Everything Andy Johns said on any show that made the record, most notable first. Each card names its show and opens the statement there.
Andy Johns: Do not hire growth roles before product-market fit
“I wouldn't even consider hiring a head of growth or building a growth team until you have a clear indicator of product market fit, which is some amount of exponential organic growth.”
Andy Johns: Startups over-rely on growth optimization over product innovation
“A company quickly assumes that the answer to more growth is an optimization-based approach where they start running a bunch of experiments and looking at data, A-B testing their way towards the future, and it overwhelms the company's ability to then start taki…”
Candidates Refusing Case Studies Lack Early-Stage Startup Execution Mindset
“So I think if somebody's unwilling to do a case study, you probably have somebody who wants to be running growth at a large established business like Airbnb, and they just want to come over and take over a team of 50 or a hundred people and not be at that leve…”
Breakout Growth Comes From Major Product Initiatives, Not A/B Testing
“I have yet to come across a company that has been a big breakout that's progressed from, say, Series B, C, D, E, And go on to these massive growth rounds, predominantly on the back of baby testing. I've never seen it. I see it happen when the startup takes thr…”
Johns: Clients need therapists who match or exceed their own intelligence
“You're going to want a therapist that is at least as intelligent, if not more intelligent than you, because I think part of that openness to learning from them and to feeling somewhat comfortable, but also feeling inspired and kind of looking forward to it as …”
Johns: Constantly optimizing your life for edge cases is complete nonsense
“To quit thinking about all the edge cases and trying to optimize our life, which I think is a bunch of bullshit.”
Wealthfront Shut Down Its Growth Team to Focus on New Products
“And so eventually what we did at the Wealthfront in the early days of Wealthfront is I was the VP of growth, but at one point we said, you know what, the best thing for our business at this point is to shut down growth. And in its wake, Replace it with another…”
Growth Is Market, Product, Delight, and Acquisition Multiplied
“My preferred starting point, if I go into any company, is I like to begin with this background of assessing market times core product value times moments of delight times ability to acquire customers.”
Twitter Auto-Generated Username Test Increased Weekly Signups by 70,000
“And what ended up happening is we started to get 70,000 more signups per week because the solution we implemented was a good enough solution to work. And at the time that meant like, gosh, 20, 30% more signups per week, just from a small team of four people im…”
Viral Invite Flows Rarely Work Outside Novel Network-Effect Products
“Everyone trying to have this perfectly viral invitation flow that so rarely actually works, and it usually only works with network effects businesses that have a novel, fascinating product. Everything else, it just doesn't work, so thankfully that's dying.”
Johns: Over 50% of mid-career tech workers experience psychological distress
“From some of the surveys I've put out from my own anecdotal experience and from some proper research that's been conducted by experts who focus on entrepreneur and high performer wellbeing, you know, I, I'd say that it's a fair estimate to say that at least 50…”
A heart scare forced Andy Johns to step down as Wealthfront President
“I became president and was next in line to be CEO before I had a health scare with my heart that led to me stepping away from the company because I knew I couldn't take on the CEO position.”
A 45-day mental health facility stay catalyzed Andy Johns's career departure
“I ended up actually spending 45 days in a mental health institute myself, and it was something that was extremely difficult to do. It was something that certainly contributed or was really the tip of the sphere of me stepping away from my career.”
Johns: Deep self-understanding is achievable alone using just pen and paper
“It is possible for somebody to do that entirely on their own with just pen and paper and a quiet room. I know people that have arrived at a deep place of self-love and self-understanding through those methods.”
Johns: Listing recent acute emotional triggers accelerates the path to self-understanding
“If the goal is to understand oneself, then one of the quickest ways of doing that is to quickly write down a list of simple bullet points of
The most recent situations you can think of where you became most acutely reactionary and emotional.”
Johns: Discovering fundamental personal truth feels either deeply uncomfortable or epiphanic
“And you'll know what the truth is because it always feels either deeply uncomfortable or it feels like an epiphany.”
Severe burnout caused Andy Johns a heart scare and shattered teeth
“I almost had a heart attack at 35 and I got the classic talk from a Stanford cardiologist saying, like, you're just going to gonna be another 40 something year old CEO with a broken heart. The years of really poor sleep, the number of teeth that I had broken t…”
Johns: Major personal transformations typically take seven to eight years
“There are many other examples I can pull up like that, including Siddhartha Gautama, Lord Buddha himself. That wasn't a couple weeks or a couple of months, his journey towards liberation from his own mind. If I can recall, that was also a seven or eight year j…”
Johns: 90% of people undergoing change need micro-transitions like changing jobs
“90, 95% of the time, pretty confidently I can say that those changes are more of the micro transitions. It's okay. Let me change my job. Let me downsize my house. Let me break up with my partner. Still hard things. And for them, that may be all that is needed …”
Johns: People fail to transform by sacrificing individuality for social acceptance
“I would say that that is the number one reason why transformation doesn't take place is because a long time ago, we made that exchange to forego our individuality in order to be accepted by others because of that deep primal need for love and acceptance.”
Andy Johns: First growth hire must bridge product and technical skills
“You don't want the person to be so senior that they're just thinking about Strategy and orchestrating, you know, a large team. You don't want to hire the person who's a nation builder who just wants to come in and hire lots of folks. I think that first hire fr…”
Johns: Auto-generating usernames increased Twitter signups by 20% to 30% weekly
“And at the time, that meant, gosh, 20, 30% more signups per week, just from a small team of four people implementing a really hacky solution.”
Chamath Palihapitiya Hired Andy Johns at Facebook Despite Being "Least Qualified"
“I was told I was the least qualified profile of everyone that had applied for this position, but that he appreciated the scrappy approach that I took to getting my career started.”
Growth Teams Function Like Finance for User Flow, Says Andy Johns
“I think of growth like One may think about finance at a startup. And what I mean is finance as a startup is responsible for measuring the flow of capital in and out of the business and hopefully contributing ideas to optimizing the flow of that capital, earnin…”