The Ledger, every show
Every statement that passed quotation and attribution checks, across all 44 shows. Pick shows below, then mix any filter with any other.
shows 
every show 44 of 44
Yassin: Brands immediately drop creators when controversy strikes
“Brands are the first to chicken out when you get cancelled, when you get pushed back.”
Yassin: How/why, superlatives, and paradoxes are the best title formulas
“So when it comes to titles, there's very easy wins, ok? How, why, what. Start the title with how and why, because the average human really wants to know why Greenland is not actually green. The human brain really wants to know how aquariums work, okay? So how …”
Yassin: A creator's first hire should always be a video editor
“Your first hire should be an editor. If you can afford to hire anybody, hire an editor, because that's how you buy back your time.”
Yassin: Living solely to produce content is unsustainable for creators
“If you live to make videos, if your number one goal of living is to make the videos, it's unsustainable because at some point you'll be so tired of this. You don't want to make another cooking video. You don't want to make another travel video. You're done. Th…”
Yassin: Taking a weekend off when unemployed is ultimately irresponsible
“Taking a weekend off when you have no career, I mean, that's ultimate irresponsible.”
Yassin: 24-hour video iteration cycles drive rapid storytelling improvement
“For me, I was on a learning journey, so I needed to iterate as fast as possible, so I gave myself 24 hours to make a mistake. If I made a mistake on day 68, I could fix it on day 69, you know, and so I was creating, improving every single day until I became re…”
Nas Company generated $11M in 2022 revenue across content and education
“So last year's revenue for all of Nas company is eleven million dollars. Seven million dollars was for the production, the Nas Daily. Then the four million the majority of it comes from Nas Academy.”
Yassin is building Nas Company as a Virgin-style conglomerate over 30 years
“My ambition is to build similar to Virgin, but I'm gonna build products that bring people together in technology, media, Travel. So the way I envision the next 10 years is NAS Daily, NAS Hotel, NAS I.O., NAS Summits, you know, NAS Foods, NAS Venture, NAS whate…”
Yassin: Nas.io takes a 10% cut on community transactions
“So we've built monetization features to help you monetize your community, and we take a 10% cut from anything you do in the community.”
Yassin: Nas Company raised $23M total in funding
“So one year in, we went and raised Twenty three million dollars total to achieve this vision.”
Nuseir Yassin is phasing himself out of appearing in Nas Daily videos
“So now I have different hosts that get on the videos. I'm taking myself out of the video slowly, but surely”
Yassin: Over 30 million Nas Daily followers do not speak English
“Nas Daily has sixty-five million followers. Thirty million of our followers don't speak English. They cannot speak English. We have two million followers in Vietnam. That's two percent of the country, and I don't speak a single word of Vietnamese.”
Yassin: Traditional agency video dubbing costs $100 per minute
“So paying somebody to dub, you need an agency, it's a hundred dollars per minute.”
Yassin earned $120,000 annually while overpaid and underworked at Venmo
“I was overpaid, underworked. A 120,000 bucks a year.”
Nas Daily hit $50K to $70K in monthly revenue by video 1,000
“I was going from 10 K a month in revenue and like, I don't know, day 600 or so by day 900 or 1000, I was making, you know, 50 K a month and 70 K a month in revenue.”
Nas.io takes a 10% cut on all platform community monetization
“So we've built monetization features to help you monetize your community, and we take a 10% cut from anything you do in the community.”
Nas Company raised $23M in venture funding to build its ecosystem
“So one year in, we went and raised twenty three million dollars total to achieve this vision.”
Yassin is gradually stepping away from hosting Nas Daily videos
“So I'm getting hosts. So now I have different hosts that get in the videos. I'm taking myself out of the video slowly, but surely”
Yassin attempted to build 10 companies every semester at Harvard
“So I tried roughly 10 times every semester I was building a company, and almost all of them failed.”
Yassin's college video sending a hamburger to 'space' got 1M views
“Me and my friends were one of the first to send a hamburger to see the curvature of Earth. Not really space, curvature of Earth. We called it space because it's more fun. And it, Did really well. It got a million views.”