Jun 24, 2021 · 34m · how-i-built-this

Live From The HIBT Summit: Cynt Marshall, Chieh Huang, and Sadie Lincoln on Leadership

Guy Raz · 9m spoken Cynt Marshall · 9m spoken Sadie Lincoln · 7m spoken Chieh Huang · 5m spoken
0:00 / 0:00

gold bands on the timeline = statements, start to end. Hover to read, click to jump. CC turns on captions

Host Guy Raz moderates a live panel at the How I Built This Summit featuring CEOs Cynt Marshall, Chieh Huang, and Sadie Lincoln, exploring how empathetic governance, radical vulnerability, and decentralized leadership drive resilient organizational cultures.

How this conversation actually went

Every chapter scored 0–10 on four independent dynamics. Hover any point for the reasoning behind the score. Guy holds 30.1% of the talking time here. How this is scored →

Guy as informed peer 4.1 Guest teaching 3.1 Guest disagreement 0.5 Guy pushing back 0.5
05100:0010:0020:0030:001:04–3:55 · Guy as informed peer 4/10 Formative Career Moments and Defining Leadership Guy facilitates smoothly by inviting each panelist to share their foundational moment of defining leadership. The guests share personal anecdotes in an agreeable, supportive panel environment.3:55–7:30 · Guy as informed peer 5/10 Transitioning from Frontline Worker to Strategic Executive Guy draws upon past interviews with Chieh and Sadie to frame questions around transitioning from manual founder tasks to executive management. Chieh explains learning that packing boxes was doing his company a disservice.7:31–10:57 · Guy as informed peer 5/10 Values-Based Turnaround at the Dallas Mavericks Guy cites specific details from Cynt's turnaround of the Dallas Mavericks culture, prompting her to explain her values-based 100-day plan. Cynt shares her method of conducting over 120 individual life-story interviews.10:58–13:03 · Guy as informed peer 4/10 Combatting Workplace Isolation with Leadership Circles Guy observes that not all employees are comfortable with open sharing, prompting Sadie to explain the structured concept of leadership circles. Sadie details how giving permission to pass helps dismantle workplace loneliness.13:03–16:13 · Guy as informed peer 3/10 Creating Safe Spaces and Stepping Back as Leaders Guy asks how leaders can practically initiate safe spaces, allowing the panelists to offer actionable advice. Cynt, Sadie, and Chieh build collaboratively on the power of executive absence and vulnerability.16:14–18:22 · Guy as informed peer 3/10 Mid-Show Transition: The Importance of Vulnerability Following a mid-roll transition, Cynt reflects on rejecting corporate pressure to change her identity. She emphasizes how authenticity and sharing personal hardship built trust.18:23–21:12 · Guy as informed peer 4/10 Prioritizing Mental Health and Normalizing Sabbaticals Guy asks Sadie about leading transparently through pandemic revenue loss. Sadie recounts taking a necessary sabbatical despite initial owner friction, which Cynt strongly validates with her own health perspective.21:13–24:09 · Guy as informed peer 5/10 Overcoming Micromanagement and Anchoring in Trust Guy cites Chieh's TED talk on micromanagement, then offers a constructive counter-perspective noting that leaders must sometimes make decisive, unpopular calls. Cynt explains how an underlying foundation of trust resolves that friction.24:12–29:23 · Guy as informed peer 4/10 Founder Accountability and Honest Self-Evaluation Guy prompts the panel on founder accountability and the mechanics of firing underperforming staff. Cynt and Sadie outline systematic, dignified approaches to personnel management and intentional hiring.29:23–33:23 · Guy as informed peer 4/10 Remote Leadership Lessons and Preserving Social Capital Guy asks what remote leadership lessons will carry forward into the post-pandemic era. Chieh offers a vivid metaphor comparing social capital to a discharging battery lacking hallway repair time.1:04–3:55 · Guest teaching 2/10 Formative Career Moments and Defining Leadership Guy facilitates smoothly by inviting each panelist to share their foundational moment of defining leadership. The guests share personal anecdotes in an agreeable, supportive panel environment.3:55–7:30 · Guest teaching 3/10 Transitioning from Frontline Worker to