Tom Ulman

Founder, Almost Human · 1 appearance on the record.

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founderengineer

Tom Ulman is an Australian product engineer and designer who co-founded Almost Human, a UX optimization and growth studio for SaaS products. He is known for bootstrapping small web tools and micro-SaaS projects and successfully exiting them via Acquire.com.

7statements → 0claims → 0claims resolved → 3.29/5average certainty → 1.57/5average debate potential → ≈4.5/5argument clarity, estimated →

4 insights · 3 disclosures · every statement was checked. none of them is a claim the record can settle: opinions, insights and disclosures never carry an assessment.

The record, in short

What the tape says about how Tom argues and how the claims held up. Everything they said, and everything said about them, is in the tabs below.

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We measure speaking style by listening to the audio itself, and a fair number needs at least 2,000 words from one person on tape we have measured. There is too little of Tom Ulman on measured tape to publish a rate. This says nothing about how they speak.

What they said7 Episodes1

Everything Tom Ulman said on Startup Acquisition Stories that made the record, most notable first. Filter by type, assessment or year in the ledger →

Insight

Mitigate Lifetime SaaS Risks by Limiting Feature Upgrades to One Year

“One way to mitigate risk is to make sure that, you know, maybe it's a, maybe you create a specific tier for that lifetime plan, and maybe it covers it, you know, upgrades for a year, and then it's, you know, ongoing features, it separates it, so I think as lon…”

Tom Ulman Oct 14, 2025 ▶ 8:51 From Two Small Projects to Profitable Exits on Acquire.com

Insight

Lifetime Deals Drive Fast Revenue but Cause Heavy Support Burdens

“I think if it's kind of a make or break, or you want that really fast user base or revenue growth, then it's a really good lever to engage, but obviously it's not for everyone, and it doesn't always play out the way you want, and it can lead to, you know, mass…”

Tom Ulman Oct 14, 2025 ▶ 9:12 From Two Small Projects to Profitable Exits on Acquire.com

Disclosure

Eliminating Waitlist.email's Free Tier Improved the Micro-SaaS Business

“Initially, the, had two pricing tiers. One was pre- And then there was a paid pricing tier, which was a monthly revenue, which enabled, you know, some AI features as well as adding custom metadata. So additional fields in collecting the data initially, rather …”

Tom Ulman Oct 14, 2025 ▶ 3:21 From Two Small Projects to Profitable Exits on Acquire.com

Insight

Minimal Due Diligence Accelerates Small Software Project Acquisitions

“Because I think because they're small projects, there wasn't a huge amount of due diligence, but so it made it really smooth and quick processes in both cases.”

Tom Ulman Oct 14, 2025 ▶ 11:37 From Two Small Projects to Profitable Exits on Acquire.com

Disclosure

Ulman Offered Free Lifetime Pro Tiers for Product Feedback

“And then based, based on that, also reached out to kind of users and offered them free pro tier for life and also to try and get them to reach out. And that way I kind of learned what different features would be best and was able to kind process kickstart off …”

Tom Ulman Oct 14, 2025 ▶ 3:56 From Two Small Projects to Profitable Exits on Acquire.com

Insight

Organic Distribution Is the Primary Initial Growth Lever for Micro-SaaS

“I think just getting eyes on the product is probably the first growth lever to try and pull. And that way, you know, if the product's something people want, you'll organically get those customers to start coming through.”

Tom Ulman Oct 14, 2025 ▶ 6:04 From Two Small Projects to Profitable Exits on Acquire.com

Disclosure

Ulman Received Inquiries and Deals Within Two Weeks on Acquire

“I had multiple buyers within the first couple of days, first week. I'd say the story is the same with both products I sold. It was yeah, immediately having people reaching out, asking questions, and I think yeah, both times within the space of a week or a coup…”

Tom Ulman Oct 14, 2025 ▶ 11:03 From Two Small Projects to Profitable Exits on Acquire.com

Appearances (1)

Episode	Date	Speaking time
From Two Small Projects to Profitable Exits on Acquire.com	Oct 14, 2025	11m

Tom Ulman

The record, in short

How they sound: not measured why? →

Appearances (1)

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