Carrie-Lou Dietrich

also referred to as: carrie lou dietrich

3 statements across 1 episodes · 1 bullish · 1 bearish · 1 people on the record · first statement Jan 10, 2024 by Carrie Lou Dietrich · said 4 times in 1 episodes since 2021 · across every show →

On the record as a speaker too: Carrie-Lou Dietrich's record, appearances and statements → this page counts the times other people say the name.

Mentions by year

brought up most by Bibiana Feiga (2), Stacy Epstein (1), Carrie-Lou Dietrich (1)

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Everything said about Carrie-Lou Dietrich, oldest first

Jan 10, 2024 negative
Insight
Dietrich: Early-stage startup marketers often fail to implement basic attribution tracking
“One of the things I see at earlier stage startups is that the marketers don't put in place their attribution tracking, and they really don't have the tech stack, and they can't see into the right data. So they, Not only don't have a balanced scorecard with the…”
Carrie Lou Dietrich Jan 10, 2024 ▶ 8:14 The 7 Biggest Mistakes CMOs Make (And How to Avoid Them) with the CMOs of Databricks, Zoom, and Okta
Jan 10, 2024
Insight
Dietrich: Marketers tire of messaging just as customers finally begin hearing it
“Just as you're starting to get bored, your customers are just starting to hear your message. So we live inside the echo chamber, but our customers do not live in that echo chamber with us.”
Carrie Lou Dietrich Jan 10, 2024 ▶ 13:45 The 7 Biggest Mistakes CMOs Make (And How to Avoid Them) with the CMOs of Databricks, Zoom, and Okta
Jan 10, 2024 positive
Assertion Not checkable as stated
Dietrich: Larry Ellison's strict ad consistency rules drove Oracle's brand awareness
“Larry Ellison had to approve every ad, and sometimes we would complain that it was so boring, because A, it was the same ad format with that red bar, and two, we would keep the same message for what I thought was an inordinate amount of time. But it turned out…”
Carrie Lou Dietrich Jan 10, 2024 ▶ 10:42 The 7 Biggest Mistakes CMOs Make (And How to Avoid Them) with the CMOs of Databricks, Zoom, and Okta
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