Strategic Executive Guy draws upon past interviews with Chieh and Sadie to frame questions around transitioning from manual founder tasks to executive management. Chieh explains learning that packing boxes was doing his company a disservice.7:31–10:57 · Guest teaching 3/10 Values-Based Turnaround at the Dallas Mavericks Guy cites specific details from Cynt's turnaround of the Dallas Mavericks culture, prompting her to explain her values-based 100-day plan. Cynt shares her method of conducting over 120 individual life-story interviews.10:58–13:03 · Guest teaching 3/10 Combatting Workplace Isolation with Leadership Circles Guy observes that not all employees are comfortable with open sharing, prompting Sadie to explain the structured concept of leadership circles. Sadie details how giving permission to pass helps dismantle workplace loneliness.13:03–16:13 · Guest teaching 4/10 Creating Safe Spaces and Stepping Back as Leaders Guy asks how leaders can practically initiate safe spaces, allowing the panelists to offer actionable advice. Cynt, Sadie, and Chieh build collaboratively on the power of executive absence and vulnerability.16:14–18:22 · Guest teaching 3/10 Mid-Show Transition: The Importance of Vulnerability Following a mid-roll transition, Cynt reflects on rejecting corporate pressure to change her identity. She emphasizes how authenticity and sharing personal hardship built trust.18:23–21:12 · Guest teaching 3/10 Prioritizing Mental Health and Normalizing Sabbaticals Guy asks Sadie about leading transparently through pandemic revenue loss. Sadie recounts taking a necessary sabbatical despite initial owner friction, which Cynt strongly validates with her own health perspective.21:13–24:09 · Guest teaching 3/10 Overcoming Micromanagement and Anchoring in Trust Guy cites Chieh's TED talk on micromanagement, then offers a constructive counter-perspective noting that leaders must sometimes make decisive, unpopular calls. Cynt explains how an underlying foundation of trust resolves that friction.24:12–29:23 · Guest teaching 4/10 Founder Accountability and Honest Self-Evaluation Guy prompts the panel on founder accountability and the mechanics of firing underperforming staff. Cynt and Sadie outline systematic, dignified approaches to personnel management and intentional hiring.29:23–33:23 · Guest teaching 3/10 Remote Leadership Lessons and Preserving Social Capital Guy asks what remote leadership lessons will carry forward into the post-pandemic era. Chieh offers a vivid metaphor comparing social capital to a discharging battery lacking hallway repair time.1:04–3:55 · Guest disagreement 1/10 Formative Career Moments and Defining Leadership Guy facilitates smoothly by inviting each panelist to share their foundational moment of defining leadership. The guests share personal anecdotes in an agreeable, supportive panel environment.3:55–7:30 · Guest disagreement 0/10 Transitioning from Frontline Worker to Strategic Executive Guy draws upon past interviews with Chieh and Sadie to frame questions around transitioning from manual founder tasks to executive management. Chieh explains learning that packing boxes was doing his company a disservice.7:31–10:57 · Guest disagreement 0/10 Values-Based Turnaround at the Dallas Mavericks Guy cites specific details from Cynt's turnaround of the Dallas Mavericks culture, prompting her to explain her values-based 100-day plan. Cynt shares her method of conducting over 120 individual life-story interviews.10:58–13:03 · Guest disagreement 1/10 Combatting Workplace Isolation with Leadership Circles Guy observes that not all employees are comfortable with open sharing, prompting Sadie to explain the structured concept of leadership circles. Sadie details how giving permission to pass helps dismantle workplace loneliness.13:03–16:13 · Guest disagreement 0/10 Creating Safe Spaces and Stepping Back as Leaders Guy asks how leaders can practically initiate safe spaces, allowing the panelists to offer actionable advice. Cynt, Sadie, and Chieh build collaboratively on the power of executive absence and vulnerability.16:14–18:22 · Guest disagreement 1/10 Mid-Show Transition: The Importance of Vulnerability Following a mid-roll transition, Cynt reflects on rejecting corporate pressure