V2MOM
topic on 5 shows · 5 statements across 4 episodes · said 5 times in 4 episodes since 2021
20VC 4 
Lenny's Podcast 1 
Founder's Journal 
the Official SaaStr Podcast 
Top Founders
Mentions by year, every show
tap a year for its mentions
20VC 4Lenny's Podcast 1
2024 1 mention in 1 episode
2023 2 mentions in 1 episode
2022 1 mention in 1 episode
2021 1 mention in 1 episode
every mention on every show, scene by scene, with the transcript →
5 statements about V2MOM, every show
Benioff Uses an AI Agent to Author Salesforce's Strategy Documents
“And now for almost three years, when I write a V-to-mom, one, I always have a Salesforce executive with me. And two, I now have an agent with me as well.”
Kilens: Companies wait too long to adopt V2MOM goal frameworks
“This is how you create high performance. I see too many companies do this too late.”
Godard Abel says Salesforce's V2MOM framework is better than OKRs.
“And but just writing down every year, every quarter, what are your key priorities in some ways like the OKR, but it's better.”
Every Salesforce employee publishes a V2MOM goal framework for colleagues to see
“V to mom has been adopted across Salesforce where every single employee in the company, all 50,000 people draft their own V to mom. And then they posted on the company's internal social network. For everyone to see.”