People, every show

Mike Hawkins

Co-founder & SVP Customer Success, Riddle.com. On 1 show, 1 appearance. The Shows tab opens the full record on each.

founderexecutiveauthorriddle.com ↗

Mike Hawkins co-founded Riddle.com, a SaaS interactive quiz and lead capture platform. He has worked in the quiz marketing industry since the early 2000s and co-authored the book Quizmaster.

What they said10 Shows1

Everything Mike Hawkins said on any show that made the record, most notable first. Each card names its show and opens the statement there.

TOP FOUNDERS Assertion Not checkable as stated

Hawkins claims founders retain total stock control despite $2 million raise

“Essentially we control all of our stock. And so we control the direction. And so basically we decide what we want to do.”

Mike Hawkins Apr 14, 2019 ▶ 14:33 1359 Will This Quiz Based Lead Capture Platform Grow Into It's Valuation?

TOP FOUNDERS Assertion Not checkable as stated

Hawkins: Riddle monthly subscriber churn is down to 3%

“It turns about three percent. We were at about five.”

Mike Hawkins Apr 14, 2019 ▶ 6:57 1359 Will This Quiz Based Lead Capture Platform Grow Into It's Valuation?

TOP FOUNDERS Assertion Not checkable as stated

Hawkins: Riddle average customer lifetime value is around $600

“Generally across, this is across all three plans. So generally our lifetime value is around 600 bucks.”

Mike Hawkins Apr 14, 2019 ▶ 9:56 1359 Will This Quiz Based Lead Capture Platform Grow Into It's Valuation?

TOP FOUNDERS Assertion Not checkable as stated

Hawkins: Riddle is profitable and has done zero paid marketing

“We've been around four years. We're profitable, but in terms of actual paid marketing, we actually haven't actually tipped our toe into that.”

Mike Hawkins Apr 14, 2019 ▶ 10:46 1359 Will This Quiz Based Lead Capture Platform Grow Into It's Valuation?

TOP FOUNDERS Assertion Not checkable as stated

Hawkins: Riddle has grown to 700 to 800 paying customers

“So we have to have, I think, let's see, 707, 800.”

Mike Hawkins Apr 14, 2019 ▶ 12:14 1359 Will This Quiz Based Lead Capture Platform Grow Into It's Valuation?

TOP FOUNDERS Assertion Not checkable as stated

Hawkins: About 75% of Riddle Customers Choose the Pro Plan

“I would say probably about 75% of our businesses fall into the pro pro plan. We started. Approved is 49 dollars a month, and then enterprise is two 49.”

Mike Hawkins Apr 14, 2019 ▶ 4:12 1359 Will This Quiz Based Lead Capture Platform Grow Into It's Valuation?

TOP FOUNDERS Assertion Contradicted

Hawkins: Riddle Raised About $2 Million in Capital

“We raised, I think about two million.”

Mike Hawkins Apr 14, 2019 ▶ 5:29 1359 Will This Quiz Based Lead Capture Platform Grow Into It's Valuation?

TOP FOUNDERS Disclosure

Hawkins: Riddle always grandfathers existing subscribers during price increases

“If we decide to raise our prices, we always grandfather in the people who've been with us.”

Mike Hawkins Apr 14, 2019 ▶ 9:30 1359 Will This Quiz Based Lead Capture Platform Grow Into It's Valuation?

TOP FOUNDERS Assertion Not checkable as stated

Hawkins: Riddle operates with a team of five people

“We are five folks.”

Mike Hawkins Apr 14, 2019 ▶ 11:40 1359 Will This Quiz Based Lead Capture Platform Grow Into It's Valuation?

TOP FOUNDERS Assertion Not checkable as stated

Hawkins: Riddle is growing about 10% year-over-year

“So we're about, I think we've grown about 10% year on year.”

Mike Hawkins Apr 14, 2019 ▶ 14:12 1359 Will This Quiz Based Lead Capture Platform Grow Into It's Valuation?

One line per show, most statements first. The link opens Mike's full record on that show: the calibration, argument clarity, speaking style and every statement made there.

Show	Role there	Eps	Statements	Record
TOP FOUNDERSLEDGER	Co-founder & SVP Customer Success, Riddle.com	1	10	0% 0/1	full record on Top Founders →