Mostly Metrics

7 statements across 1 episodes · 5 bullish · 1 bearish · 1 people on the record · first statement Oct 17, 2023 by CJ Gustafson · said 13 times in 1 episodes since 2023 · across every show →

Mentions by year

brought up most by Nathan Latka (7), CJ Gustafson (6)

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2023 13 mentions in 1 episode

every mention, scene by scene, with the transcript →

Everything said about Mostly Metrics, oldest first

Oct 17, 2023 positive
Insight
Creators Must Treat Themselves as Media SKUs Rather Than Selling Backlinks
“So I think about myself kind of as a skew and I think content creators have to do that. Like, you know, it's not just about writing something in a backlink and charging for it.”
CJ Gustafson Oct 17, 2023 ▶ 8:41 How to launch a Newsletter, get 7k Subs, first $5k Sponsor. SaaS Next?
Oct 17, 2023 positive
Assertion Not checkable as stated
Sixty Percent of Mostly Metrics' CFO Subscribers Work in SaaS
“About 60%.”
CJ Gustafson Oct 17, 2023 ▶ 19:14 How to launch a Newsletter, get 7k Subs, first $5k Sponsor. SaaS Next?
Oct 17, 2023 positive
Assertion Not checkable as stated
Mostly Metrics Has Approximately 7,000 Active CFO Subscribers
“So the last time I checked, I think I had about 7000 actual CFOs,”
CJ Gustafson Oct 17, 2023 ▶ 18:42 How to launch a Newsletter, get 7k Subs, first $5k Sponsor. SaaS Next?
Oct 17, 2023 negative
Insight
CFOs Do Not Buy Enterprise Software From a Single Banner Ad
“CFOs aren't going to just buy something because you did one banner ad in one post. You have to be willing to buy like at least a month or like six posts or, you know for the podcast, we do three month sponsorships because it's best for both of us.”
CJ Gustafson Oct 17, 2023 ▶ 11:31 How to launch a Newsletter, get 7k Subs, first $5k Sponsor. SaaS Next?
Oct 17, 2023 neutral
Disclosure
Mostly Metrics Charges a $5K to $10K Minimum Per Newsletter Sponsorship
“Minimally, minimally probably like five to 10,000 depending on how much I have to say about it.”
CJ Gustafson Oct 17, 2023 ▶ 8:23 How to launch a Newsletter, get 7k Subs, first $5k Sponsor. SaaS Next?
Oct 17, 2023 bullish
Assertion Not checkable as stated
Gustafson Grew Mostly Metrics to 35,000 Subscribers in 18 Months
“It went from, you know, my mother and my dog and my wife reading it to 35,000 people in about a year and a half.”
CJ Gustafson Oct 17, 2023 ▶ 4:29 How to launch a Newsletter, get 7k Subs, first $5k Sponsor. SaaS Next?
Oct 17, 2023 positive
Assertion Not checkable as stated
Mostly Metrics Averages a 46 Percent Open Rate and 5 Percent CTR
“Open rate right now. Yesterday was 46% so far. And then my click through rate on any is between three and seven percent depending on the post itself. But usually it's probably in the four and a half to five range.”
CJ Gustafson Oct 17, 2023 ▶ 17:14 How to launch a Newsletter, get 7k Subs, first $5k Sponsor. SaaS Next?
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