Incast

10 statements across 1 episodes · 4 bullish · 0 bearish · 1 people on the record · first statement Oct 14, 2019 by Vera Kopp · said 19 times in 2 episodes since 2016 · across every show →

Mentions by year

brought up most by Nathan Latka (18), Vera Kopp (1)

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Everything said about Incast, oldest first

Oct 14, 2019 positive
Assertion Not checkable as stated
80% of Incast clients come from referrals and past contacts
“If I can pull out of all of our clients, 80% of them were referrals Or acquaintances or people that we, you know, did business in the past.”
Vera Kopp Oct 14, 2019 ▶ 13:20 1542 She Spends $300k/mo on Sponsored Instagram Posts
Oct 14, 2019
Disclosure
Incast marketing campaigns range from $25,000 to $1 million
“Campaign ranges from 25 thousand to, right now, a million.”
Vera Kopp Oct 14, 2019 ▶ 2:07 1542 She Spends $300k/mo on Sponsored Instagram Posts
Oct 14, 2019 positive
Assertion Not checkable as stated
Incast converts 20% of inbound leads into paying agency clients
“We have a 20% conversion on every lead capture that we get.”
Vera Kopp Oct 14, 2019 ▶ 13:45 1542 She Spends $300k/mo on Sponsored Instagram Posts
Oct 14, 2019 bullish
Disclosure
Incast grew monthly revenue from $3,000 to a couple hundred thousand
“We started in, in, in, in, with a revenue of over 3000 dollars a month. We're generating a couple 100,000 now, so.”
Vera Kopp Oct 14, 2019 ▶ 1:06 1542 She Spends $300k/mo on Sponsored Instagram Posts
Oct 14, 2019 neutral
Disclosure
Incast takes a 10% commission from influencers on marketing campaigns
“So our margin is 10% that we take from the bottom down. So to explain, like if the influencer comes to us with a budget of 10,000 US dollars for post, we will pass that cost to our clients. So it's not more expensive to our clients to work with us. And we'll t…”
Vera Kopp Oct 14, 2019 ▶ 6:01 1542 She Spends $300k/mo on Sponsored Instagram Posts
Oct 14, 2019 bullish
Assertion Not checkable as stated
Incast is on track to close the year at $1 million revenue
“So we went from beginning of the year of 500,000 revenue. Right now we're going to close a million.”
Vera Kopp Oct 14, 2019 ▶ 10:25 1542 She Spends $300k/mo on Sponsored Instagram Posts
Oct 14, 2019
Disclosure
Incast manages 20 active client companies monthly
“We do have active 20 companies that we work on a monthly basis.”
Vera Kopp Oct 14, 2019 ▶ 1:24 1542 She Spends $300k/mo on Sponsored Instagram Posts
Oct 14, 2019 neutral
Disclosure
Incast is entirely bootstrapped without outside capital
“I am bootstrapped.”
Vera Kopp Oct 14, 2019 ▶ 8:59 1542 She Spends $300k/mo on Sponsored Instagram Posts
Oct 14, 2019 neutral
Disclosure
Incast requires minimum 3% engagement rate for influencers on brand campaigns
“We try not to present any influencers to our clients below three percent engagement”
Vera Kopp Oct 14, 2019 ▶ 3:49 1542 She Spends $300k/mo on Sponsored Instagram Posts
Oct 14, 2019
Assertion Not checkable as stated
Incast ran a BMW motorcycle launch campaign in Brazil for $15,000
“They were launching a new motorcycle in Brazil and they wanted a top tier celebrity influencer and they have a tiny, tiny little budget. Like I think 15,000 at the time, and they wanted like two years exclusive, ah, image usage. A lot of those items are, you k…”
Vera Kopp Oct 14, 2019 ▶ 14:50 1542 She Spends $300k/mo on Sponsored Instagram Posts
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