Simpli.fi
company on 1 show · 13 statements across 1 episodes · said 31 times in 1 episodes since 2019
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2019 31 mentions in 1 episode
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13 statements about Simpli.fi, every show
Prioleau: Simpli.fi Ran 100k Campaigns Last Month, Half Under $4/Day
“Running a 100,000 campaigns like we did last month. 50,000 of those were spending less than four dollars a day.”
Prioleau: Simpli.fi generates well north of $25 million in annual revenue
“Well, well north of that.”
Prioleau: Simpli.fi is a few years away from $1B in ad volume
“We would grow a lot if it was next year. It'll be a few years down.”
Prioleau: Simpli.fi processes well north of hundreds of millions in ad spend
“I'll, yeah, I mean you know, well north of in the hundreds of millions, let me put it that way.”
Prioleau: Simpli.fi charges 10% of spend for managed services
“We also offer a managed service. And so for those who want to use our managed service, we charge another 10% of spend”
Prioleau: Simpli.fi platform fees range from high single digits to mid teens
“So platform fees, depending on depending on depending on the size of the customer, typically go from high single digits to the mid teens as far as the platform fee”
Prioleau: Simpli.fi has no pure SaaS revenue, only percentage fees
“So today we are truly percent. We do not have any pure SAS revenue.”
Prioleau: GTCR acquired 100% of Simpli.fi, not just majority
“One of the headlines came out saying they had a majority investment, but accurately they actually did buy the whole thing.”
Prioleau: Simpli.fi has 250 employees and 40%+ revenue growth
“We're about 250 people now. We're growing at 40 plus percent still, and we've been profitable for the last three years.”
Prioleau: Simpli.fi counts 400 billing customers and 30k advertisers
“So we have about 400 customers that are billing customers. We have about 30,000 advertisers, but many of our customers are media companies who have thousands of advertisers working through them.”
Prioleau: Simpli.fi founders reinvested almost half their buyout proceeds
“And we actually reinvested almost half of our proceeds back in the business.”