to change her identity. She emphasizes how authenticity and sharing personal hardship built trust.18:23–21:12 · Guest disagreement 1/10 Prioritizing Mental Health and Normalizing Sabbaticals Guy asks Sadie about leading transparently through pandemic revenue loss. Sadie recounts taking a necessary sabbatical despite initial owner friction, which Cynt strongly validates with her own health perspective.21:13–24:09 · Guest disagreement 1/10 Overcoming Micromanagement and Anchoring in Trust Guy cites Chieh's TED talk on micromanagement, then offers a constructive counter-perspective noting that leaders must sometimes make decisive, unpopular calls. Cynt explains how an underlying foundation of trust resolves that friction.24:12–29:23 · Guest disagreement 0/10 Founder Accountability and Honest Self-Evaluation Guy prompts the panel on founder accountability and the mechanics of firing underperforming staff. Cynt and Sadie outline systematic, dignified approaches to personnel management and intentional hiring.29:23–33:23 · Guest disagreement 0/10 Remote Leadership Lessons and Preserving Social Capital Guy asks what remote leadership lessons will carry forward into the post-pandemic era. Chieh offers a vivid metaphor comparing social capital to a discharging battery lacking hallway repair time.1:04–3:55 · Guy pushing back 0/10 Formative Career Moments and Defining Leadership Guy facilitates smoothly by inviting each panelist to share their foundational moment of defining leadership. The guests share personal anecdotes in an agreeable, supportive panel environment.3:55–7:30 · Guy pushing back 1/10 Transitioning from Frontline Worker to Strategic Executive Guy draws upon past interviews with Chieh and Sadie to frame questions around transitioning from manual founder tasks to executive management. Chieh explains learning that packing boxes was doing his company a disservice.7:31–10:57 · Guy pushing back 0/10 Values-Based Turnaround at the Dallas Mavericks Guy cites specific details from Cynt's turnaround of the Dallas Mavericks culture, prompting her to explain her values-based 100-day plan. Cynt shares her method of conducting over 120 individual life-story interviews.10:58–13:03 · Guy pushing back 1/10 Combatting Workplace Isolation with Leadership Circles Guy observes that not all employees are comfortable with open sharing, prompting Sadie to explain the structured concept of leadership circles. Sadie details how giving permission to pass helps dismantle workplace loneliness.13:03–16:13 · Guy pushing back 0/10 Creating Safe Spaces and Stepping Back as Leaders Guy asks how leaders can practically initiate safe spaces, allowing the panelists to offer actionable advice. Cynt, Sadie, and Chieh build collaboratively on the power of executive absence and vulnerability.16:14–18:22 · Guy pushing back 0/10 Mid-Show Transition: The Importance of Vulnerability Following a mid-roll transition, Cynt reflects on rejecting corporate pressure to change her identity. She emphasizes how authenticity and sharing personal hardship built trust.18:23–21:12 · Guy pushing back 0/10 Prioritizing Mental Health and Normalizing Sabbaticals Guy asks Sadie about leading transparently through pandemic revenue loss. Sadie recounts taking a necessary sabbatical despite initial owner friction, which Cynt strongly validates with her own health perspective.21:13–24:09 · Guy pushing back 3/10 Overcoming Micromanagement and Anchoring in Trust Guy cites Chieh's TED talk on micromanagement, then offers a constructive counter-perspective noting that leaders must sometimes make decisive, unpopular calls. Cynt explains how an underlying foundation of trust resolves that friction.24:12–29:23 · Guy pushing back 0/10 Founder Accountability and Honest Self-Evaluation Guy prompts the panel on founder accountability and the mechanics of firing underperforming staff. Cynt and Sadie outline systematic, dignified approaches to personnel management and intentional hiring.29:23–33:23 · Guy pushing back 0/10 Remote Leadership Lessons and Preserving Social Capital Guy asks what remote leadership lessons will carry forward into the post-pandemic era. Chieh offers a vivid metaphor comparing social capital to a discharging battery lacking hallway repair time.

