SaaStr Annual, every mention
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every year anyone Jason Lemkin 180Amelia Ibarra 51Amelia LeRutte 32Nick Mehta 10Sam Blond 8Byron Deeter 8Christina Shen 5Emilio Barut 2Leo Widrich 1Karen Peacock 1
Verbatim, from the transcripts: the passages where SaaStr Annual comes up
Who Owns Your Data Now? Agents vs. Systems of Record on The Agents #013
- ▶ 27:45 Amelia Ibarra So this is one where specifically Replit sponsored our disaster annual this year. 3 times in the scene
The Agents #12 - Our AI Agent Rewrote Our App Without Telling Us
- ▶ 15:29 Amelia Ibarra And then it said, okay, I see you already have Vector on the sastra.com and sastra annual site.
- ▶ 55:01 Amelia Ibarra And so for this one that it came in this week, it said, well, it didn't say Sastre Annual in the title. 4 times in the scene
The Agents #011 - From 0 to 20 Agents and Back Again, Are Agents Finally Consolidating?
- ▶ 6:19 unnamed speaker So this was the original stack that we stylized and showed at Sastry Annual in May. 4 times in the scene
- ▶ 11:44 unnamed speaker And then as we got busier disaster annual, you know, there were more leads that our sales team just didn't have time to talk to.
- ▶ 37:33 unnamed speaker So just this week, since, since Tenkai now has Godmode, um, and can see our marketing data and has, you know, things like he had already our events data, um, leading up to Zastrianial, I started building a prospector tool for our sales… 2 times in the scene
How Agents Will Steal Your Customers. Plus: The $10K App Our Agent Replaced and the $14 Migration
- ▶ 7:36 Amelia Salyers 10 K, um, rebuild something that our SASTR annual Annie site did, and he said I couldn't do it because I didn't have the right, I wasn't the owner, you're the owner, so I couldn't do that.
- ▶ 50:40 Jason Lemkin Sasser AI annual was in May. 3 times in the scene
The Agents #008: Agents Are Merging, Not Multiplying. Plus, Sam Blond on Why Outbound Isn't Dead.
- ▶ 7:55 unnamed speaker Sometimes we have split payments because again, to Jason's point, they're like bigger invoices or their year round stuff, or sometimes we do want to collect the media, um, differently from the Sastre annual for our finances.
- ▶ 34:51 unnamed speaker Um, but I will say the day that this happened, which was right after SAS Reannual, I asked Tenke, hey, marketing cloud has been provisioned.
- ▶ 51:54 unnamed speaker So we're, we're post annual we've sent out, and this is maybe like a current customer flow slash renewal flow, right? 3 times in the scene
- ▶ 55:41 Jason Lemkin I want to talk to my FTE that fixes the fact that the qualified agent is still selling SASTRA annual twenty-twenty-six tickets.
How to Build Your Own AI VP of Marketing Step-by-Step
- ▶ 4:11 Amelia LeRutte We have the agent that is Sastre Annual.
- ▶ 7:04 Amelia LeRutte Can you do a win-backed campaign to maybe, um, folks that came to SaaS for annual last year but hadn't yet bought a ticket for this year? 2 times in the scene
- ▶ 11:42 Amelia LeRutte We were bouncing ideas, and I was like, these are great ideas, but I gotta go do SaaS Renew. 3 times in the scene
- ▶ 21:17 Amelia LeRutte So when people take an action on the website, so for instance, when some of you came to the website, for a little Agent Hexy's like, briefcase game, or other game, or spin wheel, or I don't know, he had a bunch of games, on the website,…
- ▶ 31:07 Amelia LeRutte Like, I asked him to do a campaign to some of the VCs that I wanted to re-invite to SAS Reannual this year, and it was like, yeah, here's how many, like, there's whatever, 400 from last year that haven't come back this year, and I said,…
Our Agent Negotiated a Vendor Renewal, Became a CFO and a Better SDR .. but has too many guardrails
- ▶ 0:56 Jason Lemkin We got through Sasser AI annual, 10,000 of the best.
