Founders declined seats on the post-acquisition social mission board
Jerry Greenfield · Ben & Jerry's: Ben Cohen And Jerry Greenfield (2017) · Mar 23, 2020 · at 42:33
Ben & Jerry's co-founder Jerry Greenfield describes the aftermath of the 2000 Unilever acquisition and the founders' decision to step away from governance.
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“There was going to continue to be an independent board in the new entity that oversaw the social mission, and I think Ben and I could have remained on that board, and we both chose not to.”
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