early-stage startups

3 statements across 3 episodes · 1 bullish · 1 bearish · 3 people on the record · first statement Sep 6, 2022 by Veronika Riederle · across every show →

Everything said about early-stage startups, oldest first

Sep 6, 2022 positive
Insight
Riederle: First sales rep must be a scrappy builder, not a big-company hire
“I think you need someone who is really able to find their own leads, is really able to hustle, is hungry, Can live in an environment where there's nothing there yet, where there's no established process, who is really a builder and wants to build things, who w…”
Veronika Riederle Sep 6, 2022 ▶ 8:06 Navigating the Rocky Road from Founder-Led Sales to The First Dozen Sales Professionals | Demodesk
Jan 10, 2024 negative
Insight
Dietrich: Early-stage startup marketers often fail to implement basic attribution tracking
“One of the things I see at earlier stage startups is that the marketers don't put in place their attribution tracking, and they really don't have the tech stack, and they can't see into the right data. So they, Not only don't have a balanced scorecard with the…”
Carrie Lou Dietrich Jan 10, 2024 ▶ 8:14 The 7 Biggest Mistakes CMOs Make (And How to Avoid Them) with the CMOs of Databricks, Zoom, and Okta
Dec 18, 2024
Insight
Lemkin: Early Startups Should Focus on Closing Deals Over Optimizing Pricing
“In the early days, just get close to customers. It almost doesn't matter whether you get, you don't need to optimize pricing. Kill basic, keep it, do a little A-B testing if you can, but it don't matter. Just close them, right?”
Jason Lemkin Dec 18, 2024 ▶ 32:40 How to Think About Product-Led Growth, Bootstrapping vs VC, and Early Exits with Jason Lemkin
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