The Ledger, every show
Every statement that passed quotation and attribution checks, across all 44 shows. Pick shows below, then mix any filter with any other.
shows 




every show 44 of 44
Soni: Second bidder increased Cvent's acquisition price by 25%
“I think the price in that That probably put it up by another 25%.”
Soni predicts Goldcast will cross $10M ARR by end of 2023
“We will easily cross ten million by end of this year, and hopefully we can double next year as well.”
Soni: Only three virtual event startups existed pre-COVID
“At the time when we thought of the idea, there were maybe just three startups at the time. Ameet was one of them. Run the World was a startup just started here in GSP, and Hopin was there, and they had some kind of, like, a beta product at the time. So very ea…”
Soni: Goldcast scaled from sub-$100K to $1M ARR within five months
“Sub-hundred K ARR, yeah, because drift was 50 and then everything was just like five, 10, 15 here and there. We went from there to a million ARR within four or five months because we just got a flurry of inbound.”
Soni: Goldcast's Series B was MarTech's last big round until Clay
“There was the last big round in all of BtoB MarTech in that year. Honestly, there was no other... I think after that... I think the biggest, it was so bad for my tech for the next two years that I think the biggest round after that or noteworthy round after th…”
Soni: Webinars and virtual events generate 60-70% of B2B content
“Like, the webinar and virtual events, they account for about 60, 70% of the content that's created in BtoB.”
Goldcast grew ARR from ~$11M to $16.5M in six months
“We are growing fast, and we went from eleven-ish million to 16.5 million within six months.”
Soni: Goldcast ACVs ranged from $17K in SMB to $70K in enterprise
“Those, so ACV in that segment was about 17, 18 K. Okay. And we actually said we don't want to increase ACV in this segment. We just want to focus on retention and CAC, make the CAC lower. Then the second segment was mid-market, which was 500 to 2000 employees,…”
Goldcast's Q1 2023 digital event attendance surpassed all of 2022
“Just in our company, we have seen in just 10 weeks, the attendance of digital events has surpassed what we saw last year and the whole year.”
Goldcast operates at a 25% opportunity-to-close win rate
“So our opportunity to close rate is 25%. Which is actually pretty good for an industry that's competitive.”
Goldcast offsets 20% gross churn with 30% account expansion
“So off this, we will, let's say we started with a hundred dollars. We will have churned 20 dollars and expanded 30 dollars.”
Soni: Afore Capital gave Goldcast a term sheet within two days
“We spoke with them on Tuesday, got the term sheet on Thursday.”
Soni: Goldcast's first paid deal was $5,000 from Axonius
“So Exonius paid us just 5000 dollars for that event. That's it. And it wasn't a recurring contract. It was just that event.”
Soni: Goldcast grew revenue from $4.4M to about $8M in 2023
“And at that, in this, in that year also, we grew from 4.4 to about eight million, which wasn't a lot of growth insane.”
Soni: Goldcast grew revenue from $8M to about $11.5M in 2024
“So in that year, we did all of these changes, and we grew only from eight, Million to about 11.5 million.”
Soni: Over 50% of Goldcast's pipeline came from word of mouth
“At every point when we did our analysis of where we are getting pipeline from, about 50% or more of that pipeline came from word of mouth.”
Soni: Goldcast's highest pre-acquisition ACV was roughly $320,000
“Our highest ACV before the acquisition was about 320 ish K.”
Soni: Goldcast closed Paychex on a 3-year, $1.2M contract
“Just after the acquisition, we closed another customer in the payroll space paychecks. Paychex was about, I would say, it was a three-year deal totaling about 1.2 million in TCV, so 400 K.”
Soni: Goldcast will close a $1 million ARR customer within a month
“We are just about to close a million dollar ARR customer, but I, it was, it will happen in a month.”
Soni: LG and Salesloft successfully rebroadcast in-person talks with live Q&A
“So we have had LG do this recently and there was a sales loft also. They did one in Atlanta and then they did like a version of their Event virtually. And they did, they had their speakers come in and answer questions.”
Goldcast reached $400K in ARR by April 2021
“Last April was just end of first quarter. So we were at 400 K. 400 K. Annual ARR.”
Drift became Goldcast's first major customer via an investor event
“So our first big customer was Drift that we signed because they spoke at underscores event, like the CEO, David Kanceli spoke at underscores event. That was hosted by Goldcaster and underscore was our investor.”