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Ace Metrix

11 statements across 1 episodes · 8 bullish · 1 bearish · 1 people on the record · first statement May 7, 2018 by Peter Daboll · said 22 times in 1 episodes since 2018 · across every show →

Mentions by year

brought up most by Nathan Latka (22)

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2018 22 mentions in 1 episode

every mention, scene by scene, with the transcript →

Everything said about Ace Metrix, oldest first

May 7, 2018 positive
Insight
Daboll: Ad effectiveness can only be understood by benchmarking against all ads
“Our philosophy is you only know if an ad's good if you know how good every ad is good because we're all being bombarded with ads every day.”
Peter Daboll May 7, 2018 ▶ 2:17 1017 The New Nielsen? $12m in Revenue Says, Maybe!
May 7, 2018 positive
Disclosure
Ace Metrix is growing revenue 20 to 30 percent year-over-year
“You know, we're growing at about around 20, you know, around 20 to 20 to 30”
Peter Daboll May 7, 2018 ▶ 15:03 1017 The New Nielsen? $12m in Revenue Says, Maybe!
May 7, 2018 neutral
Disclosure
Daboll: Ace Metrix has raised about $20 million in venture funding
“We've made raised about twenty million.”
Peter Daboll May 7, 2018 ▶ 8:25 1017 The New Nielsen? $12m in Revenue Says, Maybe!
May 7, 2018 positive
Assertion Not checkable as stated
Ace Metrix maintains gross margins over 80 percent despite client services
“It drives it down a little, but still over 80.”
Peter Daboll May 7, 2018 ▶ 9:31 1017 The New Nielsen? $12m in Revenue Says, Maybe!
May 7, 2018 positive
Disclosure
Ace Metrix has surpassed $1 million in monthly revenue
“Well, yeah, we've broken that.”
Peter Daboll May 7, 2018 ▶ 11:03 1017 The New Nielsen? $12m in Revenue Says, Maybe!
May 7, 2018 positive
Assertion Not checkable as stated
Ace Metrix achieves 90 percent customer retention and 10 percent churn
“We budget around 85% retention, and so we usually beat that, but it's around 90% retention, 10% churn, and”
Peter Daboll May 7, 2018 ▶ 19:49 1017 The New Nielsen? $12m in Revenue Says, Maybe!
May 7, 2018 negative
Assertion Not checkable as stated
Nielsen and Millward Brown rely on pre-automation recall testing
“So Nielsen and Milward Brown and some of these other copy testing outfits are really pre-automation guys. And so, Our fundamental difference was on the technology and the normative data and all of the competitive assets. Nielsen measures more on a recall basis…”
Peter Daboll May 7, 2018 ▶ 5:58 1017 The New Nielsen? $12m in Revenue Says, Maybe!
May 7, 2018 positive
Assertion Not checkable as stated
Daboll: Ace Metrix Is Profitable and Making Money
“We're actually making money now, so, so.”
Peter Daboll May 7, 2018 ▶ 8:45 1017 The New Nielsen? $12m in Revenue Says, Maybe!
May 7, 2018 positive
Assertion Not checkable as stated
Daboll: Ace Metrix holds the world's largest scored ad database
“We have, like, the largest ad database in the world now.”
Peter Daboll May 7, 2018 ▶ 7:07 1017 The New Nielsen? $12m in Revenue Says, Maybe!
May 7, 2018
Assertion Not checkable as stated
Ace Metrix cuts ad testing turnaround from six weeks to 24 hours
“We build a technology solution that basically grabs every ad that airs, tests it, put it in syndicated database in 24 hours as opposed to the four to six weeks it used to take.”
Peter Daboll May 7, 2018 ▶ 2:25 1017 The New Nielsen? $12m in Revenue Says, Maybe!
May 7, 2018 positive
Assertion Not checkable as stated
Daboll: Ace Metrix Has 95 to 100 Top Advertisers on Platform
“We've got 95 to a hundred top advertisers on the platform, you know, banging on it every day.”
Peter Daboll May 7, 2018 ▶ 9:53 1017 The New Nielsen? $12m in Revenue Says, Maybe!
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