The Ledger
Every statement that passed quotation and attribution checks. Mix any filter with any other: certainty 1/5, debate potential 5/5, or both at once.
why aren't all 13 resolved? a statement only gets an assessment when the public record can support or contradict it. opinions and what-ifs never can, and 0 checkable ones are still open, waiting for their date. predictions held up or didn't; assertions are supported or contradicted. on every card: ▮▮▮▮▮ certainty · ▮▮▮▮▮ debate potential. speakers are clickable
Daniel Ch: The best way to sell a company is not needing to
“The best way to sell your company is to not have to sell your company, So if you keep on going without selling it, you're perfectly fine.”
Daniel Ch: I would accept a lower valuation from a trustworthy buyer
“I would even go as far as saying that I would at any moment choose somebody with, you know, a lower multiple, but, or, you know, maybe a lower valuation, but somebody that I know is a good person, as opposed to the other way around”
Daniel Ch: Notion's aesthetic appeal drives user demand for Notion websites
“Notion is very aesthetic. It's very hard to make it look ugly, and it turns out people want to build websites out of that.”
Daniel Ch: SimpleInk's growth required the Notion tailwind
“So I don't think we would have gotten the growth we've had or the, yeah, the number of users and, you know, the support and access to all these people, which wasn't for notion.”
Daniel Ch: Simple.ink acquired its first users via discounted annual pre-orders
“We were selling a pre-order, so I think we had a pre-order for something like Six dollars a month, and when we launched, it was 12 dollars a month, so we had, like you would pay for a year upfront and get 50% off, and that's how we got our first users”
Daniel Ch: Simple.ink validated market demand using a mockup video before launch
“For us, I just made a simple preview of the app, it wasn't even actually the app, it was a bit of a, kind of like the iPhone demos back in the day, it was a bit like a movie of the no-code app, I made it To look like simple.ink, but in turn, I knew that when w…”
Daniel Ch acquires feedback and lead collection SaaS Emojics
“It's called emojics, emojics.com.
It's an online feedback tool.
as a customer, you embedded either on your website or in your emails and your users get a emoji scale.
They use that to give you some feedback and you also do lead generation or email collection.”
Daniel Ch: Escrow.com failed with Wise, so we used Epik instead
“Escrow.com wasn't working with my TransferWise, which is now called Wise US bank account. We settled for Epic. That's with a K, Epic.com. They have a registrar as well, and their escrow service worked brilliantly.”
Daniel Ch: Simple.ink drives up to 400,000 monthly visitors via SEO
“In my main company, we reached three, 400,000 unique users a month through
95% SEO.”
Daniel Ch: Emojics seller granted immediate Stripe and ChartMogul access
“What the seller did was immediately, I, so I asked for a bit of info and they've given me access to Google analytics, to chart mogul, to stripe. So I could instantly see through, through their guts, so to speak. I saw every transaction.”
Daniel Ch: Structured Emojics Acquisition as All-Cash Upfront Deal
“And the deal was all cash upfront because let me see. It just felt right given, I think the business one was undervalued and I believe the seller believed that as well.”
Daniel Ch targets $100k-$200k ARR for Emojics in short to medium term
“Hence my answer is I'm looking to get it to 200 K ARR. If this person, Adit is joining me. So a hundred each or a hundred K for I'm going to say myself, but it's actually ourselves, myself and my brother, because we are partners. So either one or the two, this…”
Daniel Ch: Launching podcast to publicly share detailed acquisition metrics
“When I made this acquisition and I announced it, I mean a bit before I said, I want to make a podcast where I share Everything, all the numbers, monthly spreadsheet with revenue, number of users, CAC, LTV, whatever, even my ROI percentage. So, so how far I am …”