The Ledger, every show

Every statement that passed quotation and attribution checks, across all 44 shows. Pick shows below, then mix any filter with any other.

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PRODUCT MARKET FIT Assertion Not checkable as stated
Shortening Squarespace's 30-Day Free Trials Increased Paid Customer Conversions
“The lesson that I learned from Squarespace, and I probably should get much closer to my heart, was we originally had, or during the cycle time, like a thirty-day trial, and so you get to, you build your site and everything else, and we quickly discovered that …”
Dane Atkinson May 27, 2024 ▶ 11:26 Ex-Squarespace CEO on how to sell to SMBs, build tight feedback loops, & stay close to customers ... · PMF Show
PRODUCT MARKET FIT Assertion Not checkable as stated
Pivoting Odeko to Tech-Enabled Logistics Crushed Its Valuation Multiple
“And actually all the advice our investors gave at the time has been, was totally true. Like they said, you're gonna screw your multiple and yeah, sure as hell screw that multiple. No doubt about it. I'm like, we have trucks and drivers and 14 cities and you kn…”
Dane Atkinson May 27, 2024 ▶ 21:40 Ex-Squarespace CEO on how to sell to SMBs, build tight feedback loops, & stay close to customers ... · PMF Show
MAD Prediction Not checkable as stated
Dane Atkinson: Social media analytics will become as monstrous as search
“Social is the next search. This industry is going to be monstrous.”
Dane Atkinson Dec 5, 2013 ▶ 2:51 Panel discussion // Data Driven NYC #12 // Jan 2013
TOP FOUNDERS Assertion Not checkable as stated
Squarespace Remained Profitable Throughout Dane Atkinson's 2007-2011 CEO Tenure
“The company was always profitable. It's a very strong business model.”
Dane Atkinson May 2, 2018 ▶ 5:14 1012 SquareSpace CEO Tried Acquiring First, Now King of SMB Data
TOP FOUNDERS Assertion Supported
The Average Small Business Uses 14 SaaS Integrations to Operate
“I mean, if you look at the small business, the average small business has 14 integrations right now. They're using 14 SAS's just to survive.”
Dane Atkinson May 2, 2018 ▶ 13:08 1012 SquareSpace CEO Tried Acquiring First, Now King of SMB Data
MAD Assertion Not checkable as stated
Dane Atkinson: Top global companies use SumAll because enterprise tools fail
“Because the tools are so weak, we find giant companies Top 10 companies putting our tools on just so they can see the social landscape in one shot, right?”
Dane Atkinson Dec 5, 2013 ▶ 20:42 Panel discussion // Data Driven NYC #12 // Jan 2013
MAD Assertion Not checkable as stated
Small businesses radically shift marketing budgets after seeing customer retention metrics
“When we show customers what their old and new customer equation is, it's shocking how small businesses have no clue, and as soon as they see that, all of a sudden their marketing budgets get split in half, right? They start spending money for new acquisitions,…”
Dane Atkinson Dec 5, 2013 ▶ 30:12 Panel discussion // Data Driven NYC #12 // Jan 2013
MAD Prediction Not checkable as stated
Dane Atkinson: Companies will demand data backgrounds when hiring business roles
“So I think that, that, that, that term is going to blend, and you're going to look for people who have a data background when you're hiring for a business role, and right now it's just a, it's a titling issue.”
Dane Atkinson Dec 5, 2013 ▶ 1:04:08 Panel discussion // Data Driven NYC #12 // Jan 2013
PRODUCT MARKET FIT Assertion Supported
Squarespace Raised $40M and Surpassed $10M Revenue Under Atkinson
“We'd raised forty million bucks during my time, and I'd gotten to, I would think, a pretty meaningful product market fit. It was more than ten million in a revenue standpoint.”
Dane Atkinson May 27, 2024 ▶ 5:54 Ex-Squarespace CEO on how to sell to SMBs, build tight feedback loops, & stay close to customers ... · PMF Show
PRODUCT MARKET FIT Assertion Supported
Odeko Scaled From 50 to 10,000 Customers in Two Years
“Like we went from 50 to 10,000 customers in like two years.”
Dane Atkinson May 27, 2024 ▶ 28:23 Ex-Squarespace CEO on how to sell to SMBs, build tight feedback loops, & stay close to customers ... · PMF Show
TOP FOUNDERS Assertion Supported
Squarespace Generated Over $500K Annually as a Solo Operation
“Oh yeah. And of course a year is definitely making that kind of money.”
Dane Atkinson May 2, 2018 ▶ 3:45 1012 SquareSpace CEO Tried Acquiring First, Now King of SMB Data
TOP FOUNDERS Assertion Not checkable as stated
Squarespace Achieved Three-Month Customer Acquisition Payback Periods Before 2011
“Yeah, actually it's gotten harder being a SAS these days, but certainly back then we would be able to return money, you know, three months from advertising.”
Dane Atkinson May 2, 2018 ▶ 5:59 1012 SquareSpace CEO Tried Acquiring First, Now King of SMB Data
TOP FOUNDERS Assertion Not checkable as stated
SumAll Serves Half a Million Businesses on Its Platform
“So we're, you know, half a million business on the platform, we'll be able to do things that are really meaningful for that community and also generate a lot of capital for us.”
Dane Atkinson May 2, 2018 ▶ 7:35 1012 SquareSpace CEO Tried Acquiring First, Now King of SMB Data
MAD Assertion Not checkable as stated
Dane Atkinson: SumAll reached 20,000 active businesses and 70,000 customers
“We have, ah, we have, I guess, 20,000 active businesses, and there's about 70,000 active customers”
Dane Atkinson Dec 5, 2013 ▶ 20:19 Panel discussion // Data Driven NYC #12 // Jan 2013
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