speaking balance: gold is Guy, purple is the guest (3 minute bins)

0:00 · Guy 49.7% · guest 50.3%0:00 · Guy 49.7% · guest 50.3%3:00 · Guy 30.4% · guest 69.6%3:00 · Guy 30.4% · guest 69.6%6:00 · Guy 34.5% · guest 65.5%6:00 · Guy 34.5% · guest 65.5%9:00 · Guy 35.6% · guest 64.4%9:00 · Guy 35.6% · guest 64.4%12:00 · Guy 5.8% · guest 94.2%12:00 · Guy 5.8% · guest 94.2%15:00 · Guy 25.3% · guest 74.7%15:00 · Guy 25.3% · guest 74.7%18:00 · Guy 14.3% · guest 85.7%18:00 · Guy 14.3% · guest 85.7%21:00 · Guy 37.6% · guest 62.4%21:00 · Guy 37.6% · guest 62.4%24:00 · Guy 40.8% · guest 59.2%24:00 · Guy 40.8% · guest 59.2%27:00 · Guy 20.5% · guest 79.5%27:00 · Guy 20.5% · guest 79.5%30:00 · Guy 12.7% · guest 87.3%30:00 · Guy 12.7% · guest 87.3%33:00 · Guy 75.4% · guest 24.6%33:00 · Guy 75.4% · guest 24.6%
Sharpest disagreement ▶ 17:09 Cynt Marshall refuses corporate pressure to conform

Cynt forcefully recounts rejecting a corporate promotion's list of demanded behavioral changes, declaring she had to stay authentic.

Hardest push from Guy ▶ 22:58 Guy Raz challenges the blanket rejection of micromanagement

Guy presses on Chieh's anti-micromanagement stance by noting that leaders must inevitably make unilateral, friction-inducing decisions.

Biggest teaching moment ▶ 26:55 Cynt Marshall details masterclass in termination protocols

Cynt provides a granular, compassionate masterclass on managing employee exits with dignity and data-backed timelines.

Guy holds their own ▶ 21:12 Guy Raz synthesizes micromanagement psychology

Guy demonstrates domain expertise by citing Chieh's TED talk and dissecting the destructive psychological drivers behind founder micromanagement.

the scores for every segment, with the reasoning behind each
ChapterTopicGuy as informed peerGuest teachingGuest disagreementGuy pushing backWhy
Formative Career Moments and Defining Leadership 4210 Guy facilitates smoothly by inviting each panelist to share their foundational moment of defining leadership. The guests share personal anecdotes in an agreeable, supportive panel environment.
Transitioning from Frontline Worker to Strategic Executive 5301 Guy draws upon past interviews with Chieh and Sadie to frame questions around transitioning from manual founder tasks to executive management. Chieh explains learning that packing boxes was doing his company a disservice.
Values-Based Turnaround at the Dallas Mavericks 5300 Guy cites specific details from Cynt's turnaround of the Dallas Mavericks culture, prompting her to explain her values-based 100-day plan. Cynt shares her method of conducting over 120 individual life-story interviews.
Combatting Workplace Isolation with Leadership Circles 4311 Guy observes that not all employees are comfortable with open sharing, prompting Sadie to explain the structured concept of leadership circles. Sadie details how giving permission to pass helps dismantle workplace loneliness.
Creating Safe Spaces and Stepping Back as Leaders 3400 Guy asks how leaders can practically initiate safe spaces, allowing the panelists to offer actionable advice. Cynt, Sadie, and Chieh build collaboratively on the power of executive absence and vulnerability.
Mid-Show Transition: The Importance of Vulnerability 3310 Following a mid-roll transition, Cynt reflects on rejecting corporate pressure to change her identity. She emphasizes how authenticity and sharing personal hardship built trust.
Prioritizing Mental Health and Normalizing Sabbaticals 4310 Guy asks Sadie about leading transparently through pandemic revenue loss. Sadie recounts taking a necessary sabbatical despite initial owner friction, which Cynt strongly validates with her own health perspective.
Overcoming Micromanagement and Anchoring in Trust 5313 Guy cites Chieh's TED talk on micromanagement, then offers a constructive counter-perspective noting that leaders must sometimes make decisive, unpopular calls. Cynt explains how an underlying foundation of trust resolves that friction.
Founder Accountability and Honest Self-Evaluation 4400 Guy prompts the panel on founder accountability and the mechanics of firing underperforming staff. Cynt and Sadie outline systematic, dignified approaches to personnel management and intentional hiring.
Remote Leadership Lessons and Preserving Social Capital 4300 Guy asks what remote leadership lessons will carry forward into the post-pandemic era. Chieh offers a vivid metaphor comparing social capital to a discharging battery lacking hallway repair time.

