Noah Bragg

Software Developer, Awaken · 1 appearance on the record.

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founderengineerhost@noahwbragg ↗LinkedIn ↗noahbragg.com ↗

Noah Bragg is a developer known for building in public and bootstrapping SaaS products, notably Supportman and Potion. In 2023, he acquired and scaled the DeFi analytics tool Uniswap.fish, later rebranded to Poolfish and acquired by Metrix Finance.

11statements → 6claims → 1claims resolved → 4/5average certainty → 1.18/5average debate potential → ≈4.5/5argument clarity, estimated → 2said about them ↓

1 supported 0 partly supported 0 contradicted 5 not checkable as stated how the 6 claims stand · each chip opens the sources

6 assertions · 1 insight · 4 disclosures · every statement was checked. The predictions and assertions are the 6 claims: statements the public record can support or contradict. 1 is resolved, and 5 name no date, number or outcome precise enough to check. Everything else (opinions, insights, what ifs, disclosures) can never be settled by the record, so it carries no assessment.

The record, in short

What the tape says about how Noah argues and how the claims held up. Everything they said, and everything said about them, is in the tabs below.

Their most notable supported claim

Assertion Supported
Bragg: Transferring Stripe accounts requires custom scripts for active subscriptions
“Stripe does have a you know, an easy interface to basically move products over or no, to move customers over. But then we had to like write the code and the script to move all the subscriptions and the payments and that over. And then start those again on the …”
Noah Bragg Jul 5, 2023 ▶ 19:03 Startup Acquisition Stories with Noah Bragg, Founder of Potion.so

How they sound: not measured why? →

We measure speaking style by listening to the audio itself, and a fair number needs at least 2,000 words from one person on tape we have measured. There is too little of Noah Bragg on measured tape to publish a rate. This says nothing about how they speak.

Everything Noah Bragg said on Startup Acquisition Stories that made the record, most notable first. Filter by type, assessment or year in the ledger →

Insight
Bragg: The best indie hacker products are built on existing platforms
“The best kind of business to build for like an indie hacker is to build on top of another platform.”
Noah Bragg Jul 5, 2023 ▶ 2:46 Startup Acquisition Stories with Noah Bragg, Founder of Potion.so
Assertion Not checkable as stated
Bragg: Potion acquired its first ~75 customers through Twitter
“I'd say around, like, my first 75 customers just came from Twitter and kind of seeing what I was doing with Potion there.”
Noah Bragg Jul 5, 2023 ▶ 6:27 Startup Acquisition Stories with Noah Bragg, Founder of Potion.so
Assertion Not checkable as stated
Noah Bragg: Potion hit a six-month growth plateau due to churn
“There was like a period, like a year into the business where I kind of hit some plateau and I wasn't really sure why. I mean, I guess it was probably mostly there's some churn issues at that point. So like for six months there, I wasn't really growing. The bus…”
Noah Bragg Jul 5, 2023 ▶ 7:56 Startup Acquisition Stories with Noah Bragg, Founder of Potion.so
Assertion Not checkable as stated
Noah Bragg: Potion.so almost sold earlier for much less
“I ended up, I actually, I almost did sell at that point. I had a buyer that was interested and it fell through thankfully because it would have been way less than what I ended up selling for.”
Noah Bragg Jul 5, 2023 ▶ 8:20 Startup Acquisition Stories with Noah Bragg, Founder of Potion.so
Assertion Not checkable as stated
Bragg: Version two and new affiliates revived Potion's growth to 6% monthly
“And I made, like, a version two, and I got, like, some new affiliates on board and did a couple different things that kind of put the business on a new trajectory, and that kind of got me out of that plateau where I was starting to grow, like, six percent a mo…”
Noah Bragg Jul 5, 2023 ▶ 8:45 Startup Acquisition Stories with Noah Bragg, Founder of Potion.so
Disclosure
Bragg: Listed Potion.so initially for $400k on Acquire
“I first listed it at 400 K”
Noah Bragg Jul 5, 2023 ▶ 12:10 Startup Acquisition Stories with Noah Bragg, Founder of Potion.so
Disclosure
Bragg: Lowering Potion's price to $350k generated 25 NDAs and 3 offers
“So after two weeks, I lowered it to 350 K had more people come through. I think I had like 25 ish people sign the NDA to kind of see more data, see more info. And out of that talk to around six people on like a call. And then out of that, three people like act…”
Noah Bragg Jul 5, 2023 ▶ 12:36 Startup Acquisition Stories with Noah Bragg, Founder of Potion.so
Assertion Not checkable as stated
Bragg: Stripe Atlas accounts cannot detach corporate entities during acquisitions
“My corporation entity was like connected to my Stripe account. I think because I use, what is it Atlas or whatever their product is called for that. Yeah. And apparently there's not a way that they can separate that from the whole like Stripe account. And so b…”
Noah Bragg Jul 5, 2023 ▶ 18:38 Startup Acquisition Stories with Noah Bragg, Founder of Potion.so
Assertion Supported
Bragg: Transferring Stripe accounts requires custom scripts for active subscriptions
“Stripe does have a you know, an easy interface to basically move products over or no, to move customers over. But then we had to like write the code and the script to move all the subscriptions and the payments and that over. And then start those again on the …”
Noah Bragg Jul 5, 2023 ▶ 19:03 Startup Acquisition Stories with Noah Bragg, Founder of Potion.so
Disclosure
Noah Bragg: Automated Potion.so operations to reduce workload to two hours weekly
“Even with running the business potion, like, at the later ends of it, I was kind of just trying to automate more things and just, like, basically make it so it takes less of my time even with, like, customer support and things like that, and just being able to…”
Noah Bragg Jul 5, 2023 ▶ 22:33 Startup Acquisition Stories with Noah Bragg, Founder of Potion.so
Disclosure
Bragg: Sold Supportman micro-SaaS to Damon Chen
“Support man. It was, you know, it was a little one I sold to Damon Chen, who's pretty active on Twitter as well.”
Noah Bragg Jul 5, 2023 ▶ 1:57 Startup Acquisition Stories with Noah Bragg, Founder of Potion.so

The other half of the tape: Noah Bragg's own voice is left out of every number here. 2 statements on the record name them. every mention, with the transcript →

Statements about Noah Bragg, by other people (2)

Assertion Supported
Gazdecki: Potion was recently acquired for about $300,000
“The reason I say former is he recently got acquired for about 300,000.”
Andrew Gazdecki Jul 5, 2023 ▶ 0:29 Startup Acquisition Stories with Noah Bragg, Founder of Potion.so
Assertion Not checkable as stated
Gazdecki: Potion.so sold for roughly a 4x multiple
“I think you had like a four X multiple.”
Andrew Gazdecki Jul 5, 2023 ▶ 26:07 Startup Acquisition Stories with Noah Bragg, Founder of Potion.so

Appearances (1)

EpisodeDateSpeaking time
Startup Acquisition Stories with Noah Bragg, Founder of Potion.so Jul 5, 2023 16m
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