- ▶ 34:38 Amelia Ibarra This was before it's after annual. 3 times in the scene
- ▶ 38:40 Jason Lemkin We had one of the co-founders of Databricks at annual saying now they can do Databricks migration in a matter of weeks because they perfected with LMs, right? 2 times in the scene
- ▶ 44:40 Amelia Ibarra Like, so, when I was chatting with Denise, the CMO of Snowflake at Sastry Annual, she said, you know, her big tagline is, the dashboard is dead. 2 times in the scene
- ▶ 50:09 Jason Lemkin It could be 10,000 agents 10 K for 10,000 agents rather than, uh, the first ten million of revenue or the first 10,000 attendees assess your annual. 3 times in the scene
- ▶ 1:01:05 Amelia Ibarra Because the humans on that side already had some friction about per seat pricing, Tenkay just looked up some of the sessions from Staffs Reannual, where, like, literally Anthropics, Salesforce, Vercel, like, everybody in their session was… 2 times in the scene
- ▶ 1:02:54 Jason Lemkin This is just something you said live on stage in, in the final session when we went through all of our agents at Sastrangle. 3 times in the scene
Our AI is Hiring! Would You Work for One? And Are Autonomous Agents ... Safe? The Agents #005
- ▶ 14:39 Amelia LeRutte If you hook up your Bizabo and your three sources of truth from past years and what you've got going on now, I can help you formulate where you should project out where you should end Zastra, how many attendees you should have, how many… 4 times in the scene
- ▶ 26:43 Amelia LeRutte Even like sasterannual.com, which runs off Replit too, that one has developed its own brain. 4 times in the scene
- ▶ 1:02:03 Jason Lemkin And then I watched her coming up to Sastre Annual with, again, the 21, because now Sastre Annual has become 2 times in the scene
- ▶ 1:04:48 Amelia LeRutte Sastrainhole.com is now an agent.
Why Your Next Hire Should Report to an AI, Tragedy Apps, and Too Many AI SDRs? | The Agents #004
- ▶ 0:28 Jason Lemkin A couple things we're going to talk about today, uh, vibe coding at Sastre Annual. 6 times in the scene
- ▶ 11:41 Jason Lemkin And his reply back was, oh, oh, okay.
- ▶ 17:40 Amelia Ibarra So, not only is it working, but it's working way more efficiently and faster than ever before, to the point I'm trying to see what else I can quickly wire up pre-saster annual. 3 times in the scene
- ▶ 47:33 Amelia Ibarra Um, and you'll just tell me, and he was like, as a backup too, he's like, you can just give me the agent told me to give me everybody's networking code and registration, uh, information for SAS Reannual in order to get this done.
- ▶ 53:10 Jason Lemkin Like you're getting, as we come up on Saster Annual, Tenkay now gives us three ideas a day that we have to do, and now that we added a hexi real-time thing, every time we log into Tenkay, he's got like 10 things he tells us to do right on…
- ▶ 1:13:47 Amelia Ibarra Like, our media hasn't been tracked the same way over the years as consistently as the sales, uh, you know, for SAS for Annual or SAS for London. 2 times in the scene
Managing 20+ AI Agents: Lazy Agents, Our $500K AI Bill, Stealth Churn & the Death of 60% Solutions
- ▶ 30:32 Amelia LeRutte Our AI VP of customer success that we built to give me an export of all of our current sponsors of SaaS Riannual because I need to put it into our networking app, which launches today.
- ▶ 44:25 Amelia LeRutte FDE service, uh, someone who just wants to help you get to, he just wanted to help me get deployed, and so for that purpose, I broke the freeze, but now it's doing, it's serving ads for us, which is cool, but it's also doing a, a workflow…
- ▶ 1:03:06 Amelia LeRutte This is our agenda from SAS renewal, 25.
