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Acuity Scheduling

15 statements across 2 episodes · 5 bullish · 1 bearish · 2 people on the record · first statement Sep 26, 2016 by Gavin Zuchlinski · said 1,182 times in 313 episodes since 2016 · across every show →

Mentions by year

brought up most by Nathan Latka (1169), Michael Chapman (6), Gavin Zuchlinski (3), Naveen SG (2), Omar Zenhom (1), Bailey Pumfleet (1)

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2022 4 mentions in 3 episodes 1 per episode
2021 1 mention in 1 episode
2019 8 mentions in 8 episodes 1 per episode
2018 193 mentions in 40 episodes 5 per episode
2017 744 mentions in 221 episodes 3 per episode
2016 232 mentions in 40 episodes 6 per episode

every mention, scene by scene, with the transcript →

Everything said about Acuity Scheduling, oldest first

Sep 26, 2016 neutral
Disclosure
Acuity Scheduling spent $40,000 on paid marketing experiments in August 2016
“I think last month it was about 40,000 dollars.”
Gavin Zuchlinski Sep 26, 2016 ▶ 13:18 EP 429: SaaS w/ 16,000 Customers, 2007 Launched to Help Schedule, with CEO Gavin Zuchlinski
Sep 26, 2016 positive
Assertion Not checkable as stated
Zuchlinski gained Acuity's first paying user in one week via SEO
“During the first year I did zero marketing and within the only that I really did was a little bit of SEO and within a week somebody had signed up and actually paid me.”
Gavin Zuchlinski Sep 26, 2016 ▶ 4:11 EP 429: SaaS w/ 16,000 Customers, 2007 Launched to Help Schedule, with CEO Gavin Zuchlinski
Sep 26, 2016 positive
Assertion Not checkable as stated
Acuity Scheduling has been profitable since its very first day
“Acuity had been profitable since day one”
Gavin Zuchlinski Sep 26, 2016 ▶ 7:27 EP 429: SaaS w/ 16,000 Customers, 2007 Launched to Help Schedule, with CEO Gavin Zuchlinski
Sep 26, 2016 neutral
Disclosure
Zuchlinski avoids scaling profitable marketing channels to prevent hiring staff
“When we find a profitable channel, I don't add more money into there. Just cause I said, I don't actually like hiring people that keeps me happy, keeps our team small, reduces communication overhead and keeps our customers happy too”
Gavin Zuchlinski Sep 26, 2016 ▶ 13:29 EP 429: SaaS w/ 16,000 Customers, 2007 Launched to Help Schedule, with CEO Gavin Zuchlinski
Sep 26, 2016 neutral
Assertion Supported
Acuity Scheduling was originally built for founder's mother, a massage therapist
“It was actually originally developed for my mom. She's a massage therapist way back in the day. And I saw her going back and forth trying to just schedule clients, reschedule, and all of that, so I had built this for her”
Gavin Zuchlinski Sep 26, 2016 ▶ 2:46 EP 429: SaaS w/ 16,000 Customers, 2007 Launched to Help Schedule, with CEO Gavin Zuchlinski
Sep 26, 2016 neutral
Assertion Not checkable as stated
Acuity Scheduling monthly gross customer churn is roughly 8%
“Gross customer churn is about eight percent per month.”
Gavin Zuchlinski Sep 26, 2016 ▶ 16:05 EP 429: SaaS w/ 16,000 Customers, 2007 Launched to Help Schedule, with CEO Gavin Zuchlinski
Sep 26, 2016 neutral
Assertion Not checkable as stated
90% of Acuity Scheduling's growth comes organically or through referrals
“Probably about 90% of our growth either comes through referrals or it's through just organic results or something along those lines.”
Gavin Zuchlinski Sep 26, 2016 ▶ 12:56 EP 429: SaaS w/ 16,000 Customers, 2007 Launched to Help Schedule, with CEO Gavin Zuchlinski
Sep 26, 2016 bullish
Assertion Not checkable as stated
Acuity Scheduling active users and revenue are growing 10% month-over-month
“So right now we're at about a 10% month over month increase in all of that.”
Gavin Zuchlinski Sep 26, 2016 ▶ 9:23 EP 429: SaaS w/ 16,000 Customers, 2007 Launched to Help Schedule, with CEO Gavin Zuchlinski
Sep 26, 2016 positive
Assertion Not checkable as stated
85% of Acuity Scheduling active users are on paid subscription plans
“About 85% of our active users are actually on paid accounts. And only 15% on free ones.”
Gavin Zuchlinski Sep 26, 2016 ▶ 10:57 EP 429: SaaS w/ 16,000 Customers, 2007 Launched to Help Schedule, with CEO Gavin Zuchlinski
Sep 26, 2016 neutral
Assertion Supported
Acuity Scheduling's subscription plans max out at $34 per month
“We have a couple of plans, and they're all pretty darn cheap. Starting from free, and then the very max is 34 dollars per month.”
Gavin Zuchlinski Sep 26, 2016 ▶ 10:43 EP 429: SaaS w/ 16,000 Customers, 2007 Launched to Help Schedule, with CEO Gavin Zuchlinski
Sep 26, 2016 neutral
Assertion Not checkable as stated
Acuity Scheduling operates with an 11-person team
“We have 11 people.”
Gavin Zuchlinski Sep 26, 2016 ▶ 14:07 EP 429: SaaS w/ 16,000 Customers, 2007 Launched to Help Schedule, with CEO Gavin Zuchlinski
Sep 26, 2016
Insight
Zuchlinski keeps his team small primarily for his own enjoyment
“I think that it has all sorts of secondary benefits to when you keep things small, but the primary one is making it easy and manageable and enjoyable for myself.”
Gavin Zuchlinski Sep 26, 2016 ▶ 7:47 EP 429: SaaS w/ 16,000 Customers, 2007 Launched to Help Schedule, with CEO Gavin Zuchlinski
Sep 26, 2016 positive
Disclosure
Zuchlinski is the sole owner of bootstrapped Acuity Scheduling
“So just me as the owner of the company.”
Gavin Zuchlinski Sep 26, 2016 ▶ 19:39 EP 429: SaaS w/ 16,000 Customers, 2007 Launched to Help Schedule, with CEO Gavin Zuchlinski
Sep 1, 2022
Insight
Naveen SG: Leadmonk targets long-tail SEO because Calendly dominates short-tail keywords
“Some of the long keywords, we are focusing mainly on the long keywords, because all the short keywords are taken over by the calendar, the acuity scheduling, all this. We can't really bid on that.”
Naveen SG Sep 1, 2022 ▶ 13:49 He spent $30k to build a text based version of Calendly, here's how he got first 50 customers
Sep 1, 2022 negative
Assertion Supported
Naveen SG: Calendly and Acuity are built only for email scheduling
“All the traditional softwares which are there, like Calendly or Acuity Scheduling, they are all built for email address based appointment only.”
Naveen SG Sep 1, 2022 ▶ 1:12 He spent $30k to build a text based version of Calendly, here's how he got first 50 customers
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