Perplexity
9 statements across 7 episodes · 2 bullish · 4 bearish · 4 people on the record · first statement May 31, 2024 by Brit Morin · across every show →
Everything said about Perplexity, oldest first
May 31, 2024 bearish
Oct 4, 2024 bullish
Oct 11, 2024 positive
Nov 8, 2024 bearish
Rauch: AI search tools will absorb traffic for factual content marketing
“And so if what you're producing is content that is sort of like facts in general knowledge, it's very likely that you're never, you're not even going to get back the backlinks. Cause someone's going to search on Google, for example, what is HTTP? It used to be…”
Dec 27, 2024 bearish
Rauch: Traffic for generic factual content will stay inside AI front ends
“It used to be a valid content marketing strategy and like marketers in the values to do this, like create a lot of content so that when people search, you'll hit the keywords and whatever, but increasingly a lot of that traffic will just stay in the AI front e…”
Feb 28, 2025 neutral
Aug 15, 2025 neutral
Aug 15, 2025
Market leaders eventually subsume early entrants' product lanes
“I actually think this is your, this is actually a classic technology cycle story around when a new technology cycle starts. There are a bunch of different players in the market, and one of them will kind of choose a product lane that the other one that is the …”