StarZero All shows Try the podcast clipper →

Jerry Greenfield

23 statements across 2 episodes · 2 bullish · 1 bearish · 3 people on the record · first statement Nov 20, 2017 by Jerry Greenfield · said 4 times in 4 episodes since 2017 · across every show →

On the record as a speaker too: Jerry Greenfield's record, appearances and statements → this page counts the times other people say the name.

Mentions by year

brought up most by Guy Raz (4)

tap a year for its mentions
0011112017201820192020202120222023202420252026episodesmentions
0112017201820192020202120222023202420252026episodes it came up in
000.50.5112017201820192020202120222023202420252026episodesmentions per episode
2026 1 mention in 1 episode
2021 1 mention in 1 episode
2018 1 mention in 1 episode
2017 1 mention in 1 episode

every mention, scene by scene, with the transcript →

Everything said about Jerry Greenfield, oldest first

Nov 20, 2017
Disclosure
Ben & Jerry's initial financial goal was earning $20,000 each per year
“Our goal when we opened was to make 20,000 dollars a year a piece.”
Jerry Greenfield Nov 20, 2017 ▶ 9:07 Ben & Jerry's: Ben Cohen And Jerry Greenfield
Nov 20, 2017
Assertion Supported
Cohen and Greenfield split a $5 Penn State ice cream correspondence course
“Five dollars. We split one between the two of us.”
Ben Cohen Nov 20, 2017 ▶ 13:21 Ben & Jerry's: Ben Cohen And Jerry Greenfield
Nov 20, 2017 neutral
Disclosure
Cohen and Greenfield refused to serve on Unilever's social mission board
“There was going to continue to be an independent board in the new entity that oversaw the social mission, and I think Ben and I could have Remained on that board, and we both chose not to.”
Jerry Greenfield Nov 20, 2017 ▶ 42:50 Ben & Jerry's: Ben Cohen And Jerry Greenfield
Nov 20, 2017 positive
Disclosure
Ben & Jerry's pivoted to pints to solve scoop shop portion control
“One of the reasons we started packaging our ice cream was because we weren't so good at running a shop, and one of the things we thought about was, well, maybe we can't control how much ice cream we're putting on a cone, but you certainly can control how much …”
Jerry Greenfield Nov 20, 2017 ▶ 30:39 Ben & Jerry's: Ben Cohen And Jerry Greenfield
Nov 20, 2017
Assertion Supported
Ben & Jerry's created Free Cone Day because they expected to fail
“First winter when Ben and I came up with the idea of free cone day, that if we were still in business after a year, we would celebrate and treat all our customers by giving out free ice cream because we thought it was so unlikely that we would still be in busi…”
Jerry Greenfield Nov 20, 2017 ▶ 23:45 Ben & Jerry's: Ben Cohen And Jerry Greenfield
Nov 20, 2017
Assertion Not checkable as stated
Cohen and Greenfield learned business basics using 30 cheap SBA pamphlets
“We sent away for 30 SBA pamphlets that cost between 15 cents and three dollars per on all the different aspects of Running a business.”
Ben Cohen Nov 20, 2017 ▶ 8:35 Ben & Jerry's: Ben Cohen And Jerry Greenfield
Nov 20, 2017
Disclosure
Cohen and Greenfield initially planned to become cross-country truck drivers
“Let's do something for a couple of years, and then... After we do that, let's do something else. We talked about becoming cross-country truck drivers after we did this ice cream shop.”
Jerry Greenfield Nov 20, 2017 ▶ 6:28 Ben & Jerry's: Ben Cohen And Jerry Greenfield
Nov 20, 2017 negative
Insight
Jerry Greenfield: Startup business plan financial projections are completely made up
“And I think that's the way everybody does it. You just make it up. I mean, you have this idea that, that people come up with these projections and they're based on something and they're just made up.”
Jerry Greenfield Nov 20, 2017 ▶ 18:47 Ben & Jerry's: Ben Cohen And Jerry Greenfield
Nov 20, 2017
Disclosure
Ben & Jerry's founders put the company up for sale in 1980s
“Our reaction to that was to sell the business, and we actually put it up for sale. This was early on. This was in the eighties.”
Ben Cohen Nov 20, 2017 ▶ 38:31 Ben & Jerry's: Ben Cohen And Jerry Greenfield
Mar 23, 2020
Assertion Not checkable as stated
Founders avoided warm college towns due to existing ice cream competition
“We figured we had a better chance of success if we opened up in a place where there wasn't much competition. And originally we were looking for warm, rural college towns, and all the warm ones already had ice cream. So, you know, as we went further and further…”
Ben Cohen Mar 23, 2020 ▶ 11:09 Ben & Jerry's: Ben Cohen And Jerry Greenfield (2017)
Mar 23, 2020 positive
Insight
Ice cream eaters prefer big chunks over evenly distributed pieces
“So I was arguing for having a larger number of smaller chunks that were well distributed throughout the ice cream. And, you know, Ben was saying, no, what people want, and this is what Ben wanted, of course, but what people want is a really big chunk, and they…”
