Insight
Van Edwards: Avoid romantic partners stuck in a victim self-narrative
“The last one is the one you want to watch out for, which is a victim self-narrative. A victim self-narrative starts like the hero. Challenges, mistakes, problems that they couldn't overcome. That no matter how hard they worked, They weren't able to change anyt…”
Assertion Supported
Van Edwards: 82% of human impressions are based on warmth and competence
“Research has shown that 82% of our impressions of people are based on two traits. Warmth and competence.”
Insight
Van Edwards: Ambivalent 'frenemies' at work drain energy faster than toxic colleagues
“When we know someone is toxic or difficult, we are very clear in our head. We don't go to lunch with them. We don't need to catch up on the weekend. We know their strength and their skills, and that's what we go to them for. And then we create parameters aroun…”
Assertion Supported
Van Edwards: 82% of first impressions depend on warmth and competence
“Research has shown that 82% of our impressions of people are based on two traits. Warmth and competence.”
Assertion Contradicted
Van Edwards: A triple nod makes conversational partners speak 67% longer
“When you do a triple nod, research shows that I will speak 67% longer.”
Insight
Van Edwards: Great Ideas Fail to Sell Without Proper Pitching
“And that is the problem, is I think a lot of business owners have amazing ideas, doesn't matter how good your idea is, if you don't know how to pitch it will not sell.”
Insight
Van Edwards: Investors Judge Trustworthiness Before Hearing a Pitch's Opening Line
“Here's a big mistake that people make when they're pitching. Pitching on stage, pitching on a video call, pitching to an investor, is they prep their pitch and not their first impression. But people decide how smart you are, how trustworthy you are, and if the…”
Insight
Van Edwards: Upward Inflection on Pricing Causes the Lowest Close Rates
“You ask your number. You're telling people, I don't really believe this number and neither should you. Those people have the lowest close, lowest, lowest close rates, the biggest pushback, and also people lack confidence in you.”
Insight
Van Edwards: Label Calendar Invites by Desired Behavior to Prime Attendees
“Call it what you want them to do in that meeting. You want a strategic meeting? Call it strategic goal setting meeting. Collaboration team session. Accountability call. That, that way every single time someone opens their calendar, they're literally being prim…”
Insight
Van Edwards: Extroverted leaders risk losing employees by violating introvert boundaries
“Extroverted leaders sometimes can actually turn off employees and lose them. If they push them out of their introvert boundaries.”
Insight
Van Edwards: Asking 'What do you do?' shuts down conversational engagement
“When you ask someone, what do you do? First of all, it's a social script. You just told their brain, go on autopilot. I'm going to ask the same boring questions as I always ask. And second, if someone is not defined by what they do, they are answering on autop…”
Assertion Supported
Van Edwards: A triple nod causes conversation partners to speak 67% longer
“When you do a triple nod, research shows that I will speak 67% longer.”
Opinion
Van Edwards: Casper Succeeded by Balancing Warmth and Competence in Marketing
“Casper mattresses is an interesting one. Like, they kind of took the mattress market by storm. And they could have had better mattresses, sure, but their marketing was a perfect blend of warmth and competence.”
Insight
Van Edwards: Important Emails and Landing Pages Must Blend Warmth and Competence
“And so when you're writing important emails, not all the emails, there should be a blend of both warmth and competence. Your LinkedIn profile should be a blend of warmth and competence. Your landing pages should be a blend of warmth and competence.”
Insight
Van Edwards: Competence without warmth makes audiences suspicious
“In fact, the research says, and this is a quote, competence without warmth leaves people feeling suspicious. People will be suspicious of your ideas and your numbers if you do not know how to add warmth cues, and that is what you are struggling with, is you kn…”
Assertion Partly supported
Van Edwards: Wiseman Study Shows Product Demonstrators Sell More Making Clumsy Mistakes
“There's studies on this where Dr. Richard Wiseman had a model try to sell a blender in a mall, ok? A blender. And he did two trials of this experiment. One where she did a demo of the blender. Hi, good morning folks. We're going to demo this blender for you. S…”
Assertion Partly supported
Van Edwards: Cornell study found four specific nonverbal cues trigger distrust
“I think Cornell found that there were four behaviors, non-verbal behaviors that trigger untrustworthiness, like make you not want to trust a person. Touching the face, or the hair is one of them. Touching the stomach rubbing your arms, and I believe lack of ey…”
Insight
Van Edwards: Never put introverted team members on the spot for collaboration
“Your introverts never put them on the spot for collaboration. That's an insult to them, right? If you want them to collaborate or share their idea, send them an email ahead of time and say, hey, tomorrow we're doing a strategy session. I'm gonna be talking abo…”
Insight
Van Edwards: Hiring people with matching core strengths creates operational conflict
“The mistake that people make when they hire is they hire people who have their A work, and then they hire the person, and then you both want the A work. You are better off hiring someone who is opposite to you. Their D work is your A work is their D work, or i…”
Assertion Supported
Van Edwards: Study showed police with ambivalent coworkers take more sick days
“There's a study about this, so they did it with police officers, and they categorized everyone's relationships in this precinct, and they found that the officers who had more ambivalent relationships, like relationships with the coworkers, where they were like…”
Assertion Contradicted
Van Edwards: Only 1 in 10 people can consciously activate upper cheek muscles
“Only one in 10 people can consciously activate these muscles up here.”
Assertion Contradicted
Van Edwards: Gottman predicts divorce with 93.7% accuracy using silent video
“He can watch a video, a silent video of a couple, and predict with 93.7% accuracy if that couple will get divorced within 30 years.”
Insight
Van Edwards: Contempt expressions often stem from confusion, not malice
“Sometimes people are contemptuous when they're confused. You get some people who are like, why don't I understand this? They're contemptuous about it. So sometimes just re-explaining it again, you don't see the contempt.”
Assertion Supported
Van Edwards: Princeton research shows default gender biases for warmth versus competence
“This is Dr. Susan Fisk's research from Princeton University. She found, she calls it the stereotype content model, which is that women, by default, are seen as higher in warmth and lower in competence. Men, by default, are seen as higher in competence and lowe…”
Vanessa Van Edwards