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Jordan: Brewing requires both gut instinct and science due to crop variations

Kim Jordan · Live Episode! New Belgium Brewing Company: Kim Jordan · Sep 10, 2018 · at 19:05

Kim Jordan, co-founder of New Belgium Brewing, explains why commercial brewing recipes must adapt to changes in raw agricultural ingredients.

0:00 / 0:33exact quote · 33.1s
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“One of the things that I always want to remind people, though, is that beer is food. It's an agricultural product, and so you have changes in the characteristic of a hop, or the malt bill because, you know, it was a wet It was a dry year, so it really is an art form that takes both the ability to have a gut instinct and a scientific mind.”

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