The Ledger, every show
Every statement that passed quotation and attribution checks, across all 44 shows. Pick shows below, then mix any filter with any other.
shows 




every show 44 of 44
Apfelbaum: Tony Robbins sells an AI course with a GPT that "sucks"
“Tony Robbins just came out with an AI course, and then I join his AI course, and he's not teaching anything that's super valuable in there, and people pay a thousand dollars to learn how to create a custom GPT that, by the way, sucks, so I'm in his community, …”
Apfelbaum: $3.80 ad CAC converts into $3,600-per-year Evai SaaS subscriptions
“We ran an ad asking people if they want the 99 hacks, And that ad cost me three dollars and 80 cents per person, and a large percentage of the people buy the hacks and then buy Evie AI Pro, which is 3600 dollars a year.”
Apfelbaum: AI lets agency handle 100 clients without hiring new staff
“When I started Ajax Union, I used to hire one new employee for every 10 small businesses I would take on. That was a very, very expensive thing. Very expensive thing. Now I could take on a hundred customers, and I don't have to hire anybody. I could take on a …”
Apfelbaum: Presold 100 copies of '99 Hacks' course for $10K before building it
“And then a 145 people voted, and so I created a Stripe link for 99 dollars, and I send it to a hundred people. I didn't even have anything created yet, and then a hundred people paid for it. So I had 10,000 dollars in cash sitting in an account”
Apfelbaum: EVAI will become a hundred-million-dollar business
“But in terms of, like, my baby, the thing that's going to be the hundred million dollar gorilla, that's heavy AI.”
Apfelbaum: 100 clients paid for his done-for-you AI headshot service
“And we had a hundred people raise their hand and pay and say that they are interested in this”
Apfelbaum: $200 AI headshot service costs just $5 in VA labor
“The VA costs a total of five dollars to do it, and then we deliver it to them, and we have a very nice profit margin”
Apfelbaum: First course cost $275K to make, netted over $1M profit
“When I created my first course called the evergreen networking system, I spent 275,000 dollars to build a course. And that ended up netting me over a million dollars in profit.”
Apfelbaum: Ajax Union lost 75% of recurring revenue overnight during COVID
“So what happened was when COVID hit, We lost 75% of reoccurring revenue overnight.”
Apfelbaum: EVAI has 23,000 users in 40 countries
“We have 23,000 users in 40 countries around the world.”
Apfelbaum: Scaled TheWatchery.com from $3M to $40M in revenue
“I helped them grow from a mere three million dollars to forty million dollars in revenue”
Apfelbaum: Ajax Union generated $4 million in 2015 revenue
“So two, 20 15 revenue was four million dollars.”
Apfelbaum: Ajax Union downsized from 75 employees and 350 accounts
“But we used to have 75 employees and 350 active accounts.”