The Wisdom Wall

“I had several product problems like that that came from a manufacturer trying to improve his margins, and you know, this is something that in the manufacturing world people call quality fade, And it's a big problem, um, when you manufacture through China.”

“I would say that's more common than not, right? Uh, yes. Investors who claim to be bringing the, the, the famous word is, you know, synergies, uh, to, to what you're doing, um, and experience because they will show you that they were involved in some, you know, successful brand that you like, but then if you really…”

“when you think about re about retail, It's pretty easy really to sell in, but what you really got to focus on with retail is sell through, right? And that's where a lot of early brands that their buyers are out there in retail looking for things to buy. They're under pressure to bring in some new things. And so…”

“get profitable as early as possible and stay profitable and make, make decisions from a mindset that, you know, I want to try to maintain profitability. And even if I have to go underwater a little bit to do it, a little bit's fine. Deeply, less fine. And because, you know, honestly, when, when you're living in a…”

“the rule of thumb is that it takes about 50,000 bucks to file a patent, right? But the absolute minimum that one should expect when you try to enforce it Is half a million. I mean, that's on the, that's if you settle, right, before court.”

“Cause look, you can spend a lot of money putting your, your foods avatar in front of me, but if I can't smell it and I can't taste it, it's lost in the noise. Whereas if you put it in my mouth and I'm like, oh my gosh, this is delicious. Now you've got me, right?”

“getting good authentic influencers on board is a good way to do it because, you know, those folks have large followings who trust their, uh, you know, what they say and are interested in what they do. And that can be a, a relatively, uh, inexpensive way to do it You're going to pay some equity in all likelihood, but if…”

“the things that make The best franchises are the simplest concepts, right? The more complicated the concept, the less well a franchise structure works because all of that complication has to be trained into your franchisee or the whole thing falls on its face.”

“A manufacturer trying to improve his margins, and you know, this is something that in the manufacturing world, people call quality fade, and it's a big problem, um, when you manufacture through China.”

“that the rule of thumb is that it takes about 50,000 bucks to file a patent, right? But the absolute minimum that, that one should expect when you try to enforce it Is half a million. I mean, that's on the, that's if you settle, right, before court.”

“We became Switzerland. And by that, I mean, whatever else it is that you do for your exercise, we want to be a part of that. And we've been very successful at, um, at embedding ourselves. I mean, just about every one of the activities that you mentioned a minute ago, uh, TRX has become part of.”

“So if you have a one size fits all, say for instance, a Gucci bag or, or a Louis Vuitton bag that has a high sale price, but the perception of a low cost of goods, you end up being a perfect target.”

“So if you have a one size fits all, say for instance, a Gucci bag or, or a Louis Vuitton bag that has a high sale price, but the perception of a low cost of goods, you end up being a perfect target.”