IKEA, every mention

37 scenes · ← back to IKEA

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every year anyone Guy Raz 37John Gabbert 11Eric Ryan 2Carley Roney 2Tyler Haney 1Tom Rinks 1Shan-Lyn Ma 1Salma Fotovat 1Max Levchin 1Larry Liu 1

Verbatim, from the transcripts: the passages where IKEA comes up

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MadeGood: Salma and Nima Fotovat Lost Their First Business. They Grew Their Next One Into a Snack Giant. Aug 10, 2026 · 1 mention

  • ▶ 26:39 Salma Fotovat Literally the next day, we ended up going to Ikea, buying furniture, going to get cell phones, and we set up makeshift offices in the basement because he was like, we're moving forward.

Room & Board: John Gabbert. A Broken Deal, a Family Rift, and the Birth of a Furniture Giant May 11, 2026 · 19 mentions

  • ▶ 1:01 Guy Raz I'm Guy Raz, and on the show today, how John Gabbert left his family's furniture business to branch out on his own with Room & Board, a national brand that was inspired by IKEA. 2 times in the scene
  • ▶ 11:10 John Gabbert But, um, in 1972, I, I took a tour with a company to visit other retailers in the world, around Europe, primarily, and I went to Ikea. 8 times in the scene
  • ▶ 12:51 Guy Raz So you have, uh, this trip to Europe, you see Ikea, and you come back to the U.S., and you're running Gabbert's, and you were seeing, at Gabbert's, you were seeing stuff that was, that I guess sounds like you didn't really like a lot of… 2 times in the scene
  • ▶ 21:17 Guy Raz First of all, was it like what Ikea furniture is today? 3 times in the scene
  • ▶ 25:06 John Gabbert Um, I kind of avoided what that was, so room and board stayed what it was, which is more of this Ikea-like product, which didn't compete directly.
  • ▶ 28:28 John Gabbert They bought it readily and easily, and it just opened our eyes to the fact that this customer we were trying to appeal to, you know, out of college, not a lot of income, uh, they don't mind having the IKEA-like product. 2 times in the scene
  • ▶ 36:25 Guy Raz So it's the early 19 nineties, and John is starting to develop a distinctive room and board style, and he's making the furniture in just the way he'd imagined years earlier when he made that very first trip to Ikea.

Meridith Baer Home: Meridith Baer. She Started Over at 50 and Put Home Staging on the Map. Dec 1, 2025 · 1 mention

The Container Store: Kip and Sharon Tindell Dec 23, 2024 · 1 mention

  • ▶ 49:39 Guy Raz Um, uh, competitors like Ikea are getting into the storage business at this point.

Advice Line with Angie Hicks of Angi Oct 31, 2024 · 1 mention

  • ▶ 32:12 Guy Raz I mean, if I lived by myself, I would just have like, I don't know, some cardboard boxes and Ikea couches, but we have like blankets draped over the sofa, or like strategically placed pillows that I would never think of, but they look…

Advice Line with Leah Solivan of Taskrabbit Sep 12, 2024 · 2 mentions

  • ▶ 1:48 Guy Raz Uh, you guys were, the company was acquired by, by Ikea. 2 times in the scene

Weee!: Larry Liu Mar 18, 2024 · 1 mention

Halo Top Ice Cream: Justin Woolverton Apr 17, 2023 · 1 mention

  • ▶ 14:19 Justin Woolverton Like seriously, just put it in my Ikea bowl and put saran wrap over it and put it in the freezer for a couple hours.

Sun Bum: Tom Rinks Mar 27, 2023 · 1 mention

TaskRabbit: Leah Solivan Jul 11, 2022 · 12 mentions

  • ▶ 3:24 Guy Raz It sold to Ikea for an undisclosed amount, and Leah moved on, having created one of the best-known mobile marketplaces in the country.
  • ▶ 1:07:57 Guy Raz Was it Ikea Furniture Building? 10 times in the scene
  • ▶ 1:13:49 Guy Raz By the way, she and her former husband, Kevin, divorced a few years after the sale to Ikea, but they still remain friends, and Leah is now remarried.

