Universal Standard

“It's about a hundred billion dollar market, and that's just in the U.S. Just in the U.S.”

“The response was that this is going to be really difficult. And look, they're not wrong, because inclusive fashion has traditionally been very difficult, but that it was going to be very costly, the inventory was going to be impossible to manage, consumers are…”

“Yes, we recently reached profitability.”

“Our smallest size currently is a double zero, and then we go all the way up to a size 40.”

“The average woman in America is a size 18, so that should be our medium, and we would then manufacture clothing up and down from that, and then making that size 18 our medium, we were able to blend our costs from the very beginning.”

“So our main way for probably two, two and a half years of acquiring customers was giving out free t-shirts.”

“About 70% of American women are size 14 and above.”

“So what we do is we allow our customers to buy for the size that they are today. And then if their size happens to go up or down, we allow them to exchange for a new garment for free.”

“The average woman in the U.S. Is a size 18”

“So we were still growing at about 60% year over year since we started, but we were never one of those startups that focused a lot on customer acquisition.”