- ▶ 1:03:25 Amelia LeRutte We built our Saster annual AI website in Replit. 2 times in the scene
- ▶ 1:15:45 Amelia LeRutte Trust that Sastre annual is upon us now where I'm three, we're three weeks away from loading in. 2 times in the scene
How AI Is Rewiring Sales: Quota, Retention & Follow-Up with Agentforce, Momentum, Mangomint + SaaStr
- ▶ 1:07 unnamed speaker Sasser Annual will be back May, 2026, the world's largest SaaS and AI gathering for executives with 68 VP level and above attendees, 36% CEOs and founders, and 25% were AI first professionals. 4 times in the scene
How MangoMint Increased Win Rates with an AI-Powered Stack
- ▶ 1:12 Jason Lemkin Hey everybody, Saster Annual will be back May, 20, 26. 4 times in the scene
10 Things to Know Before You Deploy Your First AI SDR
- ▶ 1:17 Jason Lemkin Saster Annual will be back May, 20, 26. 4 times in the scene
- ▶ 13:44 Amelia Ibarra The amount of hours our actual, our, um, events production agency had done for January and February for this year for SAS Reannual that's coming up in May versus the amount that our agency had done last year in January and February for the… 3 times in the scene
- ▶ 24:09 Amelia Ibarra And certainly it's become harder for us even right now with like a lot of my time being split between act like SAS for annual production versus like that was time I 3 times in the scene
- ▶ 29:09 Amelia Ibarra Adding an additional ticket to SAS renewal later this year.
- ▶ 36:14 Amelia Ibarra Um, I was doing a speaker's call for their speaker at Zastrianial, and she went to Zastrianial to look at stuff, and she goes, is this? 3 times in the scene
- ▶ 47:30 Amelia Ibarra That was just like Saster annual.
- ▶ 48:47 Amelia Ibarra Sastra annual, I think once a week.
- ▶ 1:05:39 Jason Lemkin Thanks everyone for joining and, uh, we'll keep it going and see everyone at Saster AI annual, uh, in May.
The Top 5 Issues Managing Multiple AI Agents in Production
- ▶ 2:01 Jason Lemkin Saster Annual will be back. 3 times in the scene
- ▶ 10:14 Amelia Ibarra It's literally telling me what I, what I slash we should be doing every day for, you know, tickets to Sastre, paid tickets to Sastre annual, our VIP summits that we have, our sponsorships that we have, our sponsors, uh, media contacts. 2 times in the scene
- ▶ 27:42 Amelia Ibarra It called out what I consider the vibe for SAS Reannual, which I hadn't really thought about.
- ▶ 39:38 Amelia Ibarra I think something else I've seen, just to be wary of, this is almost somewhat unrelated, but related in that I've, I've really find it now in the age of AI, in, you know, the early phases of twenty-twenty-six, when folks tell us that… 2 times in the scene
- ▶ 54:17 Amelia Ibarra In the meantime, we are, I would say, I don't know, something like seventy-ish days away from SassRanual, so we'll hopefully see you guys there.
The 90/10 Rule for AI Agents: What to Vibe Code, and What To Just Buy
- ▶ 1:38 Jason Lemkin Hey everybody, Saster Annual will be back. 4 times in the scene
- ▶ 26:21 unnamed speaker It's got us to the first, ten-K attendees for SaaS three annual this year and help us drive the first ten-K of revenue.
- ▶ 34:05 unnamed speaker For Sam Stranial this year, and I said, work in this folder, go through each contract, and, like, this is what you're going to need to do to create this, like, app.
- ▶ 59:13 unnamed speaker Um, with that, so, uh, to do some point, if you want to learn more, you know, I use some of the faster annual branding slide deck, but, um, fasterannual.com will be there in May.
Software Stocks Have Massively Crashed. Here's What Founders Need to Know.
