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Yoav Vilner

Co-founder & CEO, Walnut · 1 appearance on the record.

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founderexecutiveinvestorauthor@YoavVilner ↗LinkedIn ↗yoavvilner.com ↗

Yoav Vilner co-founded Walnut, a SaaS platform enabling sales teams to build interactive product demos that raised over $50 million in venture funding. He previously founded the tech marketing agency Ranky and actively serves as an angel investor and startup advisor.

12statements → 2claims → 0claims resolved → 3.83/5average certainty → 1.92/5average debate potential → ≈4.0/5argument clarity, estimated → 1said about them ↓

1 not yet assessed 1 not checkable as stated how the 2 claims stand · each chip opens the sources

2 assertions · 1 opinion · 6 insights · 3 disclosures · every statement was checked. The predictions and assertions are the 2 claims: statements the public record can support or contradict. 0 are resolved, 1 is not yet assessed, and 1 names no date, number or outcome precise enough to check. Everything else (opinions, insights, what ifs, disclosures) can never be settled by the record, so it carries no assessment.

The record, in short

What the tape says about how Yoav argues and how the claims held up. Everything they said, and everything said about them, is in the tabs below.

How they sound: not measured why? →

We measure speaking style by listening to the audio itself, and a fair number needs at least 2,000 words from one person on tape we have measured. There is too little of Yoav Vilner on measured tape to publish a rate. This says nothing about how they speak.

Everything Yoav Vilner said on A Product Market Fit Show that made the record, most notable first. Filter by type, assessment or year in the ledger →

Insight
Vilner: Launch loudly only if you can withstand 20 copycats
“The only tip that I can give founders is they have to decide if they're building something where market education will help them, and they don't mind having 15 or 20 you know, follow-up teams that will be inspired by their idea, that's fine. You can go crazy. …”
Yoav Vilner Mar 8, 2024 ▶ 13:13 How a Viral Ad drove Millions in Revenue and $55M In Funding w/ Walnut CEO Yoav Vilner · PMF Show
Insight
Vilner: Walnut succeeded with two simultaneous MVP value propositions
“And I know most of most of the online material would say you need to have one when you were at MVP, but we had two value props for the same MVP. One of them was it's not connected to your backend anymore. It's not going to crash, which happens a lot during dem…”
Yoav Vilner Mar 8, 2024 ▶ 6:04 How a Viral Ad drove Millions in Revenue and $55M In Funding w/ Walnut CEO Yoav Vilner · PMF Show
Insight
Vilner: Early startups should underprice enterprise deals to land logos
“You never start with a 200 K ACV if you're a startup company. So you always find the right, if you find the right guy within the company, then obviously you can decide together what's, you know, what's kind of a, Financial agreement that he can move fast with,…”
Yoav Vilner Mar 8, 2024 ▶ 23:31 How a Viral Ad drove Millions in Revenue and $55M In Funding w/ Walnut CEO Yoav Vilner · PMF Show
Insight
Vilner: CEOs Shouldn't Expect Employees to Fix Daily Fires
“You shouldn't expect your employees to help you fix the daily fires because you know, and for good reason, because what they have in mind is kind of their you know, their path, their progression within the company, and if it's good for their career, and if it'…”
Yoav Vilner Mar 8, 2024 ▶ 31:13 How a Viral Ad drove Millions in Revenue and $55M In Funding w/ Walnut CEO Yoav Vilner · PMF Show
Opinion
Vilner: Traditional B2B software demos regularly crash and alienate buyers
“You try to show a product when you work for a B to B company, everything breaks. There, there's always a problem to customize the experience, and the buyers end up getting, you know, they end up getting kind of screwed with a really, really generic sales exper…”
Yoav Vilner Mar 8, 2024 ▶ 3:14 How a Viral Ad drove Millions in Revenue and $55M In Funding w/ Walnut CEO Yoav Vilner · PMF Show
Insight
Vilner: Competitors entering a new category drive inbound leads to the pioneer
“The upside of seeing a landscape that you created become clouded and competitive is the market education is on steroids, and the inbound leads that you get are also on steroids, so you get a lot of leads coming in. The more other vendors are helping to educate…”
Yoav Vilner Mar 8, 2024 ▶ 25:43 How a Viral Ad drove Millions in Revenue and $55M In Funding w/ Walnut CEO Yoav Vilner · PMF Show
Insight
Vilner: Startups Can Break Down at Just 30 or 40 Employees
“You don't have to grow to a hundred people for things not to work. You can grow to 40 people or 30 people and get it wrong.”
Yoav Vilner Mar 8, 2024 ▶ 29:19 How a Viral Ad drove Millions in Revenue and $55M In Funding w/ Walnut CEO Yoav Vilner · PMF Show
Assertion Not checkable as stated
Vilner: Walnut's launch expanded seed funding to $6-7M
“That helped the waitlist grow to 700 people, and that also helped us extend our seed round from 2.5 to, I think it was six or seven.”
Yoav Vilner Mar 8, 2024 ▶ 11:24 How a Viral Ad drove Millions in Revenue and $55M In Funding w/ Walnut CEO Yoav Vilner · PMF Show
Assertion Not publicly verifiable
Vilner: Walnut's low-budget video gained millions of organic LinkedIn views
“And we woke up to seeing like millions and millions of organic views on LinkedIn.”
Yoav Vilner Mar 8, 2024 ▶ 16:04 How a Viral Ad drove Millions in Revenue and $55M In Funding w/ Walnut CEO Yoav Vilner · PMF Show
Disclosure
Vilner: Walnut scaled from zero to $2M ARR primarily via inbound leads
“Between zero and two, I would say it was mostly inbound for sure.”
Yoav Vilner Mar 8, 2024 ▶ 27:15 How a Viral Ad drove Millions in Revenue and $55M In Funding w/ Walnut CEO Yoav Vilner · PMF Show
Disclosure
Vilner: Pre-Walnut AI safety startup raised a $15M seed round
“We raised about a fifteen million seed round it was.”
Yoav Vilner Mar 8, 2024 ▶ 2:36 How a Viral Ad drove Millions in Revenue and $55M In Funding w/ Walnut CEO Yoav Vilner · PMF Show
Disclosure
Walnut interviewed 60 to 70 sales leaders during discovery
“Let's say we interviewed like, 60 or 70 sales leaders, and that was one-on-one, you know, meetings that we got from our network and other people.”
Yoav Vilner Mar 8, 2024 ▶ 9:36 How a Viral Ad drove Millions in Revenue and $55M In Funding w/ Walnut CEO Yoav Vilner · PMF Show

The other half of the tape: Yoav Vilner's own voice is left out of every number here. Other people bring the name up 1 time in 1 episode on A Product Market Fit Show. every mention, with the transcript →

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Appearances (1)

EpisodeDateSpeaking time
How a Viral Ad drove Millions in Revenue and $55M In Funding w/ Walnut CEO Yoav Vilner · P Mar 8, 2024 24m
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