Assertion Supported AI assessment confidence: 95% certainty 4/5 debate potential 1/5

Campbell: Most Popular Rideshare Guy YouTube Video Has 5M Views

Harry Campbell · How The Rideshare Guy Turned Uber, Lyft Drivers into a Media Empire · May 25, 2023 · at 45:01

Harry Campbell, founder of The Rideshare Guy, discusses content distribution and viral reach with Greg Isenberg.

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“Our most popular video on YouTube has five million views, and it's all about truck driving.”

quote is from the automated transcript, cleaned for reading: filler sounds and stutters are removed, nothing is rephrased. names can be misheard (the analysis reads context, assessments check outside sources). how →

More from Harry Campbell

Insight
Campbell: Audience segmentation requires hundreds of thousands or millions of followers
“And I think what I've learned over the years is you to segment audience, you really have to have a big following. I think it sounds great in online marketing. You know, if you've got an email provider, they're like, Hey, you should take your ride share people.…”
Harry Campbell May 25, 2023 ▶ 11:41 How The Rideshare Guy Turned Uber, Lyft Drivers into a Media Empire
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“Like you can't hire the best SEO person in the world. For a 100,000 dollars a year, you probably can't hire them for a million dollars a year, to be perfectly honest. Like you almost have to get the best people, you know, incentivized upside equity, you know, …”
Harry Campbell May 25, 2023 ▶ 35:43 How The Rideshare Guy Turned Uber, Lyft Drivers into a Media Empire
Disclosure
Campbell: High job performance is a prerequisite for workplace friendship
“It's really hard for me to be friends with people that I work with. If they're not good at their job, like if they don't excel at their job, like I can't shoot the shit on the phone with them. Like, Hey, how was your week? I'm like, no, let's not talk about yo…”
Harry Campbell May 25, 2023 ▶ 42:18 How The Rideshare Guy Turned Uber, Lyft Drivers into a Media Empire
Disclosure
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Harry Campbell May 25, 2023 ▶ 19:04 How The Rideshare Guy Turned Uber, Lyft Drivers into a Media Empire
Assertion Not checkable as stated
Campbell: Half of The Rideshare Guy's revenue comes from delivery content
“In the last two, three years, honestly we've had a lot, it's probably fifty-fifty now, but like we have a ton of interest in delivery. And so, you know, people still think of me as the rideshare guy, but like half of our revenue and traffic probably comes from…”
Harry Campbell May 25, 2023 ▶ 10:28 How The Rideshare Guy Turned Uber, Lyft Drivers into a Media Empire
Disclosure
Campbell: The Rideshare Guy drove 50,000 GetUpside referrals in one month
“And I think at one point we probably did 50,000 referrals in a single month for them at like the heyday two, three years ago when they were spending a lot on marketing and, you know, kind of, we were ranking number one for every code around get upside, you kno…”
Harry Campbell May 25, 2023 ▶ 17:50 How The Rideshare Guy Turned Uber, Lyft Drivers into a Media Empire
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