- ▶ 16:28 Jason Lemkin Bootstrapped or not, it does, there's no time, and I remember back in the day, Michael Cannon Brooks, who was the co-founder of Atlassian, came, you know, to Saster Annual way back in, like, 2019 or 20 18, and he said, I was lucky I had…
Going From Blobs to Billions. Clay's Co-Founder Breaks Down Inbound, Outbound, and AI-Powered Sales.
- ▶ 1:20 Jason Lemkin Saster Annual will be back May, 2026, the world's largest SaaS and AI gathering for executives. 3 times in the scene
From 1 Agent to 20+: The Reality of Managing Multiple AI Agents Across Your GTM
- ▶ 1:41 Jason Lemkin Saster Annual will be back. 3 times in the scene
- ▶ 16:09 unnamed speaker Like by the time we're at SAS or annual,
- ▶ 20:22 unnamed speaker Like a lot of the production stuff we're doing for SAS Reannual, I'm like, I still need a human to do that, dude.
- ▶ 33:53 unnamed speaker Some of them are, some of them are coming disaster this May. 3 times in the scene
- ▶ 54:33 unnamed speaker Had a very clear goal in mind of like, I want it to get us to the first 10,000, the first 10,000 attendees for Sastra annual in May, and the first 10, you know, ten million of revenue for this year. 2 times in the scene
Why Most SaaS Companies Will Fail at AI (And How to Avoid It) with Intercom's CPO
- ▶ 1:42 Jason Lemkin Saster annual will be back May, 2026, the world's largest SAS and AI gathering for executives. 3 times in the scene
The Present and Future of AI in Sales and GTM with SaaStr's CEO and Owner's CRO
- ▶ 35:20 Jason Lemkin You go in, it answers just questions on the Saster annual website. 2 times in the scene
- ▶ 43:13 Jason Lemkin We w I would do this thing at Sastran was you raise your hand who's on HubSpot versus Salesforce.
- ▶ 49:46 Jason Lemkin I met, I met, I saw CRO at Saster annual this year that I hadn't seen in years, but I've noticed since I, she was my customer.
10 Things To Do Right Now to Become AI Native with Filevine's CEO & Founder
- ▶ 1:38 Jason Lemkin Saster Annual will be back. 4 times in the scene
The Step-By-Step Playbook for Building AI-Powered GTM Teams with Personio's CRO
- ▶ 1:43 Jason Lemkin Saster Annual will be back May, 2026, the world's largest SaaS and AI gathering for executives. 3 times in the scene
Why OpenAI Doesn't Pay Sales Commission (And Why It Works) with OpenAI GTM Leader Maggie Hott
- ▶ 2:14 Jason Lemkin Sasser annual will be back May, 2026, the world's largest SAS and AI gathering for executives. 3 times in the scene
AI and the Death of the 2021 Sales Playbook with SaaStr CEO and Founder Jason Lemkin
- ▶ 1:40 Jason Lemkin Saster annual will be back May, 2026, the world's largest SAS and AI gathering for executives. 4 times in the scene
- ▶ 3:37 Jason Lemkin If you play it, it's just for fun because we can, it's kind of a prop for vibe coding, but actually if you play it and you win, you get an extra 50% off coming to Saster annual in May.
- ▶ 48:34 Jason Lemkin I asked Yamini at Sastranial this year, do you, do you read your cold e-bound?
How to Use AI to Hyper-Customize Go-To-Market at Scale with SaaStr's CEO and Chief AI Officer
- ▶ 1:29 Jason Lemkin Saster annual will be back May, 2026, the world's largest SAS and AI gathering for executives. 3 times in the scene
- ▶ 19:43 Amelia Ibarra I'm like, well, we had SaaS for annual, we had a few human SDRs, and after SaaS for annual, they quit. 2 times in the scene
- ▶ 23:06 Amelia Ibarra This one's inviting them to come to SAS Reannual, and literally this says on the bottom, hey, I'm a fan.
