IDEO

6 statements across 1 episodes · 5 bullish · 0 bearish · 1 people on the record · first statement Jul 28, 2022 by David Kelley · said 27 times in 4 episodes since 2019 · across every show →

Mentions by year

brought up most by Guy Raz (20), David Kelley (3), Philip Krim (2), Tristan Walker (1), Don Katz (1)

tap a year for its mentions
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001312522019202020212022episodesmentions per episode
2022 23 mentions in 1 episode
2021 3 mentions in 2 episodes 2 per episode
2019 1 mention in 1 episode

every mention, scene by scene, with the transcript →

Everything said about IDEO, oldest first

Jul 28, 2022
Disclosure
David Kelley: IDEO handles 400 to 500 projects annually across industries
“You know, you have four or 500 projects going in a year. You know, you work across all kinds of different domains and industries, and in some ways, that's what makes you better.”
David Kelley Jul 28, 2022 ▶ 14:57 HIBT Lab! IDEO: David Kelley
Jul 28, 2022 positive
Insight
Kelley: Design thinking is driven by user resonance, not consensus
“No, it's not about consensus. It's about how excited you can get the people that what we call the center persona, what's going to be meaningful to them.”
David Kelley Jul 28, 2022 ▶ 33:26 HIBT Lab! IDEO: David Kelley
Jul 28, 2022 positive
Insight
David Kelley: Designers look like geniuses by transferring methods across industries
“One of the tools that a designer has is that they have had a broad experience, and you can apply something that seems pretty straightforward as a methodology in doing things in one industry, and bring it to another industry and look like a genius, and all you'…”
David Kelley Jul 28, 2022 ▶ 15:08 HIBT Lab! IDEO: David Kelley
Jul 28, 2022 positive
Assertion Partly supported
Kelley: Innova Schools has 63 schools, 51k students, and 99% higher-ed rate
“Today, you know, we have 63 schools up and running 51,000 students, and, you know, 99% of those kids end up going to higher education.”
David Kelley Jul 28, 2022 ▶ 32:32 HIBT Lab! IDEO: David Kelley
Jul 28, 2022 positive
Insight
Kelley: Breakthrough innovations frequently lie adjacent to the original problem
“Really happens a lot in design where you think you're working on one thing, but the real innovation is adjacent to that, and you pivot to the place where the real innovation is, and that's what happened in this case, and it has happened to a hundred times.”
David Kelley Jul 28, 2022 ▶ 22:21 HIBT Lab! IDEO: David Kelley
Jul 28, 2022 positive
Assertion Supported
Kelley: IDEO Predecessor Designed Around 50 Products for Apple
“And we ended up doing like 50 products for him, and Steve became a close friend and, you know, introduced me to my wife and couldn't have been closer to him. It was really that initial connection to Apple for IDEO, was called David Kelly Design at the time, th…”
David Kelley Jul 28, 2022 ▶ 6:26 HIBT Lab! IDEO: David Kelley
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