V0

“Can we just get some bullet points and, like, make a decision here versus, you know, it's some eighty-page PRD, which I just feel like is kind of, like, pretty outdated at this point. And at that point, I'd much rather just get, like, a V-zero or Figma make pr…”

“That launches, and then probably like nine months later it took us like nine months to get to like a million ARR. This little team, but then the models progressed.”

“When we launched V-Zero, the chat version, or the new V-Zero, whatever you want to call it it's like, 14 days, another million MRR, 14 days, another million MRR, it was like a rocket ship after that.”

“What was really liberating for us was actually the focus on just one stack, or one framework, whatever else was trying to do, General purpose coding agent. We were like, no, we're just going to focus on Next.js front-end and Chad CNN. And that was really, that…”

“Like that, like AISDK was extracted from B-Zero and then we build it and we kind of diverged a little bit and then we took on the substantial work to bring back VZero actually fully hosted on ISDK”

“And I think there's a lesson there to be learned for companies that haven't done the transition yet. Is that you have to do something that feels native to your company. And so the two big bets that we made early on, one being vZero and one being AISDK, I think…”

“So, and by the way, funny little behind the scenes thing, this is how I pitch product. We have a lot of huge enterprises using vZero. Yesterday I met with one of the world's largest companies. They came to the office and I basically did a version of this. So i…”

“We have the ambition that whatever you vibe code in V zero can actually become what we call remote components. Imagine prompting on a slice of a website. And enabling anyone in your team or organization to do this.”

“We're soon going to launch the VZero mobile app. You're going to be able to create apps like this on the go. And we're actually putting a lot of work into the model, the context, et cetera, to make them really good on mobile devices out of the box.”

“And now the big unlock is you say, that's great. Give me 20 other ways to do it that are completely novel, unique, and don't have anything to do with the first way and put them all on a single page.”

“The PMs are mostly using vZero. The designers love Figma, so they're using Figma Make. The engineers are using a combination of tools right now. So Cursor, Cloud Code, GitHub Copilot. Marketing teams use all sorts of tools for translation, subtitles, you know,…”

“Whereas if you're not technical, you can't inspect the code underneath a V zero or lovable or Revlin app, right? Like it's just kind of opaque to you. And if you can't reprompt it to get what you want, you're kind of stuck.”

“We've passed over a hundred million generations of applications.”

“It was four people. And one was me who was doing QA when we were launching it.”

“When I think about the coding IDEs, You still have to be a coder, meaning you know how to download an ID, you have to, you know how to set up, you know, the dev server, the tooling, the SDKs, the libraries, whereas a product like vZero, the TAM is everyone wit…”

“Our customer support team uses VZero very extensively because they want to produce suggestions of, hey, if we make this part of the product better, if we improve this area of this, of the service, we will avoid this category of issue that is arriving to me.”

“Yeah, BZero has positive gross margins. It's a healthy business. The margins are improving, the business is improving”

“And so I think V zero, you'll see same kinds of things come to V zero so that I think what's going to improve retention is that you're not just like vibe coding into the void. You're actually creating a successful economy.”

“And people, you know, their conversion rates are very low. And one of the reason I believe that the conversion rates are low is because You know, the UI and the designs are not resonating with people.”

“And funny that you mentioned Schatzian because it's one of the most common templates that you're going to be looking at most of the time when you're going to problem with vZero. It's very much embedded into the platform and in lovable, you're going to see some…”

“I basically used cursor and V zero to code this out.”

“I did the survey recently where I asked my readers, what tools do you use most in your day-to-day work as a product builder, as a product manager? And in the category of engineering tools vZero came in right below cursor and GitHub for people's most used AI bu…”

“For us, and the opportunity was if there is maybe five million React developers, which is the sort of the library engine that we use, and there's maybe twenty million JavaScript developers, how many product builders or people with aspirations of building produ…”

“The most profound one that I kind of alluded to Is that conversations between product builders and their customers will be mediated by this, these zero links, these artifacts.”

“A lot of people that use Vizier are back-end engineers that never had the ability to, you know, sort of like, they could ship an API, they could build a great low-level infrastructure system, but to actually bring their end-to-end vision to life, Vizier is sor…”

“And so with the last model, it took me maybe 10, 15 prompts. With the most recent model, it took me two prompts.”

“Another anecdote that I like to share with people is the model, because V zero tries to embed all of the best practices of the web, the model output more accessible code than when I wrote. It follows the accessibility guidelines that the web standards consorti…”

“We're showing off how Vercel uses VZero to build VZero and to build Vercel.”

“The counterpoint of that is that at Vercel, we had, we have a 150 engineers that can write code. And, 600 total headcount. Now, we have 600 engineers.”

“We already have a customer, an enterprise customer of vZero that only works with vZero. All of their products, all of their features, all of their client communications are VZero native.”

