iPhone, every mention

73 scenes, the whole family · ← back to iPhone

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every year anyone Shane Parrish 13Benedict Evans 9Daniel Gross 8Ben Thompson 5Ravi Gupta 4Nir Eyal 4Mark Pincus 4Josh Wolfe 3Jim Collins 3Chris Dixon 3

Verbatim, from the transcripts: the passages where iPhone comes up

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What 12 Years of Failure Taught Steve Jobs About Success Sep 1, 2026 · 6 mentions

  • ▶ 5:12 unnamed speaker The same company he thought should control everything from the hardware to the components to the software, the mouse, the keyboard, everything, which is kind of like what the iPhone is today.
  • ▶ 19:09 unnamed speaker And then finally, in 1993, the company was on the verge of bankruptcy, literally one weekend away from just closing the doors completely, and so Steve Jobs and his hardware chief, John Rubenstein, who was also one of the creators of the…
  • ▶ 22:02 unnamed speaker He was working on software in 1986 that by the year 2007 would be the foundation of the iPhone.
  • ▶ 35:53 unnamed speaker There would be no iPhone, no iPod.
  • ▶ 56:27 unnamed speaker This is the first ever iMention in Apple, the predecessor to the iPod and the iPhone. 2 times in the scene

Mental Models That Change How You Think | Bill Gurley Jun 9, 2026 · 1 mention

You Don’t Need To Innovate To Be Successful | FarmVille Creator Jun 2, 2026 · 4 mentions

  • ▶ 0:48 Mark Pincus But I've found that if, if a product speaks to you, or at least, this is my experience, if this product speaks to me, and it makes it on the front of my iPhone, I think it has a billion dollar stick value. 3 times in the scene
  • ▶ 39:44 Mark Pincus Soon after I started Zynga, John Doerr and Bing said to me, the greatest thing you could do is build an internet treasure, ok, and that's what they called Google, and eventually like the iPhone, and, and what I attached, the tagline I…

Morgan Housel: Wealth is What You Have Minus What You Want Jan 20, 2026 · 1 mention

  • ▶ 1:11:10 Morgan Housel Steve Jobs creates the iPad and the iPhone and the, and the, and the, and the, and the, and the, and the, and the, and the, the, the rest is history from there.

How to Build Good Habits & Break Bad Ones | James Clear Jan 1, 2026 · 1 mention

  • ▶ 53:38 James Clear I will go back through and take photos of each of those and highlight the photo, uh, on my iPhone and just copy and paste it into, uh, like an Evernote file or, you know, Google doc or wherever I'm storing that stuff at.

How to Think Like a World-Class Marketer | Rory Sutherland Dec 9, 2025 · 1 mention

  • ▶ 1:52:35 Rory Sutherland But the consumer is much more bothered by the fact that when you get to the bottom of the iPhone scroll, it gives a little bounce.

Steve Wozniak: The Engineer Who Built Apple [Outliers] Nov 4, 2025 · 1 mention

  • ▶ 48:56 Shane Parrish The iPhone, the iPad, the modern Mac are all beautiful closed systems that users admire but don't really modify much.

Why Everyone Is Wrong About AI (Including You) | Benedict Evans Sep 2, 2025 · 9 mentions

  • ▶ 1:08 Benedict Evans It's funny, my, I suppose my take on AI, controversial take on AI, rather like my controversial take on, um, crypto is being a centrist, in that it seems to me very clear this is like the biggest thing since the iPhone, but I also think… 2 times in the scene
  • ▶ 4:28 Benedict Evans Like that was the fundamental shift to the iPhone is it's a small Mac.
  • ▶ 1:03:30 Benedict Evans You're still going to buy the nice one with a good battery and the fast chip to run the models and the good screen and the best camera, which will still be an iPhone, because Apple still has the best chip team and a whole bunch of other… 2 times in the scene
  • ▶ 1:04:07 Benedict Evans And so that would be the concern for Apple would be you'll still buy your new iPhone and you'll buy the iPhone air this autumn because it will be center and lighter and it will be a lovely phone and you'll use it to do chat GP.
  • ▶ 1:05:57 Benedict Evans Um, it's, it's hard to see iPhone sales slipping from what we see now. 3 times in the scene

Ryan Petersen: Building Flexport Aug 5, 2025 · 3 mentions

  • ▶ 1:19 Shane Parrish Ryan had just used public shipping records to predict April's secret iPhone launch.
  • ▶ 11:35 Ryan Petersen And at that time, I guess still, the big thing was, when's the new iPhone gonna come out? 2 times in the scene

Josh Wolfe: Human Advantage in the World of AI Mar 4, 2025 · 1 mention

  • ▶ 33:46 Josh Wolfe And then you'll have these automated labs with lots of different instruments where robots will be able to take out a sample from a centrifuge and put it into the next thing, and like, you don't need humans to do that any more than you need…

Matthew Dicks: The Storytelling Expert Sep 3, 2024 · 1 mention

  • ▶ 24:04 Matthew Dicks You know, when Jobs introduces the iPhone in 2007, his first sentence on stage is, I've been waiting two and a half years to share this with you today.