Statements from this episode (12)

Insight
Huang: Founders harm companies by packing boxes instead of leading
“For every moment you are there packing a box, you're actually doing the company a disservice because you've graduated past that. You now have hundreds of people in your charge, and you need to do the things that they can't do themselves and that they, that you…”
Chieh Huang Jun 24, 2021 ▶ 5:14
Opinion
Lincoln: Asking franchisees how to adapt drove barre3's rapid growth
“And those kinds of questions, I think for one thing, the burden was lifted from my shoulders of having all the answers, but also it ignited a culture of collaboration. And ownership, literally and figuratively, and I think that's why you know, we were able to …”
Sadie Lincoln Jun 24, 2021 ▶ 7:13
Assertion Not checkable as stated
Marshall conducted 120 one-on-one employee sessions upon joining the Dallas Mavericks
“And I will tell you, after having over a 120 of those sessions, I fell in love with the folks at the Mavs.”
Cynt Marshall Jun 24, 2021 ▶ 10:49
Insight
Lincoln: Structured circles prevent dominant employee demographics from silencing others
“Often when we get around a table in a work setting, there are few people that have a voice, and usually the same kind of people who don't, and it's a way for everybody to have a voice in a structured way.”
Sadie Lincoln Jun 24, 2021 ▶ 12:08
Insight
Lincoln: Teams feel empowered to create magic when founders skip meetings
“One thing I would add to that, that we've found really helpful is for me not to be in the room all the time. When I'm not there I mean, I don't know, but I have a hunch that's when a lot of magic happens because our team is empowered with this idea as well, an…”
Sadie Lincoln Jun 24, 2021 ▶ 14:19
Insight
Huang: Offhand comments from CEOs inadvertently trigger massive organizational pivots
“Sometimes as a co-founder, or as a CEO, as a leader, Sometimes by just saying a few things, the entire organization tries to pivot around kind of what you just said, and so realizing that, listen, like, I'm just trying to help the team, and sometimes by helpin…”
Chieh Huang Jun 24, 2021 ▶ 15:24
Disclosure
Lincoln took a sabbatical during the pandemic to focus on mental health
“About a year ago, I took a sabbatical, which is kind of counterintuitive, but I just knew I needed to step away and take a deep breath and learn about Black Lives Matter and myself.”
Sadie Lincoln Jun 24, 2021 ▶ 18:49
Assertion Not checkable as stated
Lincoln: Barre3 lost 60% of its revenue overnight during the pandemic
“Around the chaotic climate we're in, you know, losing 60% of our revenue overnight.”
Sadie Lincoln Jun 24, 2021 ▶ 19:42
Insight
Marshall: Baseline trust allows employees to tolerate occasional executive micromanagement
“Once you build that foundation of trust, when you make that decision, people know that it's in the best interest of the organization. Or when you're micromanaging, if you have that foundation of trust, the response will be, oh, you just can't help yourself. Ok…”
Cynt Marshall Jun 24, 2021 ▶ 23:37
Disclosure
Lincoln retained complete ownership of barre3 rather than raising outside capital
“I'm the founder. I have complete ownership of Bar Three.”
Sadie Lincoln Jun 24, 2021 ▶ 25:11
Insight
Lincoln: Hiring skilled skeptics yields better retention than hiring brand superfans
“I think for a while there I was trending towards hiring people because they were so endeared to the brand. And in the long view, that didn't really serve them. You know, finding people who had the skill, who maybe questioned what we were doing, and wanted to m…”
Sadie Lincoln Jun 24, 2021 ▶ 28:40
Insight
Huang: Remote work accelerates burnout by eliminating casual post-meeting relationship repair
“The lesson that I learned was really that if you think about kind of everyone as being a battery, by being completely remote, I think you discharge the battery at a very, at a much faster rate. For most folks at our very core, We're social human beings. Like, …”
Chieh Huang Jun 24, 2021 ▶ 31:36
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