Bluemercury

“But when you're down to your last 150,000 dollars in the bank, and you look around the room, and you have 20 employees, and you realize you have 60 days of cash left, but you have to make some tough calls.”

“At that point in time, all of our sort of e-commerce techie investors only wanted pure play internet businesses.”

“Less than one percent.”

“Candidly speaking, we wanted to rebalance our risk equation. And so that, yeah, that we were interested in selling some of our stock to fuel our lifestyle because we poured our entire life into this business.”

“The department store model was designed to serve the brands, not to serve the customers.”

“I think that what we realize that sometimes being too early is really just being wrong.”

“Yeah, I think our first, one of our first checks, we went down to the Carlisle Group, and Dick Darman and Ed Mathias wrote the first checks, and I sort of remember, just to underscore the point, is that Ed signed a blank check, and then called out to his assis…”

“Eve.com, gloss.com, all of these other companies had raised 10 to twenty million dollars each, and so we were way behind.”

“All of these independent brands were purchased by L'Oreal, by Estee Lauder, and Shiseido. So, overnight, we were then in business with the big companies, and that did two things for us. It provided a wall around us for new entrants, because the indie brands di…”