Brian Halligan: Building HubSpot into a Multi-Billion Dollar Company Aug 6, 2024 · 1 mention

#197 Michaeleen Doucleff: The 4 Biggest Mistakes Parents Make Jun 25, 2024 · 1 mention

  • ▶ 40:37 Shane Parrish Like kids today, I mean, my kids are maybe an exception, but most kids long before they hit 13, 14 have iPhones or, uh, iPads.

Abigail Shrier: Why the Kids Aren’t Alright May 21, 2024 · 1 mention

  • ▶ 17:30 Abigail Shrier Today we have surveillance parenting, parents, you know, literally monitoring their kids on their iPhones, um, not trusting their judgment at all, interfering with, you know, interceding with every teacher, eventually even interceding with…

Blake Eastman: Learn to Read Anyone Jan 9, 2024 · 1 mention

  • ▶ 23:15 Blake Eastman Like, if you have, like, a small iPhone, you forget about it, and you're actually seeing patterns of behavior, and, um, that's something I say to my wife a lot, like, oh, uh,

Best of 2023: Conversations of the Year Dec 26, 2023 · 2 mentions

  • ▶ 51:10 Ravi Gupta To me, the things that are interesting are like, if you tear apart the iPhone, even the switch, even the board underneath is, you know, clean and gorgeous and thoughtful. 2 times in the scene

Rey Flemings: A Different Definition of Success Aug 22, 2023 · 1 mention

Ravi Gupta: The Realities of Success Apr 18, 2023 · 2 mentions

  • ▶ 22:46 Ravi Gupta To me, the things that are interesting are like, if you tear apart the iPhone, even the switch, even the board underneath is, you know, clean and gorgeous and thoughtful. 2 times in the scene

TKP Insights: Leadership Feb 28, 2023 · 1 mention

  • ▶ 33:52 Kat Cole Oh, by the way, this is before iPhones were really prominent, and I think I had a pager at that point, and we were still using fax to communicate any changes.

Tobi Lütke: Calm Progress Nov 15, 2022 · 1 mention

Neil Pasricha: Simple Rules for Happiness Oct 18, 2022 · 1 mention

  • ▶ 42:49 Neil Pasricha I've also disabled the news media and news headline service that's built into the iPhone as well.

Kenneth Stanley: Set The Right Objectives Oct 4, 2022 · 1 mention

Balaji Srinivasan: The Network State Apr 5, 2022 · 1 mention

  • ▶ 2:00:32 Balaji Srinivasan And the status seeking is just pushed into whether you get like the gold case iPhone, but that's just frills on the top.

#129 Marc Andreessen: Interview with an Icon Jan 25, 2022 · 1 mention

  • ▶ 15:56 Marc Andreessen And then, by the way, you know, to this day, like, you know, Apple, you know, opening up the iPhone and the App Store was a big step forward, but of course, even Apple continues to exercise a fair amount of control.

#127 Best of 2021: Conversations of the Year Dec 21, 2021 · 2 mentions

#117 Kat Cole: The Power of Possible Aug 10, 2021 · 1 mention

  • ▶ 35:13 Kat Cole Oh, by the way, this is before iPhones were really prominent, and I think I had a pager at that point, and we were still using fax to communicate any changes, so it was very difficult for me to communicate with the corporate office, and so…

#109 Angela Duckworth: Grit and Human Behavior Apr 20, 2021 · 1 mention

  • ▶ 57:27 Shane Parrish It could be your alarm going off at 9:30 on your iPhone going like, now it's time to wind down and go to bed.

#104 Nir Eyal: Mastering Indistraction Feb 16, 2021 · 2 mentions

#100 Matt Mullenweg: Collaboration Is Key Jan 5, 2021 · 1 mention

#98 Sahil Lavingia: Observing the Present Dec 8, 2020 · 1 mention

#97 Roger Martin: Forward Thinking Nov 24, 2020 · 1 mention

  • ▶ 1:08:43 Shane Parrish A lot of companies today seem like they have a bit of innovation and be like, they want to be the one to create the iPhone or go zero to one and just create new markets like Facebook or Google.

#93 Matt Holland: Zero Day Sep 29, 2020 · 2 mentions

#85 Bethany McLean: Crafting a Narrative Jun 9, 2020 · 2 mentions

#81 Jason Calacanis: Intelligent Risk Apr 14, 2020 · 1 mention

  • ▶ 4:26 Jason Calacanis That's where tilt control comes in, and you've got to be very careful to understand when you've played bad or when you've played good, and that's why recording your hands and writing them down in your iPhone or whatever during a session or…

#78 Balaji Srinivasan: Exploring COVID-19 Mar 13, 2020 · 1 mention

#77 Mike Maples: Living in the Future Mar 3, 2020 · 2 mentions

  • ▶ 43:04 Mike Maples Jr. And what's interesting now, Shane, is that in a world where there's so many of these phones, you, in order to make the phones perform the functions that they want to perform, these chips can now be repurposed to other devices, so you…
  • ▶ 1:04:20 Mike Maples Jr. Every, everything from the Gettysburg Address to Steve Jobs' iPhone announcement to Martin Luther King's I Have a Dream speech.

