Wunderlist

“So I wrote Wunderlist myself with two of my first engineers within six weeks or so.”

“Super popular there. Most downloaded app worldwide for quite some time.”

“I think Microsoft has Screwed up multiple acquisitions like Yammer or Skype, and they promised me when we sold it that they will try their very best not to screw up Wunderlist, and I think they did.”

“I think Wunderlist had a very unique character and could have grown to hundreds of millions of users and could have had a successful business process”

“When I sold Wanderlust, it felt like I'm selling my child to the enemy. I didn't want to get bought by Microsoft. I viewed Microsoft as the enemy, and it was just stupid.”

“And it actually, in the end, it was the reason Microsoft bought us, because of the real-time synchronization we've had.”

“So with that in mind, it has been very easy for us at Wunderlist, for example, to attract international talent from Almost all over the world, and certainly even the west coast of the United States, because it's a nice destination for people and a place where …”

“With Wunderlist, for example, you know, we, the team before I joined had created something called Wunderkit, and the DNA of the company was very much exactly what I'm talking about, this simple consumer-first approach, but Wunderkit was their experience of Goi…”

“No, no, I don't want to add any features and that's not to say we won't, but personally, I would like to never add another feature to this piece of software. I think it's done.”

“Ultimately, we decided that folders really were an essential part of the experience for power users. And we added, added it later this year, but I think it had been on the request list since the initial launch, like four and a half years ago.”

“So with Wunderlist, we literally never paid for advertisement.”

“We have recently made quite an investment of time and energy into user testing of features sometimes even before we develop them so that we can get features into the hands of real people who aren't inside our heads and see what makes sense to them. And that's …”

“Really nothing has changed. We're operating in Berlin. We're a solid team making decisions the same way we did before. Like I said, we, you know, we have freedom to do things exactly as we did in the past, but we have more help when we need it.”

“I guess I can say that what we did was we evaluated whether there would be a fit in the same way that you would evaluate an employer when you're being interviewed and essentially interviewing them for a job. At least that's the way I looked at it, and I think …”

“Ah, so for me and Wunderlist, it is integrate deeply into, to Microsoft, be the layer that connects things in terms of tasks, things you need to get done, and continue to both learn from one of the largest, most important technology organizations ever, but als…”