Hetrick: Founders must prioritize early profitability over artificial hypergrowth
Randy Hetrick · Advice Line with Randy Hetrick of TRX · Sep 25, 2025 · at 49:20
TRX founder Randy Hetrick shares advice he would give his younger self when reflecting on building his business on How I Built This with Guy Raz.
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“Get profitable as early as possible and stay profitable and make, make decisions from a mindset that, you know, I want to try to maintain profitability. And even if I have to go underwater a little bit to do it, a little bit's fine. Deeply, less fine. And because, you know, honestly, when you're living in a profitable world, The clock ticks more slowly. You think more clearly.”
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