Webinar
topic on 2 shows · 6 statements across 4 episodes
the Startup Ideas Podcast 
Top Founders
6 statements about Webinar, every show
Schneider: Rupa Health webinars averaged 6,000 registrations and 1,000 attendees
“Like, we ran this when I was at Rupa Health. We grew this email newsletter on the back of the podcast, and then we started promoting the webinars through it. I mean, we would get 6000 people to basically register for these, like, classes that we were hosting o…”
Courtney: Around 50% of registered attendees show up to live webinars
“You're going to have around 50% of the people turn up to the webinar.”
Courtney: A webinar is merely an excuse to send email sequences
“It's like the webinar is just the excuse to send the emails.”
Courtney: 90-minute live webinars generate 10x more sales than direct emails
“If I just emailed those 2500 people with the exact same information, two people would buy. Like, I've experienced it multiple times. If I do a live training, a 90 minute live training in between, which is a webinar, like out of the, let's say, 2500 people will…”
Courtney: Webinars must highlight and bridge the customer's progress gap
“Webinars are just always about showing this gap between where you think your audience is, where you'd like them to be. And because you're usually there where they want to be, what needs to go into this gap to bring them over there as fast as possible.”
Zenhom: Hosting bi-weekly product update webinars for customers reduces SaaS churn
“And then I do every two weeks I do a webinar as well for our members, which is just open Q and a, as well as exploring and showing them the new features that released that last month. And it's also helps reduce churn is to get people to understand that, Hey, b…”