Nuts.com B2B yields higher net margins than DTC despite lower gross margins
Jeff Braverman · Nuts.com: Jeff Braverman. From Corner Store to Snacktime Powerhouse · Oct 27, 2025 · at 57:45
Jeff Braverman, founder of online snack retailer Nuts.com, explains the differing economics of corporate B2B customers versus direct-to-consumer sales.
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“What we find with our, call it on the website, but our B to B business, believe it or not, even though the margins, the gross margins are lower, the net margins are higher when you factor in everything. Just a much stickier customer and just handling those orders.”
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