#67 Jim Collins: Keeping the Flywheel in Motion Oct 1, 2019 · 3 mentions

  • ▶ 6:05 Jim Collins You know, we all know that he came back to Apple, and then, you know, and then out of that came the iPod, and the iPhone, and the iPad, and one of the greatest wealth creation machines in all of human history, and so on and so forth.
  • ▶ 1:55:11 Jim Collins Let's take the iPod that went into the iPhone and so forth. 2 times in the scene

#63 Hugh Howey: Winning at the Self-publishing Game Aug 6, 2019 · 1 mention

  • ▶ 27:35 Hugh Howey They're, they're pervasive enough to alter the way that we interact with, um, transportation, like, globally, and I think we'll just start to see the first glimmers of that in five years, and in 10 years, that'll be, the world will look…

#61 Jonathan Haidt: When Good Intentions Go Bad Jul 2, 2019 · 1 mention

  • ▶ 14:55 Jonathan Haidt Which is the period when iPhones and, and, uh, you know, Android phones were getting so cheap, uh, and accessible that most teenagers had them.

Gabriel Weinberg: Practical Steps to Safeguard Your Data and Identity Online May 14, 2019 · 2 mentions

  • ▶ 33:35 Shane Parrish I mean, so I think in the, the San Bernardino case with the, the iPhone, Apple basically said it wasn't possible.
  • ▶ 55:02 Gabriel Weinberg For any major device you have, um, could be laptop, desktop, or phone, there's a set of settings that you should probably change, um, you know, on your iPhone or your laptop that would generally help you.

#56 Daniel Gross: Catalyzing Success Apr 16, 2019 · 8 mentions

  • ▶ 23:21 Daniel Gross Um, but that's how you get the iPhone, you know, and that's how you get, in its time, the iPod. 2 times in the scene
  • ▶ 25:11 Daniel Gross It's not like I could give you a micro feedback adjustment about the iPhone. 2 times in the scene
  • ▶ 28:59 Daniel Gross They have reinvented themselves once or twice if you, if you believe iPod and iPhone are distinct moments. 2 times in the scene
  • ▶ 55:43 Daniel Gross So, um, I have enjoyed and turned on and enjoyed all the kind of time I'll spend features in the new iPhone. 2 times in the scene

#50 Josh Wolfe: Inventing the Future Jan 22, 2019 · 2 mentions

#48 Adam Robinson: Winning at the Great Game (Part 2) Dec 26, 2018 · 3 mentions

#40 Ben Thompson: Thriving in a Digital World Sep 5, 2018 · 5 mentions

#39 Tyler Cowen: Thinking About Thinking Aug 21, 2018 · 1 mention

  • ▶ 8:01 Tyler Cowen I'm still a curmudgeon, I have to admit, on this, and it could be I just haven't seen the product yet, but before I owned a smartphone, I thought, well, this is going to be great, and I got an iPhone on the first day.

#32 Patrick Collison: Earning Your Stripes May 2, 2018 · 2 mentions

#22 Adam Grant: Givers, Takers, and the Resilient Mind Sep 21, 2017 · 1 mention

  • ▶ 16:37 Adam Grant The, the most fascinating one I've seen is at Corning where, you know, they made the gorilla glass for the iPhone and the iPad.

#18 Naval Ravikant: The Angel Philosopher Apr 11, 2017 · 1 mention

  • ▶ 11:11 Naval Ravikant And thanks to the, uh, the iPhone and the Kindle and the iPad, you know, they just make it really easy.

#15 Samuel Arbesman: Future-Proof Your Knowledge Nov 28, 2016 · 1 mention

  • ▶ 41:41 Sam Arbesman So I would say, I mean, I would say one, one way that a lot of people think about technology, like every day, like when you're like, you're looking at your, um, your iPhone and something, and it does something weird.

#9 Maestro Alexander Shelley: The Architecture of Music Mar 18, 2016 · 3 mentions

  • ▶ 51:07 Alexander Shelley These records were here before we redid The Office, um, and, uh, they're just there because I, I like them, but I, I listen to pretty much everything on my, my iPhone, so I, I carry around, because I'm traveling every week, I'm in a… 3 times in the scene

#5 Chris Dixon: The State of Venture Capital Nov 13, 2015 · 3 mentions

  • ▶ 21:17 Chris Dixon I mean, the, the iPhone had come out, but it was, it was, you know, much less, um, widespread than it is today.
  • ▶ 35:47 Chris Dixon I, I think it will be, like, when we look back on the history of computing, it will be, the, the key milestones will be, I mean, I'm, this is, I'm at the extreme end of excitement here, but there'll be, you know, the PC, the Macintosh, or…
  • ▶ 53:09 Chris Dixon And I, it's also, I feel like I look at the screen too much as it is distracting too, to have like the thing I, you know, I don't know, I read on the, on my iPhone
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