“It's amazing how many times I've gotten unstuck in VZero by just saying, like, just try something else.”

“So I built my own during the flight with the worst internet connection that you could imagine in the world. Integrated into a flight data API called Edge Aviation.”

“In, in the difference between vZero and a lot of other tools is that, yes, you do have the code and code is very important, but I call it code last rather than code first. You're living in the product.”

“We've also open sourced the AI SDK, which is a foundational plumbing of the Xero. It allows you to connect any model and generate UI from its responses. Not just output text, but actually generate UI.”

“There's an amazing product being built on Vercel called chatprd.com. It's the VZero for writing PRDs, and it's going to get a VZero integration soon, so you can write your PRD with AI, and then you can deploy to create it with AI.”

“You can import code bases through zip files, and Git is coming very soon.”

“In the next couple of days, maybe even before this podcast is out, we'll have this very tight integrations. So that if you need a database, or if you need an AI model, or if the AI decides it needs that, it'll just seamlessly install it from the Vercel marketp…”

“And if you can use tokens that are relevant, so neo-brutalist, minimalist, newspaper-like, vintage, make it look like a telegram. Like you can sort of like try and reach for things that you Maybe it would not naturally come to mind and you would be surprised a…”

“People seem to be very obsessed with the vZero data, so I'll tell you, I also haven't shared this before, but so many companies have come and asked for”

“And for Bolt, Lovable v Zero, it's publishing. It's going live with the website. That's the aha moment. It's not generating the code or building the to-do app. It's actually putting it live.”

“This is a designer that works at Uber, and he was telling me how, like, for the past two weeks, he didn't open Figma. He was just building all these prototypes using Cursor, using vZero, using these tools that are now available for folks.”

“There's probably a hundred million dollar startup idea in the, I want to create V zero for CPG. Like that in itself, I think is a huge opportunity for someone to run with as a startup idea.”

“First of all, I just gotta say, like, I love what vzero is doing right now. It's like giving me the reasoning of what it's doing. So I'm, instead of being in a black box like polymet, I'm, I feel like I'm actually talking to someone.”

“It definitely feels faster, right? Because you see what's going on. You're seeing what they're thinking, but is the actual outcome faster? Like, maybe not.”

“And now with AI, not only could you find a SAS tool you can build one, right? So you can use tools like rep, rep lit, like bolt, like V zero like lovable. And actually go and create these tools yourselves. And that's another beauty about a newsletter business,…”

“Use platforms like VZero, Framer AI, platforms like that to get, like, the basics done. And then iterate from there, either on your own, ideally you know some code, excuse me, code, but otherwise you can still do some like light animations that or honestly go …”

“Like everything that V zero is going to give you is going to feel tame, slightly templated. Figma is the way to like push visual ideas and really figure out what you want to make.”

“This idea of having high fidelity design and high fidelity code be separate, that does not feel like it's going to exist in the long run to me.”

“That's one of the things that vZero is going to do by default is use Tailwind, which inherently uses a design system. It has a grid of colors that are going to allow you to kind of stick to some of those best practices.”

“Startup idea, by the way, someone needs to do godly website, but with, like, Here's the, here's like potential prompts that you can do for zero. I think that would be really, really valuable.”

“V zero is built on top of this system called shad CN UI that allows you to build your own component library. And the idea with V zero is you should be able to take the code that it generates and it's not throw away code. We're trying to give you real react com…”

“You might not even know what the SQL code looks like. You can just say, I need a table for users and emails, and the users and emails are probably related in some way, and it can help you design the back end for your application as well.”

“I'm not the design expert, but I like to think that I have an opinion and taste about what a good product looks like. And in today's day and age with these tools, like in a lot of ways that can be an extremely, extremely valuable quality because I kind of know…”

“And the best thing I found is that you kind of want to get cursor to just focus on functionality and don't even just, don't even think about UI at the beginning. And then you start using visual to like touch up UI interface bit by bit. And this will get you li…”

“The problem with, the reason why people can't get a lot out of vZero is because, frankly, they don't have the language to understand what good design is.”

“Because you already provide code, and you can just prompt vZero to, say, follow structure and just update UI. And you can see now the room for arrow is a lot less if we do this.”

“Like, I remember v zero when it first launched, it was pretty bad. Like, and like anyone who was a developer, is a developer using it was terrible. But like, you know, two, three months in, it's one of the best ones out there. So I have no doubt the same thing…”

“I honestly think this might actually be a good place for people to start instead of starting with a web app except for V zero. Like if you want to just do front end design, if you want to actually have a database, I think it's a really good place to start.”

“Technically a page is also a component, but the smaller you go, the more you can iterate and focus on that without overwhelming the context window. And that's why I think it's like a lot more effective.”

“And so this is a lot like clawed artifacts, but like on steroids.”