicing about 220 clients.”
Richard Brasser Apr 8, 2017 ▶ 9:32 EP 623: rfactr Raises $9m, $900k MRR Helping 220 Customers With Social Selling With CEO Richard Brasser
Apr 8, 2017 positive
Disclosure
rfactr plans to raise a Series A within a year
“We'll probably go out and do a series A here sometime in the next, I don't know, six months to a year.”
Richard Brasser Apr 8, 2017 ▶ 5:04 EP 623: rfactr Raises $9m, $900k MRR Helping 220 Customers With Social Selling With CEO Richard Brasser
Apr 8, 2017
Assertion Contradicted
rfactr raised its $3.25M seed round in 2010
“The last round was in 2000 10, and we raised 3.25.”
Richard Brasser Apr 8, 2017 ▶ 7:16 EP 623: rfactr Raises $9m, $900k MRR Helping 220 Customers With Social Selling With CEO Richard Brasser
Apr 8, 2017
Disclosure
rfactr uses $40k pilots to land seven-figure enterprise contracts
“So you know, we're in, in order to land a seven figure account, we're not doing that all at once. We'll land, you know, a 40,000 dollar pilot, prove it out, show the numbers, you know, so our costs on that might be, you know, 40, 50%. Yeah. But then the phase …”
Richard Brasser Apr 8, 2017 ▶ 11:42 EP 623: rfactr Raises $9m, $900k MRR Helping 220 Customers With Social Selling With CEO Richard Brasser
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