The Ledger

Every statement that passed quotation and attribution checks. Mix any filter with any other: certainty 1/5, debate potential 5/5, or both at once.

clear all ✕

why aren't all 13 resolved? a statement only gets an assessment when the public record can support or contradict it. opinions and what-ifs never can, and 0 checkable ones are still open, waiting for their date. predictions held up or didn't; assertions are supported or contradicted. on every card: ▮▮▮▮▮ certainty · ▮▮▮▮▮ debate potential. speakers are clickable

Assertion Supported
Lütke: Digitally Native Retailers Replaced Over 90% of Lost Sales
“The businesses that were More digitally native. Business that had retail, but also were online and on the different channels like Instagram or Pinterest. They have replaced over 90% of their lost sales.”
Tobias Lütke May 16, 2020 ▶ 5:19 How I Built Resilience: Live with Tobias Lütke and Jon Stein
Assertion Supported
Kevin Systrom and Jack Dorsey paired to build Odeo's desktop podcatcher
“We also had Kevin Systrom, founder of Instagram. Was working for us as an intern. So, Kevin and Jack paired to write our, I think our installable podcatcher, as we called them.”
Ev Williams May 6, 2024 ▶ 39:29 Twitter, Medium and Blogger: Ev Williams
Assertion Supported
Systrom: Instagram's first filter and photo were created in Mexico
“I literally just, like, researched how to make the first filter, which ended up being called X-Pro II, and if you scroll all the way back on my account to the very first photo, there's Nicole's foot and a little stray dog in Mexico, and that's because that day…”
Kevin Systrom Nov 13, 2017 ▶ 9:03 Instagram: Kevin Systrom & Mike Krieger (2017)
Assertion Supported
Krieger: Instagram was Facebook's first acquisition allowed to operate independently
“We were the first company that Facebook acquired and sort of kept running, and then since then you've seen Oculus and WhatsApp, and, ah, I think there were a lot of things that we figured out early on in terms of the relationship, the office space, hiring and …”
Mike Krieger Sep 19, 2016 ▶ 22:13 Instagram: Kevin Systrom & Mike Krieger
Assertion Supported
ChatGPT Reached 100 Million Users in Two Months Compared to Instagram
“It took Instagram, I think two years to get to a hundred million users and it took chat GPT two months.”
Tristan Harris Feb 22, 2024 ▶ 16:23 The peril (and promise) of AI with Tristan Harris: Part 1
Assertion Supported
Instagram grew from 13 employees at acquisition to over 1,000
“When you're inside of a large company that has grown from, you know, 13 people at the acquisition to, you know, we were probably over a thousand towards the end, you get wired in a certain way to think a certain way and talk a certain way and that unwiring tak…”
Kevin Systrom Dec 19, 2019 ▶ 17:07 Live From The HIBT Summit: Kevin Systrom & Mike Krieger Of Instagram
Assertion Supported
Instagram launched without a block feature but built one within days
“Like, we didn't launch with a block feature, because we didn't need it at the beginning, or didn't think we needed it, and they're like, I don't want this guy on my Instagram, and we're like, oh yeah, that makes sense, and I think we had that out in like two o…”
Mike Krieger Dec 19, 2019 ▶ 13:23 Live From The HIBT Summit: Kevin Systrom & Mike Krieger Of Instagram
Assertion Supported
Instagram grew from 40M users at acquisition to over 1B
“You know, we sold it and it was how many million users? Maybe 30 or forty million users. And we got it to over a billion.”
Kevin Systrom Dec 19, 2019 ▶ 7:00 Live From The HIBT Summit: Kevin Systrom & Mike Krieger Of Instagram
Assertion Supported
Systrom: Andreessen Horowitz invested $250,000 in Instagram's seed round
“And that initial check went from 50,000 to 250,000 dollars. And then there was another investor, Andreessen Horwitz, who came in and put 250,000 dollars in.”
Kevin Systrom Nov 13, 2017 ▶ 6:08 Instagram: Kevin Systrom & Mike Krieger (2017)
Assertion Supported
Krieger: Instagram was the first company Facebook acquired and kept running
“We were the first company that Facebook acquired and sort of kept running, and then since then you've seen Oculus and WhatsApp”
Mike Krieger Nov 13, 2017 ▶ 22:41 Instagram: Kevin Systrom & Mike Krieger (2017)
Assertion Supported
Systrom: Instagram reached 25,000 signups in its first 24 hours
“The first 24 hours, we had 20 5000 people sign up around the world, which sounded big to us at the time.”
Kevin Systrom Sep 19, 2016 ▶ 9:44 Instagram: Kevin Systrom & Mike Krieger
Assertion Supported
Systrom: Instagram raised a $500K seed on just a prototype
“And that initial check went from 50,000 to 250,000 dollars. And then there was another investor, Andreessen Horwitz, who came in and put 250,000 dollars in. So here are two guys with, like, basically a prototype and a couple of computers, no office who raised …”
Kevin Systrom Sep 19, 2016 ▶ 5:37 Instagram: Kevin Systrom & Mike Krieger
Assertion Supported
Katie Mitchell: Good Books launched in May 2019 via Instagram DMs
“So it started in my parents' house, selling books through Instagram DM. And when I look back, Good Books started May, 2019”
Katie Mitchell May 13, 2021 ▶ 3:32 Meet The HIBT Fellows: Katie Mitchell & Celena Gill
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