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Siete Foods

6 statements across 1 episodes · 3 bullish · 0 bearish · 1 people on the record · first statement Mar 15, 2021 by Miguel Garza · said 7 times in 3 episodes since 2021 · across every show →

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brought up most by Guy Raz (6), Jake DeLeon (1)

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2024 1 mention in 1 episode
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Everything said about Siete Foods, oldest first

Mar 15, 2021 positive
Assertion Not checkable as stated
Siete Foods was profitable and growing sustainably during 2016 retail expansion
“Yeah, yeah, because we were, at that point in time, we were making enough money to grow the business sustainably, and we were, we weren't making big bets beyond the innovation”
Miguel Garza Mar 15, 2021 ▶ 1:09:44 Siete Family Foods: Miguel and Veronica Garza
Mar 15, 2021
Insight
Garza: Never store tortillas in produce warehouses due to moisture and mold
“We had made one of the, a mistake, basically, which is don't store tortillas in a produce warehouse, because produce warehouses are humid, right? There's a lot of moisture, and produce has mold spores on it.”
Miguel Garza Mar 15, 2021 ▶ 1:01:17 Siete Family Foods: Miguel and Veronica Garza
Mar 15, 2021
Assertion Supported
Siete Foods raised $1M from Austin angels and a Chicago broker
“Yeah, we raised a million dollars from a few angel investors here in town, and then a natural foods broker who's based out of Chicago.”
Miguel Garza Mar 15, 2021 ▶ 58:34 Siete Family Foods: Miguel and Veronica Garza
Mar 15, 2021 positive
Assertion Supported
Siete Foods expanded to four Whole Foods regions in January 2016
“They had their regional call, and four regions ended up being very excited about the product, and so January of 2016, we ended up launching in four regions.”
Miguel Garza Mar 15, 2021 ▶ 1:03:26 Siete Family Foods: Miguel and Veronica Garza
Mar 15, 2021 positive
Insight
Garza: Fast brand-building is the only defense when innovative products get copied
“If you have an innovative product, it'll probably get copied, and, like, the only thing that you have to play defense against that is building a brand and running as fast as you can.”
Miguel Garza Mar 15, 2021 ▶ 1:05:36 Siete Family Foods: Miguel and Veronica Garza
Mar 15, 2021
Assertion Not checkable as stated
Miguel Garza: Siete Foods launched with under $2,000 in startup costs
“No, I actually think, so, Ziploc bags, not Ziploc, but like twist tie top bags, stickers for the label, like we went, As scrappy as possible. Yeah, it was probably maybe like under, just to get going, maybe under 2000.”
Miguel Garza Mar 15, 2021 ▶ 44:17 Siete Family Foods: Miguel and Veronica Garza
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