Fashion designer Michael Kors explains to Guy Raz why accessories like handbags and eyewear offer structural business advantages over clothing.
0:00 / 0:43exact quote · 43.7s
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“Well, the thing we have to remember about apparel versus a handbag, handbags don't have a size. In clothing, invariably, and we all know when we go shopping, if you wear a size 34 jean, and somehow you go to the store and they've got a hundred pairs of jeans, and where is the 34? Why is it gone? So you're upset, whereas the handbag, if you fall in love and they have it, it's your size. So, just from a business vantage point, it is more expensive to, you know, have that Big size range, you know, versus being able to focus things like you can with handbags or glasses or fragrance.”
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