Jerry Greenfield Mar 23, 2020 ▶ 22:44 Ben & Jerry's: Ben Cohen And Jerry Greenfield (2017)
Mar 23, 2020
Assertion Not checkable as stated
Founders researched starting Ben & Jerry's using 30 SBA pamphlets
“We sent away for 30 SBA pamphlets that cost between 15 cents a And three dollars per on all the different aspects of running a business.”
Ben Cohen Mar 23, 2020 ▶ 8:53 Ben & Jerry's: Ben Cohen And Jerry Greenfield (2017)
Mar 23, 2020
Assertion Supported
Jerry Greenfield was rejected from medical school twice
“I went to Oberlin College in Ohio. I did four years straight. I was pre-med and applied to and got rejected from lots of medical schools on two different occasions.”
Jerry Greenfield Mar 23, 2020 ▶ 4:56 Ben & Jerry's: Ben Cohen And Jerry Greenfield (2017)
Mar 23, 2020
Assertion Supported
Founders split a single $5 ice cream-making correspondence course
“Five dollars. We split one between the two of us.”
Ben Cohen Mar 23, 2020 ▶ 13:35 Ben & Jerry's: Ben Cohen And Jerry Greenfield (2017)
Mar 23, 2020 neutral
Disclosure
Founders put Ben & Jerry's up for sale in the 1980s
“Our reaction to that was to sell the business, and we actually put it up for sale. This was early on. This was in the eighties.”
Ben Cohen Mar 23, 2020 ▶ 38:17 Ben & Jerry's: Ben Cohen And Jerry Greenfield (2017)
Mar 23, 2020
Assertion Supported
Ben & Jerry's pivoted from bagels because equipment was unaffordable
“We thought about picking a food That was becoming popular in big cities, but had not yet been brought to a college town. And at that time, the foods we thought about were bagels and homemade ice cream. So we went to a used restaurant supply store to price out …”
Jerry Greenfield Mar 23, 2020 ▶ 7:17 Ben & Jerry's: Ben Cohen And Jerry Greenfield (2017)
Mar 23, 2020
Disclosure
Founders' initial goal was to make $20,000 a year each
“Our goal when we opened was to make 20,000 dollars a year apiece.”
Jerry Greenfield Mar 23, 2020 ▶ 9:24 Ben & Jerry's: Ben Cohen And Jerry Greenfield (2017)
Mar 23, 2020
Assertion Partly supported
Founders invented chocolate chip cookie dough ice cream
“But it wasn't always a classic flavor, because in fact, it was invented by Ben Cohen and Jerry Greenfield in that tiny little shop in Burlington in the 19 eighties.”
Guy Raz Mar 23, 2020 ▶ 50:24 Ben & Jerry's: Ben Cohen And Jerry Greenfield (2017)
Mar 23, 2020 neutral
Assertion Not checkable as stated
Founders altered early business projections when numbers showed failure
“When we first wrote out and figured out our projections for how much ice cream we would sell and how much it would cost, the projections told us that We weren't going to sell enough ice cream to stay in business. So we just changed the projections.”
Jerry Greenfield Mar 23, 2020 ▶ 18:30 Ben & Jerry's: Ben Cohen And Jerry Greenfield (2017)
Mar 23, 2020 neutral
Assertion Not checkable as stated
Founders copied a pizzeria business plan to secure bank financing
“Ben and I pretty much copied that business plan, except every place where it said slice of pizza, we crossed it out and we wrote an ice cream cone.”
Jerry Greenfield Mar 23, 2020 ▶ 18:20 Ben & Jerry's: Ben Cohen And Jerry Greenfield (2017)
Mar 23, 2020 neutral
Disclosure
Founders declined seats on the post-acquisition social mission board
“There was going to continue to be an independent board in the new entity that oversaw the social mission, and I think Ben and I could have remained on that board, and we both chose not to.”
Jerry Greenfield Mar 23, 2020 ▶ 42:33 Ben & Jerry's: Ben Cohen And Jerry Greenfield (2017)
Mar 23, 2020 neutral
Disclosure
Ben & Jerry's packaged pints to solve scoop shop portion control
“One of the reasons we started packaging our ice cream was because we weren't so good at running a shop, and one of the things we thought about was, well, maybe we can't control how much ice cream we're putting on a cone, but you certainly can control how much …”
Jerry Greenfield Mar 23, 2020 ▶ 30:31 Ben & Jerry's: Ben Cohen And Jerry Greenfield (2017)
Mar 23, 2020 neutral
Assertion Not checkable as stated
Free Cone Day was created because founders expected business to fail
“It was actually during that first winter when Ben and I came up with the idea of Free Cone Day, that if we were still in business after a year, we would celebrate and treat all our customers by giving out free ice cream, because we thought it was so unlikely t…”
Jerry Greenfield Mar 23, 2020 ▶ 23:40 Ben & Jerry's: Ben Cohen And Jerry Greenfield (2017)
Made with StarZero

Turn any episode into a week of clips.

This entire site, over 800 episodes transcribed, diarized, checked and made playable, runs on the StarZero media pipeline. Drop in your own episode and the podcast clipper finds the moments worth sharing, cuts them, captions them, and reframes them for every feed.

Try the podcast clipper Learn more