Eight Sleep

“So we saw something like 8000 units in pre-orders. It was massive bigger than probably what we could handle at the time.”

“The cooling is, is the big elephant in the room for sleep improvement and in terms of product market fit.”

“Then at the end of the day, the big difference between us and the wearable is wearable, their job ends with the data. They can only tell you what you might be able to do based on the data. In our case, based on the data, we take action and we adjust the temper…”

“But again, foam, when you hear all these companies talking about foam and their latest release, it is a scam. And you can just go anywhere and buy it on your own.”

“So our thesis is there are so many wearable that your daily data is a commodity right now, as long as you are seeing with Apple health, which you will, if you have the iPhone or Android, it's a different platform.”

“Actually, I will start three, six months before you start building the community, you start engaging them on what you're doing right now. I think the big difference that you see with media and the relationship between tech and media, it's you want to build you…”

“We launched this initiative on Twitter and the room got booked for the first three months, which is all that we allowed, like in 24 hours.”

“Yeah, I mean, just to give you an idea, in the past year, our contract dropped 60%, so things are going in the right direction.”

“Yeah, that is the number one platform. And then obviously we have an email list of over a 100,000 people and other platforms, but Twitter is the one where we are the most active.”

“Compared to then probably our conversion rate on the website CVR is probably three X what we had back then, but our AOE is three X as well.”

“At the end of the day, the best moment to really track your body and scan your body is at night because you're not moving, because you are at rest, and because it's a long period of time.”