cold calling
2 statements across 2 episodes · 1 bullish · 1 bearish · 2 people on the record · first statement Jan 24, 2018 by Mark Roberge · across every show →
Everything said about cold calling, oldest first
Jan 24, 2018 negative
Roberge: Blending inbound and outbound duties on SDRs fails
“Salespeople will always find the path of least resistance to get to their number, and when you give someone a taste of inbound leads, and then you force them to cold call too, they're, it's, they're really gonna struggle to pick up the phone.”
Sep 27, 2024 positive
Plank: Cold calling is more effective today because competitors abandoned it
“I think picking up the phone and calling people is like a lost art. I think a lot of companies just don't do that anymore. And it may even be why it's more effective today is because everyone's cold calling doesn't work. We got to do other things.”