HIBT Lab! The Sorry Girls: Kelsey MacDermaid and Becky Wright Jun 23, 2022 · 1 mention

  • ▶ 23:26 Guy Raz Furniture companies, and I think Ikea is one of your sponsors, right?

PayPal: Max Levchin (Part 1 of 2) Jun 13, 2022 · 1 mention

  • ▶ 41:30 Max Levchin And we had a bunch of Ikea furniture that we self-assembled, and we started typing.

Zola: Shan-Lyn Ma Apr 18, 2022 · 1 mention

Mitchell Gold + Bob Williams Home Furnishings: Mitchell Gold and Bob Williams Mar 28, 2022 · 1 mention

  • ▶ 57:30 Guy Raz Was there pressure for you guys to go lower end, you know, to make sort of, um, more IKEA affordable style furniture?

Casper: Philip Krim Jun 28, 2021 · 3 mentions

  • ▶ 24:44 Guy Raz I remember buying my first mattress at Ikea, and it was, it came in a tube, I think they still do, and I, like, cut it open and then just let it settle for 24 hours, and it was cool to watch it, like, spring up, you know. 3 times in the scene

Dropbox: Drew Houston Nov 9, 2020 · 1 mention

method: Adam Lowry & Eric Ryan (2018) Oct 12, 2020 · 1 mention

  • ▶ 12:26 Eric Ryan Yeah, really understanding, like, understanding consumers, and this was really kind of driven by, so you go back to 1999, Ikea was just arriving in America.

Tempur-Pedic: Bobby Trussell (2018) Jul 6, 2020 · 1 mention

Ring: Jamie Siminoff Jun 22, 2020 · 1 mention

  • ▶ 10:13 Guy Raz But, but it doesn't sound like it was, like, build my Ikea furniture.

Outdoor Voices: Tyler Haney Nov 25, 2019 · 1 mention

  • ▶ 20:29 Tyler Haney So, went to Ikea, got a bunk bed, took the first shelf of the bunk bed out, lived on the top bunk bed, and my new product studio was right under that top bunk bed shelf, and so had my product stored there.

Crate & Barrel: Gordon Segal (2017) Nov 18, 2019 · 1 mention

  • ▶ 1:29 Guy Raz So there's probably a good chance that you have a piece of, like, Ikea furniture somewhere in your house or apartment, and it probably looks pretty good, right?

The Knot: Carley Roney & David Liu (2018) Oct 7, 2019 · 1 mention

  • ▶ 34:13 Carley Roney Like, everything was Ikea or hand-me-down, or, I mean, we didn't, we sort of, that, that whole culture of the internet companies now where you have to be.

SoulCycle: Julie Rice & Elizabeth Cutler Jan 7, 2019 · 2 mentions

  • ▶ 16:23 Julie Rice It was, it was very, uh, we built, we built from Ikea.
  • ▶ 17:30 Guy Raz Before you even open the doors, like in this period of time where you're like between when you sign the lease, and when you're building it out, and building the Ikea furniture, and did the three of you, like, sit around and say, this is…

Tempur-Pedic: Bobby Trussell Oct 22, 2018 · 1 mention

method: Adam Lowry & Eric Ryan Oct 8, 2018 · 1 mention

  • ▶ 10:43 Eric Ryan Yeah, really understanding, like, understanding consumers, and this was really kind of driven by, so you go back to 1999, Ikea was just arriving in America.

The Knot: Carley Roney & David Liu Mar 12, 2018 · 1 mention

  • ▶ 33:39 Carley Roney Like, everything was Ikea or hand-me-down, or, I mean, we didn't, we sort of, that, that whole culture of the internet companies now.

Crate & Barrel: Gordon Segal Feb 20, 2017 · 1 mention

  • ▶ 1:03 Guy Raz So there's probably a good chance that you have a piece of, like, Ikea furniture somewhere in your house or apartment, and it probably looks pretty good, right?

VICE: Suroosh Alvi Oct 10, 2016 · 1 mention

  • ▶ 1:13 Guy Raz Like this one, this is a, the story is a psychologist analyzes the fights couples have in IKEA, which I, I think many of us can identify with.
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