How We Use 20+ AI Agents for Marketing & Go-to-Market with SaaStr's CEO and Chief AI Officer
6 Months Later, How Our AI SDRs Actually Work as AI Runs GTM with SaaStr's CEO and Chief AI Officer
- ▶ 2:24 Amelia Ibarra It's kind of crazy to think before Saster annual this last May, we really only had one agent that we had 2 times in the scene
- ▶ 20:01 Amelia Ibarra But then, you know, the, there was just this interesting learning of because tickets for London and then now for annual or, you know, less than a thousand dollars, depending on which event you go to, the AI got pretty good at selling the… 2 times in the scene
- ▶ 38:19 Amelia Ibarra So across sastr.com, which is, you know, twenty million words, Sastr AI London, Sastr Annual, our YouTube channel, things I upload to it. 2 times in the scene
- ▶ 45:20 Amelia Ibarra Post SaaS Riannual, I was like, we literally just from this SaaS Riannual, have about a thousand people our sales team we never followed up with. 2 times in the scene
- ▶ 1:17:33 Amelia Ibarra We've got 12 years of staffed re-annual data, like six Europas now.
The State of AI + Software: Where It’s Going - Fast
- ▶ 2:25 Jason Lemkin In May, it'll be live at Saster Annual, so we probably won't do a digital one, although that will all be streamed with, with 10,000 folks.
- ▶ 32:17 Jason Lemkin You know, if you came to Sasser annual and AI summit this year, I told everyone you gotta get working much harder.
Snowflake's AI Revolution in Sales, Marketing and GTM with Snowflake‘s CMO and Founding CRO
- ▶ 38:14 Jason Lemkin And for those who missed it, Sridhar actually did a session at our last Astro Annual event. 3 times in the scene
Is The Classic GTM Playbook Really Dead? with SaaStr CEO and Founder Jason Lemkin
- ▶ 38:10 unnamed speaker But honestly, I found people switch companies so often, especially in B to B at SAS, that a lot of the context we give our AI is almost useless because we have 13 years of data, but this person may have just started at Cursor or Anthropic,…
SaaStr's Top 10+ AI Agents: AI SDR, AI BDR, AI RevOps + More: The How, The Who, The Why
- ▶ 3:59 Jason Lemkin Going into Sastr annual this year, and we used it for everything.
- ▶ 6:10 Jason Lemkin I just asked him five minutes ago, when is Sastra annual?
- ▶ 26:56 Amelia LeRutte People would ask it going up to SaaS for annual questions about the annual, questions about sponsoring, and it did okay with the answers. 7 times in the scene
Building AI-First Companies: Insights from Zapier’s CEO Wade Foster
- ▶ 1:46 unnamed speaker It's the Sastra AI summit in the SF area, AKA the Sastra annual. 2 times in the scene
- ▶ 36:15 Amelia LeRutte And then, yeah, hopefully G and I will see you at the next SaaS turn person as well.
Swapping Notes on the AI Revolution in Marketing with G2's CMO Sydney Sloan
- ▶ 1:08 unnamed speaker It's the Saster AI summit in the SF Bay area, AKA the Saster annual. 3 times in the scene
- ▶ 4:34 Emilio Barut One of the things we recently covered on Sastr that will help us kick off here as a good transition is in your guys' latest G-Tube buyer's behavior report, you put it out right before Sastr Annual, I think in May. 2 times in the scene
Anthropic, Cursor, FaL & Bessemer Venture Partners: The Realities of Scaling AI
- ▶ 1:05 unnamed speaker It's the Saster AI summit in the SF Bay area, AKA the Saster annual. 4 times in the scene
What Happens When AI Kills Your SaaS Growth? Live Q&A with SaaStr CEO and Founder Jason Lemkin
- ▶ 0:55 Jason Lemkin We just hosted 10,000 of you at the Saster Annual and AI Summit in the SF area.
- ▶ 2:17 Jason Lemkin I actually thought it was the worst saster ever.
- ▶ 17:09 Jason Lemkin Again, if we go back to the Saster AI, a 150,000 chats, if you came to saster.com or sasteranual.com, 60 days ago, you'd have no experience.
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