The Ledger, every show
Every statement that passed quotation and attribution checks, across all 44 shows. Pick shows below, then mix any filter with any other.
shows 




every show 44 of 44
Corcos: Sequoia's Vernal and Andreessen's Jordan Read Every Pre-Meeting Document
“The people who were most engaged was Mike Vernal at Sequoia and Jeff Jordan and Andreessen. They read every document. Jeff actually even fixed some typos like deep in like a 50 page document.”
Corcos: Founders pitching investors with only one deck are doing it wrong
“If you only have one deck with one pitch, you're doing it wrong. You've got to try different avenues of attack. You've got to try different language. You've got to try different pitches to determine which of these work.”
Corcos: Theater and performative salesmanship are critical when pitching big visions
“I think if you're trying to pitch a big vision for the future, theater is absolutely critical.”
Corcos: Founders must diligence prospective board members like potential marriage partners
“If you're taking on a board member, you need to do the amount of diligence that you would do if you're considering marrying this person.”
Corcos Prefers Direct, Full-Contact Investors Like Keith Rabois Over Passive Ones
“Keith from founders fund is known for being pretty full contact. And I. Talk to some people who really did not like working with him, but they didn't like working him. They didn't like working with him for reasons that I would actually enjoy working with him, …”
Corcos: Using your calendar as your primary to-do list maximizes productivity
“One of the biggest is using your calendar as your primary to-do list. That's probably the biggest unlock for me in terms of just being realistic about how much I can deliver in the course of a week.”
Corcos Manages Relationship Logistics With Wednesday Dates and a Notion Doc
“We do a weekly date night, which we have scheduled on Wednesdays. We do also every Saturday, we have scheduled family priorities where we have a running notion doc of logistics, things that we argued about that we want to talk about, just dedicated time just t…”
Levels engineers typically average just three meetings per week
“If you were to look at the calendars of a lot of our engineers, it is Very common for engineers to have something like three meetings per week.”
Levels runs two weeks of synchronous standups before transitioning to asynchronous
“We found for a lot of our projects, people might do two weeks of daily standups that are synchronous live Answer questions, get more context, higher velocity, and then they eventually transition into async standups, where at the end of the day, they just say, …”
Levels enforces a strict company-wide rule banning acronyms
“We also have a no acronym rule because I can't remember them for the life of me.”
Correcting for too few meetings is easier than fixing meeting overload
“It's way easier to correct for. We don't have enough meetings. Let's try to schedule more of them than it is. How do I get out of this situation where I'm trapped all day in meetings?”
Corcos: Time allocation is the true empirical record of your priorities
“How you spend your time is the empirical record of your priorities. You can wave your hands and say that you have a set of priorities, but what you spent your time on is the record of your priorities.”
Sam Corcos tracks time spent with his wife on his calendar
“I keep track of how much time I spend with my wife, and some people find it weird that I have that in my calendar, but it is a real priority for me to know that I'm spending an appropriate amount of time”
Corcos: NVIDIA CEO Jensen Huang manages roughly 40 direct reports
“He has something like 40 direct reports, which is crazy, but he does it in such a way that it's not super burdensome, and the intent behind it, from what I understand, is that the closer you get to the ultimate decision maker, the faster decisions get made.”
Levels ran around 15 cohorts testing loss disincentives for health goals
“Yeah, we've done something in the range of about 15 different, 15 cohorts with the wearable challenge, which we've been doing with Justin Mares, where you commit some amount of cash upfront, and then every time you miss your goal, you lose some amount of money…”
Corcos: Levels raised capital primarily from multi-year investor relationships
“A lot of the people that we raise money from are people that I've known for three, four, five plus years.”
Levels raised from approximately 100 angels before institutional capital
“Before we had our first institutional capital, I think we had about a hundred angels and operators that were investors that we were able to tap pretty consistently for the first couple of years.”
Levels secures VC support via a dedicated asks section in updates
“In our investor update, we have an asks section. Of things that people on our team need or things that the company needs. And we very regularly get conversions from those from our, just sort of the broad outreach to our investors.”
Corcos: Founders Should Use Roll-Up Vehicles for Early Startup Fundraising Rounds
“If there's one thing I would have done differently is I would have used a rollup vehicle of some kind to just make the collection easier. Those weren't as common when we did our seed round. It was the round that had the larger number of people in it. Having a …”
Corcos: Time tracking should be limited to approximately 10 high-level categories
“I try to limit it to about 10 buckets. You can always get more granular But at a certain point, it's not useful.”
Corcos: Levels is shifting product strategy and go-to-market within software
“Right now, most of our major priorities are ultimately within the software org on changing our go to market, shifting our core product strategy. And so a lot more of my time is going towards that.”
Corcos: Levels is probably six months away from active fundraising
“Fundraising is probably still six months away from that being a real push, so I don't need to prioritize that.”
Sam Corcos blocks off quarterly 'think weeks' disconnected from all communications
“I block off one week per quarter. I just directly stole this from Bill Gates to do a think week where I don't engage in email. I don't engage in comms. I just focus on thinking about strategy, and it often takes me two or three days to see the forest.”