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Invoice to Go

2 statements across 1 episodes · 2 bullish · 0 bearish · 1 people on the record · first statement Oct 28, 2019 by Menlo Ventures Investor · across every show →

Everything said about Invoice to Go, oldest first

Oct 28, 2019 positive
Assertion Not checkable as stated
Invoice2go boosted upgrade rates by 108% despite raising prices by 33%
“And we were able to increase the upgrade rate by a 108%. These were people who upgraded from our starter plan to a higher plan. And we increased the price, 33%.”
Menlo Ventures Investor Oct 28, 2019 ▶ 16:19 Matching Price to Value: 3 Lessons in Monetization from Menlo Ventures
Oct 28, 2019 positive
Assertion Not checkable as stated
Personalizing conversion and renewal paths increased Invoice2go expansion revenue by 10%
“In just our first few experiments by personalizing the conversion, upgrade, and renewal path, we drove an increase of our expansion revenue by 10%.”
Menlo Ventures Investor Oct 28, 2019 ▶ 27:14 Matching Price to Value: 3 Lessons in Monetization from Menlo Ventures
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