The Ledger, every show
Every statement that passed quotation and attribution checks, across all 44 shows. Pick shows below, then mix any filter with any other.
shows 
every show 44 of 44
Best: Consumers pay more for single Substack writers than Netflix subscriptions
“People are willing to pay more to subscribe to one writer on Substack than they'll pay for, like, Netflix, because this sort of relationship that they've built up over time reading somebody has so much value to them.”
Best: Newsletters will replace social feeds for news within five years
“I think the answer is it won't replace the social network aspect of it. The thing that Facebook and the social networks are great at is having the relationship between you and like the people, you know, in real life... The part of it that should absolutely be …”
Best: Podcast ad rates per download will drop significantly
“I suspect as I kind of hinted before that there's a lot of podcast advertising that's in a little bit of like an emperor's new clothes state where like too much is it's overpriced. And because there's just not metrics there, it's just like waiting for like som…”
Best: Kik launched a cryptocurrency to solve free messenger monetization
“In part to raise money, and in part kind of like as a, in answer to the question, what do you do if you have a very popular messenger that lots of people use, but you don't know how to make money from it?”
Best: Facebook charged creators to build audiences then charged again for reach
“And this had happened with Facebook pages at this point. They created a thing where people spent all this money getting people to like their Facebook page on the assumption that that meant they'd built up an audience. And then they said, oh, just kidding. Actu…”
Best: First publisher Bill Bishop made six figures on day one
“Bill's launch happened. And we had no, I had no idea what to expect, but he made like six figures his first day through this like duct taped, like stripe setup that I had built in the preceding weeks.”
Best: Substack traffic from Twitter had steadily declined for years by 2023
“By the time it went down, the share of Substack traffic that was coming from Twitter had been on a steady decline for years.”
Best: Substack has surpassed 5 million paid subscriptions
“I think we can say there's over five million now.”
Best: Kik Messenger was used by 40% of US teenagers
“I mean, at one point, there was, I think, 40% of U.S. Teenagers were using Keck for a few years.”
Best: Substack grew roughly sixfold during the first year of the pandemic
“I mean, we grew something like six X in that first year of the pandemic.”