Saysh replaces shoes for free if a customer's foot changes during pregnancy.
Wes Felix · HIBT Lab! Saysh: Wes and Allyson Felix · Mar 16, 2023 · at 48:32
Wes Felix, co-founder and CEO of Saysh alongside his sister Allyson Felix, describes the women's athletic footwear brand's customer-focused policies to Guy Raz.
0:00 / 0:26exact quote · 26.5s
720p mp4 · rendered on demand · StarZero watermark
“You know, we have a maternity returns policy where if you're a woman who, whose foot changes size while you're pregnant, I can't imagine like all of a sudden waking up and my foot's a different size. And now I need to throw out Every shoe I ever had. So, you know, for us, I, we feel like our contribution to you doing the most incredible thing on the face of this planet, we can send you another pair of shoes in your new size.”
quote is from the automated transcript, cleaned for reading: filler sounds and stutters are removed, nothing is rephrased. names can be misheard (the analysis reads context, assessments check outside sources). how →
More from Wes Felix
Nike contracts penalized Allyson Felix 25 percent for missing medals post-pregnancy.
“The way that these contracts are set up. You get a bonus. If you win a medal, you get a reduction if you don't win a medal. So here was going to be Allison, you know, 10 months after giving birth and she would need to go to the world championships. She would n…”
The primary value of talent agencies is accessing benchmark market pricing data.
“What you don't know is how much other people are getting for that same opportunity. And when she said that it fully clicked and my trust for her, like grew even more. And people would come to me and they're like, you've got the biggest athlete in the sport. Wh…”
Blue-chip sponsorships provide the storytelling infrastructure to create cultural icons.
“If you partner with those companies, you know, they have a similar type of storytelling and that's what allows you to become Mia Hamm, Serena Williams, Michael Jordan. It's the sponsors that do it, you know?”
Allyson Felix went unpaid for almost two years during her Nike dispute.
“Allison didn't get paid for almost two years, you know, so there was fear and stress around, is this the right thing to do?”
Female consumers cannot demand gender-specific footwear without experiencing proper alternatives first.
“Women aren't saying we're unhappy with our shoes. Make one for me. Cause they think they already have one for them and they don't have anything to compare it to. They've never put on a shoe made for a woman.”